Customer Loyalty Research
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Continuous Customer Dialogues
Sponsored by: InforThe need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. This concept is discussed further in the rest of this whitepaper.
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Deliver Robust Products at Reduced Cost by Linking Model-Driven Software Testing to Quality Management
Sponsored by: IBMYour customers expect the highest quality in the products you deliver. Discover how a comprehensive, integrated, automated requirements centric model and code based test environment managed with an extensible quality management system can increase market acceptance, ensure customer loyalty and deliver superior outcomes.
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SAP Customer Relationship Management (SAP CRM) Multimedia Presentations
Sponsored by: SAP America, Inc.These multimedia presentations will explain the features and benefits of SAP Customer Relationship Management (SAP CRM). Watch the presentations to discover how SAP CRM can enable you to become a customer-centric enterprise and to differentiate you company for competitive advantage.
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E-Book: Leveraging Web 2.0 and Social Media in CRM Programs
Sponsored by: SAP America, Inc.You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future.
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Customer Value Enhancement: Linking Strategy & Operations for Better Loyalty and Margins
Sponsored by: SAP America, Inc.CVE is a predictive, adaptive approach to linking front and back office functions through the prism of advanced business intelligence and analytics. Read this paper to learn how to link strategy and operations with CVE for better customer loyalty and margins.
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Banking: Differentiate Through Service Excellence with SAP CRM – Optimizing Customer Satisfaction, Efficiency, and Profit
Sponsored by: SAP America, Inc.Read this paper to learn how SAP for Banking solutions, which encompass the SAP® CRM application, encourage agility and customer centricity in today’s demanding market. By seamlessly connecting front- and back-office tasks, they can provide a superior customer experience and stronger top-line growth.
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E-Book: Successfully Leveraging Marketing Automation Technology: Building a Business Case
Sponsored by: TechTarget Customer ExperienceMarketers are being asked to identify, segment and target the most profitable customers and boost customer loyalty. Marketing automation software can help solve these challenges, but it too requires a financial investment. Read on and learn how to successfully leverage marketing automation technology and how to build a business case for it as well.
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Eight Essential Steps: Moving the Contact Center Beyond Operational Efficiency to Business Effectiveness
Sponsored by: AspectThis paper explains how to move the contact center beyond operational efficiency to business effectiveness and provides best practices employed by businesses that already operate their contact centers as profit centers and touching on the technology that makes it possible. Read on to learn how to transform your contact center into a profit center.
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Integrated vs. Unified: Five Reasons Why Contact Centers Must Get Unified
Sponsored by: AspectThis paper presents the main differences between integrated and unified contact centers, and gives five reasons why it is imperative for contact centers to adapt a unified solution. Read on to learn how adopting such a solution can increase productivity, decrease costs, and enhance the customer experience, thereby increasing customer loyalty.
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Seven Things to Consider When Developing a Unified Communications (UC) Strategy
Sponsored by: AspectUC can increase revenue and enhance customer relationships all while reducing costs, but developing a UC strategy can seem like a daunting task. In light of this, this paper outlines 7 things organizations should consider as they begin to develop a UC strategy. Read on to learn some helpful hints and strategies to ensure a successful UC deployment.
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Making the Back Office Pay: Measuring and Increasing Productivity while Reducing Costs
Sponsored by: AspectUnderstanding how to manage many different types of back-office tasks in the most consistent and efficient manner is a perplexing challenge. This paper will describe how automated workforce optimization is the solution. Continue reading to learn how to improve the customer experience while decreasing required staffing through predictive modeling.
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eBook: Building a Business Case for Social CRM and Customer Communities
Sponsored by: Sirius Computer SolutionsLearn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully.
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E-Book: Taking Action on Analytics - Using Data for Customer Loyalty and Retention
Sponsored by: Infor CRMIn this E-Book, hear from analysts and experts about recent trends in customer data and learn how winning organizations are truly taking action on analytics. Learn about the challenges that many organizations face when establishing and maintaining customer data management and retention programs and how to meet those challenges head on.
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E-Book: How to Lose Customers in Five Easy Steps
Sponsored by: SASThis paper presents the five most common practices that result in losing the customer and how to avoid those pitfalls. You'll also learn how smarter customer interactions and more customer-centric measures can help you deepen and grow relationships with your most valuable customers.
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Tips from the Trade – Competing on Web Analytics
Sponsored by: SASThe online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics.
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Streamlining Processes of the Solution Provider
Sponsored by: SAP America, Inc.Take a look at the concept of a solution-centric business model, where companies provide a combination of products and services designed to meet specific customer needs. Explore best practices that include properly balancing products and services, and aligning activities across sales, service, and marketing.
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Infor CRM Epiphany For Consumer Products
Sponsored by: Infor CRMInfor CRM Epiphany helps you make the most of customer interactions and improve your sales, marketing, and service operations in order to increase loyalty, enhance brand preference, and boost profitability.
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Infor CRM Interaction Advisor
Sponsored by: Infor CRMWatch this product demo to learn how Infor CRM Interaction Advisor will fuel organic growth by driving lifetime customer loyalty and increase value at every customer touch point without replacing any existing systems.
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Video Whitepaper: Seven Tips for Profiting from Lean Times with CRM
Sponsored by: Oracle CorporationThe best time to streamline and turbo-charge the sales process is when competitors are looking the other way. That's why now is a good time to make the shift to a CRM solution that can catapult your organization into the next round of growth.
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eBook: Leveraging CRM to increase sales effectiveness in a challenging economy
Sponsored by: AplicorSales departments are under increased pressure during these difficult times, as converting leads, moving sales along the pipeline and meeting sales quotas will be challenging this year. What's more, many companies will be raising quotas for their sales teams in 2009, according to recent research from the sales consultancy firm CSO Insights.
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Oracle WebLogic Server - A Solid Foundation for SOA
Sponsored by: Oracle CorporationThis white paper shows how Oracle WebLogic Server supports the next generation of enterprise applications and services. Learn how to leverage the Java EE 5 advantage and dramatically speed development of SOA applications.
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Demystifying Customer Service Correspondence Work Flow in Cards
Sponsored by: WiproMethods for capturing customer attention and loyalty may have changed over the years, but the basic DNA of business has not - a focus on establishing new customer relationships and retaining existing ones. This paper provides both a business & technology insight into the credit card customer service workflow.
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Enhancing the Customer Experience with Loyalty Management
Sponsored by: SAP America, Inc.By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
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Enhancing Interaction Center ROI in Turbulent Economic Times
Sponsored by: SAP America, Inc.Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.
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Mastering New Challenges in Text Analytics: Making Unstructured Data Ready for Predictive Analytics
Sponsored by: SPSS Inc. Worldwide HeadquartersThis paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by SPSS Inc.'s text analytics solutions.
