Sales and Marketing Software Research
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Growing Revenue with Smart Marketing
Sponsored by: TechTarget Customer ExperienceIn this expert e-guide, find out why integrating sales and marketing is essential for making the most of every customer contact in today's e-commerce landscape. Discover how a new way of approaching your revenue cycle, revenue performance management (RPM) can enhance customer interactions with this powerhouse combination.
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How to Justify Your Marketing Resource Management Investment
Sponsored by: SASThe following white paper explores the current business need for marketing operations management (MOM). Uncover 4 big ROI opportunities allotted through MOM implantation, how MOM can serve as a foundation for future operations, and much more.
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Sales Intelligence: 28% More Reps Achieving Annual Quota
Sponsored by: Salesforce Data.comThis survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
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Social Media: A Unified Strategy for Success
Sponsored by: HootsuiteIn order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
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5 Ways Marketing Automation Can Optimize & Grow Your Business
Sponsored by: Act-On SoftwareMany marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
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Best Practices For Setting Up a Lead Nurturing Program
Sponsored by: Act-On SoftwareIn this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
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Best Practices for a Lead Management Strategy
Sponsored by: Act-On SoftwareWell-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
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Implementing product mix optimization that works
Sponsored by: QuintiqThis guide offers insight to help you optimize your product mix and maximize profits.
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Measuring Community Health with Indicee Analytics
Sponsored by: IndiceeThe e-book provides examples of what to measure to ensure healthy, engaged communities, and how to measure it using analytics. Also included is a re-cap of the location for the full framework.
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Case Study: Gates Corporation use Indicee Analytics to Show Value of Salesforce Chatter
Sponsored by: IndiceeConsult the following case study to reveal how Gate Corporation used analytics to relaunch Chatter to completely revamp and improve the way they collaborate in the enterprise.
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5 Tips For Setting Measurable Social Media Goals
Sponsored by: MarketWiredWhile social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
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10 tips to integrate mobile and social marketing
Sponsored by: IBMIn this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.
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Customer Strategies & Technologies Summit 2014
Sponsored by: GartnerView this brochure to learn about Gartner's 2014 Customer Strategies and Technologies Summit, taking place on April 28-29, 2014 in London, UK. Get a sneak preview of the schedule of events, including keynote speeches from Gartner VPs and solution provider sessions.
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MicroStrategy Customer Success Story: AutoTrader.com
Sponsored by: MicroStrategyIn this brief case study, find out how AutoTrader developed a mobile application that enabled advertising consultants to easily access reports and other business-critical information on-the-go, in a meeting, or wherever they might be.
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MicroStrategy Customer Success Story: Ceva Santé Animale
Sponsored by: MicroStrategyThe CIO of Ceva Santé Animale, a global veterinary health company, wanted to "have everything on all devices without VPN (PC, Mac, iPad, Android and Blackberry." View this brief case study to learn how CSA built a sales enablement application on a mobile platform that aggregates CRM, ERP and sales data.
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New CRM Technologies Bring Sales Success to Businesses
Sponsored by: Scribe Software CorporationCreative companies are making broader use of smartphones to access more than just email – phone and mobile customer relationship management (CRM) software and finding uses for GPS, cameras and other technologies are transforming CRM practices, even for more traditional industries.
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Get Rapid Insights From Your Marketing Data
Sponsored by: SAPMany marketing teams struggle with the inability to access the data they need quickly and easily. Watch this video to learn about a data visualization software that can help you gather, analyze, and present marketing data to solve your most pressing business questions.
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5 Secrets: Build Your Sales Pipeline and Keep it Growing
Sponsored by: SalesforceIn this e-book, find out how to make a major shift in your sales approach for the better in order to both increase individual sales rep effectiveness and improve collaborative team selling.
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Align with your customers - SAP CRM sales service and marketing rapid-deployment solution
Sponsored by: Hewlett Packard EnterpriseIn this resource, explore how a rapid deployment solution for SAP CRM allows you to quickly adopt CRM best practices and processes in a short time frame, for higher and faster ROI. Read now to learn about the capabilities and benefits of this strategy in the areas of sales, marketing, and service.
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Optimize sales effectiveness - SAP CRM rapid-deployment solution for mobile sales
Sponsored by: Hewlett Packard EnterpriseView this resource to learn how to get your essential customer relationship management (CRM) functionality quickly and affordably through a variety of mobile devices.
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How Technology is Changing the Role of Sales Professionals Using Salesforce.com
Sponsored by: Canon Information & Imaging SolutionsThis E-Guide examines how technologies are redefining sales roles, and provides insight into how businesses are re-evaluating sales management strategies – from hiring to compensation to internal business processes – to get ahead of the competition.
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The Journey to Smarter Commerce
Sponsored by: IBMIn this e-book, explore how you can deliver optimal experiences throughout the customer journey with the right buy, market, sell and service processes. Learn how a customer-focused approach can help you make smarter commerce decisions that improve customer loyalty and profitability.
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Before and After: How to maximize your work efficiency with Forms and Print Services for Salesforce
Sponsored by: Canon Information & Imaging SolutionsCheck out this case study to learn how one office equipment provider implemented Forms and Print Services for Salesforce in order to simplify and amplify their document generation process. Read now to see the transformative before and after pictures of sales reports, opportunity reports, account profiles and more.
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Create and Print Salesforce Reports Anywhere, Anytime
Sponsored by: Canon Information & Imaging SolutionsAccess this informative resource to learn how Forms and Print Services for Salesforce allows you to translate your Salesforce data into easy-to-create, engaging, visually-oriented reports. With mobile connectivity, you can print on-the-go, so you never have to scramble for a printer,
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Easily Create Salesforce Estimates from Anywhere
Sponsored by: Canon Information & Imaging SolutionsMany savvy sales teams already have easy access to customer data on mobile devices and laptops, but for most companies, printing estimates on-the-go is still a challenge. In this brief video, learn how Forms and Print Services for Salesforce lets you easily create a well-organized estimate that can be previewed or printed to any printer.
