All Research Sponsored By:SPSS Inc. Worldwide Headquarters
-
Let Customer Feedback Do the Driving
As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
-
Mastering New Challenges in Text Analytics: Making Unstructured Data Ready for Predictive Analytics
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by SPSS Inc.'s text analytics solutions.
-
Hard Hat Area: Myths and Pitfalls of Data Mining
The intrepid data miner runs many risks, including being buried under mountains of data or disappearing along with the "mysterious disappearing terabyte." Myths and misconceptions create their own risks and need to be debunked. This article outlines some risks, debunks some myths, and provides some protective "hard hats" for data miners.