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Sales Research

  • 3 Data-Based Ways to Improve ABM Now

    Sponsored by: TechTarget

    Growth beyond the level of your historical demand generation success fundamentally depends on access to new types of insight. Download this e-book from TechTarget and HG Data to understand new sources of data and how to apply them to drive greater value from your ABM programs.

  • Harnessing the Power of Search: A Guide to Capturing Buyer Intent

    Sponsored by: TechTarget

    This e-book showcases how TechTarget helps B2B technology marketers harness the power of search to more effectively find, engage and convert buyers. Read on to discover exactly how TechTarget uniquely captures buyer intent, and how it can help your business find new customers.

  • Chart a Course to Better ROI: A Guide to Real Purchase Intent

    Sponsored by: TechTarget

    View this e-book to learn why more than 1,200 B2B tech companies partner with TechTarget to see the market, the accounts that are active in it, the actual people and the relevant content they're interested in.

  • AI meets sales: Modernizing techniques to improve results

    Sponsored by: TechTarget

    The adoption of better AI algorithms for predictive lead scoring can certainly help many companies improve sales. A recent IDC survey indicated that 66% of respondents were implementing or considering implementing predictive lead scoring technologies as part of their sales processes.

  • Advancing High Tech Inside Sales: Data-Driven Best Practices from ISR/BDR Leaders

    Sponsored by: TechTarget

    The old days of "dialing for dollars" is gone. Today it takes more than a room full of ISRs calling down a contact list to win deals and set meetings. Find out how you can leverage new data sources and advanced sales technologies to increase pipeline and improve the frequency and quality of meetings set.

  • Media Consumption Study 2017 UKI Infographic

    Sponsored by: ComputerWeekly.com

    The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.

  • Media Consumption Study 2017 UKI

    Sponsored by: ComputerWeekly.com

    The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.

  • How CPQ is Changing: AI, Machine Learning and More

    Sponsored by: Pros Inc.

    The configure price quote (CPQ) technology market is consolidating – but its importance in speeding up front-office processes and enhancing the customer experience continues to grow. In this e-guide, learn how CPQ is evolving within the changing market.

  • The Salesforce Analytics Cloud: Challenges, Benefits, & Uses

    Sponsored by: Salesforce.com

    Inside this expert e-guide, compare the benefits and challenges of moving to Salesforce Analytics Cloud. Plus, discover how 2 companies, Akamai Technologies and Berkshire Hathaway Travel Protection, use Salesforce Analytics Cloud to fix the sales funnel and make more deals.

  • The Salesforce Wave Analytics Platform: An Overview

    Sponsored by: Salesforce.com

    In this expert e-guide, discover the new features of the Salesforce Wave Analytics platform, as it now offers analytics for B2B marketing and financial services without users having to leave the platform. Plus, Adam Bataran from Bluewold Group LLC offers insight into Wave's ability to overcome data integration challenges.

  • How CPQ Software Can Boost Your Sales Processes

    Sponsored by: Conga

    The sales process is riddled with obstacles, but determining price and delivering an accurate quote should not be one of those obstacles. In this e-guide, discover how configure price quote (CPQ) software and Salesforce tools can help speed the sales process and bring BI to your sales processes.

  • Creating Personalized Experiences with Real-Time Insights for CEM

    Sponsored by: OpenText

    Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.

  • Improving Your Sales Performance with the Right Tools, Strategy

    Sponsored by: Xactly

    The goal of any business is to have a successful sales department. In this expert e-guide, learn what you need to do to improve your sales strategy. Discover how to overcome hurdles when choosing the right sales tools and applications for your business.

  • Building a Winning Sales Management Strategy

    Sponsored by: Xactly

    Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture.

  • MicroScope E-Zine: December 2016

    Sponsored by: MicroScope

    Digital transformation is not just about infrastructure with tablets also back in vogue as more businesses look to increase flexibility for their staff

  • Five MSP Marketing Tactics to Boost Growth

    Sponsored by: Quosal

    Access this expert e-guide for 5 MSP marketing tips that can boost your company's growth.

  • Avoiding the 7 Deadly Sins of MSP Sales Recruitment

    Sponsored by: Quosal

    According to industry hiring gurus, 50% of a company's success attributes to the talent in the organization, so absorbing a few best practices for hiring can go a long way. In this expert e-guide, hiring expert Michael Schmidtmann details the 7 mistakes that MSP hiring managers make in recruiting salespeople and explains how to avoid them.

  • How A Good Sales Strategy Can Convert Prospects Into Customers

    Sponsored by: Oracle Corporation UK Ltd

    Sales now rely on metrics and data analytics to identify top prospects. Rethinking your sales and marketing is critical to developing a workable cloud strategy. In this guide, compare how 2 companies use different sales technologies to gain a competitive edge. Plus, learn how to transform your sales and marketing strategy for improved results.

  • Customer Engagement Strategies Hinge on Social Media Savvy

    Sponsored by: Bazaarvoice

    Social media plays an important role in customer engagement strategies, but many sales and marketing teams struggle with how to use social platforms. This guide features insights from Sales Machine 2016, a two-day sales best practices and technology convention. Learn how you can use social media as an effective customer engagement tool.

  • Key Pros and Cons of Salesforce Sales Cloud

    Sponsored by: Salesforce

    In this brief expert guide, explore the pros and cons of Salesforce Sales Cloud. Learn why some users praise Sales Cloud's usability and accuracy, while others mourn its mobile CRM capabilities.

  • New Salesforce Feature Aimed to Improve Data Accuracy

    Sponsored by: Salesforce

    In this expert guide, learn how Salesforce Lightning Voice can automatically log customer interactions – and display them for future callers. Explore ways to provide entire sales teams with a full history of customer call data, so they can sell intelligently.

  • What to Expect from the Salesforce Sales Cloud Platform

    Sponsored by: Salesforce

    In this expert guide, explore what you can expect from the Salesforce Sales Cloud Platform with account/contact management, marketing, lead management, sales, and analytics features. Learn about the five different editions of this platform, their value, and details about trial periods.

  • The Growing Presence of Mobile Financial Apps

    Sponsored by: Sage Live

    In this expert e-guide, Linda Rosencrance reveals what experts are saying about mobile applications, including how they are empowering financial workers to expand access to customer data, improve accuracy, and efficiency of reporting processes.

  • 5 Must-have Features in a Marketing Automation Platform

    Sponsored by: Marketo

    There are many marketing automation platforms to choose from, so it is critical that you choose the one that best meets your organization's needs. In this e-guide, uncover which 5 must-have features to look for in a marketing automation platform and find a further outline of their clusters of features.

  • Sales Management Strategies to Boost the Bottom Line

    Sponsored by: IBM

    This e-guide explores how implementing compensation management software and "leading from the trenches" by making a few cold calls yourself can successfully take your sales team to the next level.

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