Customer Interaction Services Research
-
The Definitive Guide to Lead Nurturing
Sponsored by: MarketoThe goal of this guide is to arm B2B marketers with the ultimate resource for lead nurturing, whether you’re just starting to think about lead nurturing in your business or are looking for ways to enhance and optimize your existing programs. Read this definitive guide to learn more.
-
Six Success Factors for Building a Best-Run Marketing Organization
Sponsored by: SAP America, Inc.This paper discusses six success factors that will enable your marketing organization to overcome the challenges to reaching growth and profitability objectives. Continue reading to learn more about these six success factors and more.
-
Call Centre Transformation: Turning Customer Experience Into Profits
Sponsored by: SAP AGCall centres have been constantly evolving since the last third of the twentieth century. This evolution will continue as innovative information technology and shifting forces of competition drive call centre transformation. Customer interaction has become an important source of differentiation for organisations. Learn more in this white paper.
-
IT Connects Customers to Brands
Sponsored by: Cisco Systems, Inc.Paul Gillin, author of three social media marketing books, reveals how CIOs are becoming the designated guardians of intellectual property. As the use of social media tools grows, Gillen recommends how a CIO can stay in front of the widespread access and create enhanced customer experiences.
-
eBook: Building a Business Case for Social CRM and Customer Communities
Sponsored by: Sirius Computer SolutionsLearn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully.
-
8 Traits of IT-Friendly Contact Center and Web Customer Service Software
Sponsored by: eGain Communications Corp.In this white paper, we discuss eight IT-friendly software traits that minimize risk, maximize ROI, and encourage innovation. Although the focus of this paper is on contact center and web customer service software, the discussion is broad enough to be a valuable guide for any technology investment.
-
Presentation Transcript: Leveraging Your Most Valued Asset: Knowledge
Sponsored by: Vivisimo, Inc.Why do most organizations continuously fail in utilizing knowledge? In this presentation transcript, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools.
-
Leveraging Social Media to Drive Retail Sales and Enhance Customer Experience
Sponsored by: WiproRead this article for an examination of three considerations for social media: social media driving revenue, customer experience and tracking and using social media measurement tools.
-
The End User Experience: The Working End User
Sponsored by: Intel Technology ProviderThis presentation transcript will discuss the End User. Ultimately, all of us are trying to look after are our end users. It does not matter whether we are the supplier or the customer that is receiving goods. We are all end users in this world, and what we are trying to do is to look at the end user and actually think about how they work today.
-
Optimize Customer Experience to Achieve Competitive Advantage
Sponsored by: WiproOutsourcing Center and Wipro performed a survey that aimed to gauge how banking institutions are doing with their customer experience initiatives. While not a complete picture of how these financial institutions are progressing with their customer experience efforts, survey results point to some general trends and beliefs in this important area.
-
E-Book: How to Lose Customers in Five Easy Steps
Sponsored by: SASThis paper presents the five most common practices that result in losing the customer and how to avoid those pitfalls. You'll also learn how smarter customer interactions and more customer-centric measures can help you deepen and grow relationships with your most valuable customers.
-
A Premium on Efficiency: Midsize Manufacturers Confront the Obstacles to Growth
Sponsored by: SAP America, Inc.How do best-in-class midsize manufacturers continue to grow in a tough economy? This research report, conducted by EIU, outlines measures manufacturers implement to continue expanding even while coping with the strains of softening demand in key markets, rising input costs, and downward pressure on prices.
-
Infor CRM Epiphany for Hospitality
Sponsored by: Infor CRMInfor CRM Epiphany for Hospitality provides the integrated marketing, customer service, and analytics capabilities hotels, casinos, and other hospitality companies need to deliver exceptional service at every touch point.
-
Infor CRM Interaction Advisor
Sponsored by: Infor CRMWatch this product demo to learn how Infor CRM Interaction Advisor will fuel organic growth by driving lifetime customer loyalty and increase value at every customer touch point without replacing any existing systems.
-
Let Customer Feedback Do the Driving
Sponsored by: SPSS Inc. Worldwide HeadquartersAs the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
-
Enhancing the Customer Experience with Loyalty Management
Sponsored by: SAP America, Inc.By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
-
Enhancing Interaction Center ROI in Turbulent Economic Times
Sponsored by: SAP America, Inc.Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.
-
The Next Generation of CRM -- Engaging with the Empowered Customer in Turbulent Times
Sponsored by: SAP America, Inc.This IT Briefing will address the future state and shape of CRM, the transformational trends that are impacting companies, the CRM framework for success and competitive differentiation, and SAP's holistic approach in this CRM framework.
-
The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times
Sponsored by: SAP America, Inc.In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run.
-
The Next Generation of CRM - Engaging with the Empowered Customer in Turbulent Times
Sponsored by: SAP America, Inc.This Webcast and complimentary Podcast explores today's consumer trends and new customer strategies that will help companies not only survive the current economy but emerge as a leader in the long run.
-
Hard Hat Area: Myths and Pitfalls of Data Mining
Sponsored by: SPSS Inc. Worldwide HeadquartersThe intrepid data miner runs many risks, including being buried under mountains of data or disappearing along with the "mysterious disappearing terabyte." Myths and misconceptions create their own risks and need to be debunked. This article outlines some risks, debunks some myths, and provides some protective "hard hats" for data miners.
-
Seven Email Marketing Refreshes
Sponsored by: Bronto SoftwareThis whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
-
Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
Sponsored by: IBMGrocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
-
Pizza Company Slices Travel Costs
Sponsored by: Citrix OnlineLearn how the world's third largest pizza company, Papa John's International, cuts travel costs by using GoToMeeting Corporate to meet with staff members and train franchisees in 49 states and 22 countries.
