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Sales and Marketing Software Research

  • Sales Management Strategies: Leading From The Trenches

    Sponsored by: Adobe EchoSign

    How do you build a successful sales team from scratch? In this e-guide, learn how Russ Hearl, Vice President of Global Sales at DoubleDutch, was able to shape an ef- ficient team from the ground up.

  • Are Marketing Automation Tools the Greatest Asset In the Sales Arsenal?

    Sponsored by: Adobe EchoSign

    In this e-guide, learn how marketing automation systems can help deliver valuable intelligence to drive more sales.

  • Online Christmas Shopping Recap Report 2014

    Sponsored by: IBM

    This report provides a summary of online retail shopping data and trends from the 2014 November and December Christmas season.

  • Signed, Sealed, Delivered: Integrating Electronic Signatures Into the B2B Sales Cycle

    Sponsored by: Adobe EchoSign

    Many companies are still behind the curve when it comes to generating and processing sales contracts. Many still fax and physically sign documents - are e-signatures a graceful (and legal) solution?This white paper discusses the advantages of e-signatures, and how you can integrate them into the sales process successfully.

  • Email Deliverability: Getting to Your Customer’s Inbox

    Sponsored by: Teradata

    This eBook provides informative statistics and practical tips for ensuring that the messages being sent by your business actually make it to your subscribers' inboxes.

  • How Companies Know Which Customers Will Buy—And Who Will Buy More

    Sponsored by: TechTarget Customer Experience

    This expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.

  • Evaluate Today's Leading Integrated Marketing Management Vendors

    Sponsored by: Teradata

    This informative analyst report from Gartner evaluates 12 leading integrated marketing management (IMM) vendors on a number of factors, including customer experience, product functionality, innovation, and many more.

  • 3 Pillars of Customer Experience in Today's Connected World

    Sponsored by: Salesforce.com

    Access this white paper to learn three steps to meeting customers' rising expectations in today's hyper-connected world: Personalized service, smarter support, and faster connection.

  • How to achieve sales tax accuracy within your CRM system

    Sponsored by: Avalara

    This featured resource discusses one platform that ensures correct sales tax calculation, managing taxation from start to finish. By considering taxes from the beginning, see how companies are able to maximize sales and revenue.

  • Contact Discovery Improves Performance of Direct Mail and Email Marketing

    Sponsored by: Harte Hanks

    Access this brief case study to find out what solutions exist to ensure the information necessary for successful demand generation. Read on to see how you can pioneer successful lead management.

  • 5 Tips to Sell Faster, Easier

    Sponsored by: Oracle Corporation

    Access this white paper to find out how you can leverage technology and consumer trends to build a successful modern sales force.

  • How to build a better sales team

    Sponsored by: Oracle Corporation UK Ltd

    Access this white paper to find out how to leverage modern CRM technology, like social integration, to build a better sales team and deliver the results your business needs.

  • Sales in the Cloud: Engage customers, close more deals

    Sponsored by: Oracle Corporation UK Ltd

    Access this white paper to find out the perfect recipe for a modern sales strategy, and how process automation and social media can gracefully integrate in the cloud.

  • Is Sales an Endangered Species? Save It With Integrated CRM

    Sponsored by: Oracle Corporation UK Ltd

    The sales environment is evolving at an unprecedented rate. In this white paper, discover how success has been redefined for sales organizations in the digital age, and what you can do to optimize current performance management strategies with new technology.

  • 3 Funnel Points for Successful Lead Management

    Sponsored by: Harte Hanks

    Access this whitepaper to discover the 3 main funnel points for a successful sales strategy. Read on to find out how to calculate your campaign for success, and how to measure your call center metrics appropriately.

  • A New Measure of Sales Success

    Sponsored by: TechTarget Customer Experience

    This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.

  • Putting Customers on the Map With Geolocation Apps

    Sponsored by: TechTarget Customer Experience

    This e-book chapter is a guide to geolocation apps—what they are, what they do, and how they can benefit companies and their customers. You'll learn why providing a consumer with the right information at the right time is necessary in today's marketplace and look at the hurdles blocking widespread use of location-based data and analytics.

  • Case Study: Manufacturing Company Increases Business, Reduces Cost

    Sponsored by: Microsoft India

    This case study tells the story of how one organization was able to improve lead management and business prospects while reducing the sales cycle with a new CRM solution.

  • Using SMS for Marketing: A Beginner’s Resource

    Sponsored by: StrikeIron

    One of the simplest ways to connect with your customers is one they use daily with their friends -- SMS, or text message. In this buyer's guide, learn all about the use of SMS for a variety of customer relationship management (CRM).

  • Empower Sales Teams On The Go

    Sponsored by: Microsoft India

    To meet the needs of the on-the-go sales rep, you need a CRM system that's flexible, collaborative, and available on any device, from smartphone to tablet to PC. In this video, learn about one such CRM system that provides modern sales teams with the tools they need at the speed and ease necessary for today's fast-paced business world.

  • Social is for Closers: Social Intelligence Guide for Sales

    Sponsored by: Microsoft India

    If you're not already using social media for selling, you're missing out. In this comprehensive resource, get an in-depth look at how to leverage social media in order to build relationships, boost sales, and drive and nurture leads.

  • Microsoft Dynamics CRM Release Preview Guide

    Sponsored by: Microsoft India

    In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.

  • Global Brand Management

    Sponsored by: OpenText

    The following white paper explores the business need for a global brand management solution to help distinguish your brand amongst thousands of other companies. Learn about the 3 key process to successful global brand management, the technology to use, and more.

  • Marketing Automation Software Buying Considerations

    Sponsored by: Act-On Software

    In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.

  • Easy, Secure File Sharing for Salesforce

    Sponsored by: Hightail

    The following white paper explores a collaborative file sharing solution that complements the effectiveness of Salesforce by allowing users to securely share files of any size without having to exit the application. Get a firsthand look at how this solution improves productivity, collaboration, and more.

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