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  • Practical Ways to Turbocharge Marketing and Sales with Intent Data

    Many companies are trying out purchase intent data, but are unsure of how to adjust or optimize what they’re doing to deliver better results faster. View this webinar for an insightful discussion reflecting first-hand input from dozens of B2B providers on how they are tackling these challenges head-on.

  • Achieving Channel Growth by Recruiting Influential MSPs

    Managed services and MSPs’ increasing influence on enterprise technology purchases has created an urgency for IT companies to recruit the right MSP partners. In this e-book, learn how to define and execute successful MSP recruitment initiatives. Discover how you can generate more recurring revenue and create a salesforce multiplier effect here.

  • Digital Demand Generation

    In this e-book, “Digital Demand Generation,” part of a new series, Digital Skills Acceleration, we discuss how more intelligent content syndication can drive results in the short term and set you up for long-term success. Check it out now.

  • Multi-cloud Storage: Planning, Deployment, and Management

    From Amazon Elastic File System (EFS) and S3 to Box, Dropbox, and Google Drive, we're curious: what cloud storage system(s) does your company have installed? Your answers to our brief questionnaire, as well as those of your colleagues, will be used to guide my team's premium content creation in the future!

  • Could BANT Be Killing Your Business?

    In this white paper, “Could BANT Be Killing Your Business?” you’ll explore the limitations of BANT (budget, authority, need, timing) and how to overcome challenges to better qualify leads and maximize productivity. Check it out now.

  • Digital Skills Acceleration: Brand Advertising

    Google’s decision to eliminate third-party cookies sent a shockwave through the advertising industry. The changes will prevent organizations from leveraging third-party data to run targeted campaigns and as a result more marketers will turn to brand advertising to reach prospects. Open this e-book to learn more.

  • Understanding Intent Data

    Intent data can help you prioritize accounts by capturing prospect activities and gauging the level of purchase interest. In this e-book, “Understanding Intent Data,” we detail the basics of intent data and show how to incorporate it into your marketing strategy.

  • Deploying Self-Service BI Tools in your Business

    Having a successful citizen data scientist culture in your business means data-driven decisions can be made by any team. It's a great way to approach BI tool adoption, but implementation is a struggle area for many businesses. We have a guide to self-service BI deployment for you – ready for download now – but first we ask you complete a survey.

  • Vendor Selection Matrix™: Account-based Marketing

    Research In Action, a leading European independent analyst firm, named TechTarget a leader in its most recent report Vendor Selection Matrix™ for Account-Based Marketing. Get your copy of the report to see why TechTarget is one of the top global ABM providers & the #1 vendor exclusively for enterprise tech.

  • Moving Beyond Activity: Helping Sales Focus on Quality Interactions and Yield

    This webinar proves the key to more revenue is not more touches, but improving quality of every touchpoint you do have. See how, with just a 5% improvement with each interaction, you can increase your chances of winning a deal 67%. Watch now to get key insight and guidance.

  • Anatomy of Real Purchase Intent Signals

    Intent data is only as good as its source and the quality of signals that inform it. This infographic shows what attributes make up a strong intent signal, so you can confidently identify real purchase intent. Download your copy to learn more.

  • A Look at Data Science in 2021

    Access this expert guide to learn what skills a data scientist needs to succeed, how to choose the right data science and machine learning tools for your job, key certificates to the data science learning path, and much more.

  • Complete Guide to Wi-Fi 6 and 5G

    AT&T, Verizon and T-Mobile plan to continue with their 5G timelines and expand their 5G rollouts in 2020, despite slowdowns from the novel coronavirus pandemic. To better understand the benefits of 5G, unlock access to our Complete Guide to Wi-Fi 6 and 5G. To unlock access now, participate in our brief Wired & Wireless LAN questionnaire.

  • Where's 5G? Not Here

    Telecommunications providers have talked up what a difference 5G will make for both individual consumers and big business, due to its many benefits. But although it was scheduled for 2020, its release is still being held up by providers, governments, and other issues. Find out more about these issues and what's really going on with 5G in

  • Office 365 Backup, the Enterprise, & You

    We well recognize that properly safeguarding your company's SaaS-based Office 365 workloads is often easier said than done. That's why we've stocked our guide on Office 365 Backup, the Enterprise, & You with the must-haves for effective O365 protection, backup, and recovery. Claim your copy now to ensure your company is properly equipped to

  • Cloud Computing: Market Insights and Best Practices for 2020

    Stick to your new year's resolution and improve your cloud strategy with this Cloud Computing: Market Insights and Best Practices for 2020 e-guide.

  • How to Choose Your Next Server

    Which vendors are you considering for your next Server Hardware purchase? Are there key features that matter above all else when making a server hardware selection? We're looking for feedback from qualified IT pros like you on your top server hardware projects and investments you have planned in 2021. Share your thoughts now!

  • Comparing SD-WAN Deployment Methods: DIY or Managed

    One common approach to SD-WAN is as a managed service. However, it is important to weigh to pros and cons when determining if it is the right fit for your organization. In our expert guide, learn everything you need to know about managed SD-WAN to help you make a more informed buying decision. To access this guide, participate in our WAN survey.

  • Accelerating Strategic Account Revenue Using Intent Data

    Is your intent data being leveraged by sales teams to uncover new opportunities in their named target accounts? With the right data sources and support, strategic sellers can more productively cover their assignments and deliver more revenue growth. Download this eBook to learn how.

  • Market Insights Webinar: B2B Tech Buyer Content Preferences and Behavior in 2021

    Join VP of Market Insights Jon Brown as he dives deep into TechTarget’s 2021 North American Media Consumption research to deliver essential insight for refining content and engagement strategies for maximum impact. Get the buyer intelligence you need to make more shortlists and accelerate key deals in your market.

  • Closing the Loop on ABM Revenue in 2021

    Download “Closing the Loop on ABM Revenue in 2021” today to see how you can apply ABM principles and maturing capabilities in new ways to maximize value delivery and revenue across more accounts.

  • Making Sense of B2B Purchase Intent Data and Putting It to Use

    Simply adopting a CRM system doesn’t guarantee better customer relationships. The data you put into the system matters. In this e-book, Patricia Anton, founder of Anton Consulting, Inc. discusses how you can bring together data, human processes and technology to create a competitive advantage.

  • SASE: A How-to Guide

    Gartner defined a new cloud-based multifunction architecture service model called Secure Access Service Edge, or SASE, pronounced "sassy," in 2019. In our all new expert guide, SASE: A How-to Guide, learn everything you need to know about SASE. This guide is available for immediate download after participating in our brief survey.

  • The Rise of Credential Stuffing Attacks: How to Keep Employee Accounts Secure

    As long as employees are responsible for like passwords and accounts, there will be threats targeting those credentials. This e-guide offers expert insight into protecting your employees against credential stuffing attacks, highlighting key challenges, hacker methods, best practices, and more.

  • The IAM Trends That Matter Most – 2021 edition

    In this e-guide, our experts walk you through the IAM market, including trends, challenges, and best practices.

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