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Sales Research

  • ROI Case Study: Salesforce Data.com Tableau Software

    Sponsored by: ComputerWeekly.com

    Analyst group Nucleus Research examines how Tableau Software's used Salesforce Data.com to identify sales leads across regions and to manage its customer data within a single, centralised solution.

  • 5 Tips to Sell Faster, Easier

    Sponsored by: Oracle Corporation

    Access this white paper to find out how you can leverage technology and consumer trends to build a successful modern sales force.

  • How to build a better sales team

    Sponsored by: Oracle Corporation UK Ltd

    Access this white paper to find out how to leverage modern CRM technology, like social integration, to build a better sales team and deliver the results your business needs.

  • Sales in the Cloud: Engage customers, close more deals

    Sponsored by: Oracle Corporation UK Ltd

    Access this white paper to find out the perfect recipe for a modern sales strategy, and how process automation and social media can gracefully integrate in the cloud.

  • Is Sales an Endangered Species? Save It With Integrated CRM

    Sponsored by: Oracle Corporation UK Ltd

    The sales environment is evolving at an unprecedented rate. In this white paper, discover how success has been redefined for sales organizations in the digital age, and what you can do to optimize current performance management strategies with new technology.

  • 3 Critical Funnel Points to Maximize Lead Conversions

    Sponsored by: Harte Hanks

    Access this brief resource to discover the 3 critical funnel points your contact center can focus on to maximize your ROI. Find out opportunities to improve data quality and lead qualification, and how to fix them.

  • 3 Funnel Points for Successful Lead Management

    Sponsored by: Harte Hanks

    Access this whitepaper to discover the 3 main funnel points for a successful sales strategy. Read on to find out how to calculate your campaign for success, and how to measure your call center metrics appropriately.

  • A New Measure of Sales Success

    Sponsored by: SearchCRM

    This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.

  • Putting Customers on the Map With Geolocation Apps

    Sponsored by: SearchCRM

    This e-book chapter is a guide to geolocation apps—what they are, what they do, and how they can benefit companies and their customers. You'll learn why providing a consumer with the right information at the right time is necessary in today's marketplace and look at the hurdles blocking widespread use of location-based data and analytics.

  • Case Study: Manufacturing Company Increases Business, Reduces Cost

    Sponsored by: Microsoft India

    This case study tells the story of how one organization was able to improve lead management and business prospects while reducing the sales cycle with a new CRM solution.

  • Hexaware Technologies - IT Services Firm Tackles Global CRM Project, Succeeds with Expert Developer Support

    Sponsored by: Microsoft India

    This case study explains how one organization was able to ensure the proper development and implementation of their global CRM solution based on Microsoft Dynamics CRM by leveraging expert developer support.

  • Deal Management Mobilized: How the Best-in-Class Close the Sale Anywhere Anytime, with Any Device

    Sponsored by: Oracle Corporation

    This whitepaper examines the concept of “mobile deal management”, taking a look at how carrying corporate-enabled mobile devices affects the success of sales personnel and the situation-specific capabilities that make the difference.

  • Empower Sales Teams On The Go

    Sponsored by: Microsoft India

    To meet the needs of the on-the-go sales rep, you need a CRM system that's flexible, collaborative, and available on any device, from smartphone to tablet to PC. In this video, learn about one such CRM system that provides modern sales teams with the tools they need at the speed and ease necessary for today's fast-paced business world.

  • Social is for Closers: Social Intelligence Guide for Sales

    Sponsored by: Microsoft India

    If you're not already using social media for selling, you're missing out. In this comprehensive resource, get an in-depth look at how to leverage social media in order to build relationships, boost sales, and drive and nurture leads.

  • Microsoft Dynamics CRM Release Preview Guide

    Sponsored by: Microsoft India

    In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.

  • Marketing Automation Software Buying Considerations

    Sponsored by: Act-On Software

    In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.

  • Sales Intelligence: 28% More Reps Achieving Annual Quota

    Sponsored by: Salesforce Data.com

    This survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.

  • Social Media: A Unified Strategy for Success

    Sponsored by: Hootsuite

    In order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.

  • 5 Ways Marketing Automation Can Optimize & Grow Your Business

    Sponsored by: Act-On Software

    Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.

  • Best Practices For Setting Up a Lead Nurturing Program

    Sponsored by: Act-On Software

    In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.

  • Best Practices for a Lead Management Strategy

    Sponsored by: Act-On Software

    Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?

  • Implementing product mix optimization that works

    Sponsored by: Quintiq

    This guide offers insight to help you optimize your product mix and maximize profits.

  • Measuring Community Health with Indicee Analytics

    Sponsored by: Indicee

    The e-book provides examples of what to measure to ensure healthy, engaged communities, and how to measure it using analytics. Also included is a re-cap of the location for the full framework.

  • 5 Tips For Setting Measurable Social Media Goals

    Sponsored by: MarketWired

    While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.

  • LANSA Case Study: High Liner Foods transforms its business with LANSA

    Sponsored by: LANSA

    This brief case study reveals how a virtual supply chain gave frozen food processor High Liner Foods, Inc. consistent, easy access to the same up-to-date information – allowing the company to reduce errors, increase efficiency, and more.

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