Customer Interaction Services Research
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Solution Spotlight: The Role of a Chief Customer Officer in Leading Customer Experience Management
Sponsored by: TechTarget Customer ExperienceAccess this exclusive resource to find out about the value of a chief customer resource officer. Read on to learn more about their duties and responsibilities and how they can help you organization refocus on the increasingly important customer experience management.
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CRM Initiatives for Improved Customer Experience
Sponsored by: TechTarget Customer ExperienceUsually when deciding between CRM platforms businesses focused on the deployment method: cloud vs. on-premise. However, as bolstering the customer experience grows in importance, savvy companies are focusing their attention of the features the platform has to offer. Read on to learn which features should be considered in your buying decision.
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Marketing strategies to improve customer understanding
Sponsored by: TechTarget Customer ExperienceIn our customer-centric market, the voice of the consumer is having a major effect on day-to-day business decisions. This expert e-guide reveals tips and advice to help readers utilize marketing strategies to best improve the customer experience and understanding.
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The Journey to Smarter Commerce
Sponsored by: IBMIn this e-book, explore how you can deliver optimal experiences throughout the customer journey with the right buy, market, sell and service processes. Learn how a customer-focused approach can help you make smarter commerce decisions that improve customer loyalty and profitability.
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Harnessing Social Media to Boost the Bottom Line
Sponsored by: TechTarget Customer ExperienceLaunching a social CRM strategy? It's a good idea, but be careful not to overdo it. Get the keys to effective social CRM.
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Building CEM Expertise for Business Value
Sponsored by: GenesysIn this expert e-guide, discover why the contact center should play a more pivotal role in customer experience management, and learn how to merge siloed processes to create a more cohesive customer experience.
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Infor Epiphany Customer Interaction Hub
Sponsored by: InforCheck out this resource to learn about a customer interaction hub - a comprehensive infrastructure that stores and presents all customer interactions in an organized way, empowering you will a the information you need to form lifelong customer relationships.
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Infor Epiphany
Sponsored by: InforCheck out this informative resource for an overview of a customer relationship management (CRM) suite that helps you make the most of your interactions and gain valuable customer insight to deliver measurable business results.
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Websites are Dead. Long Live Digital Presence
Sponsored by: Limelight Networks, Inc.In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence.
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Mobile Devices Reshaping the Customer Experience: Learn how a mobility strategy can drive innovation and add a competitive edge to your contact center
Sponsored by: AvayaThis resource details the opportunities that mobility presents for contact centers, and offers guidance to help you weave these opportunities into a strategy that empowers you to capitalize on mobile benefits and sharpen your competitive edge.
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Enterprise Mobile Apps for Marketing and Sales
Sponsored by: Apperian, Inc.Access this exclusive resource to learn how you can effectively leverage the BYOD and consumerization of IT trend in order to better support sales and service teams and boost sales. Inside you'll find info about mobile customer relations management, mobile apps for marketing, a guide to selecting apps, and more.
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Taking Control with Marketing Optimization
Sponsored by: WebTrendsCustomers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
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For Unwary Users, Social Media Data Analysis Can be an Unfriendly Task
Sponsored by: IBMSocial media analytics can help you gain valuable insights into your business, but it can also be a waste if not implemented properly. Read this expert e-guide to learn about the typical pitfalls of companies when deploying a social media analytics program and get advice on how to avoid them.
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CIO Handbook: Personalizing the Customer Experience
Sponsored by: TechTarget CIOCIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.
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What if? Unleashing the Potential of Digital Signage
Sponsored by: InsightIn this presentation transcript, Principle Analyst Zeus Kerravala of ZK Research reveals the secrets of utilizing digital signage to its fullest potential. Learn the transformations this technology has gone through, where it's going, and how businesses have successfully leveraged its power.
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Presentation Transcript: Achieve a 360 Degree View of Your Customer
Sponsored by: InforIn today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.
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The State of Customer Data Integration 2012: The What, Why & How of CRM Integration
Sponsored by: Scribe Software CorporationCustomer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.
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Gartner Magic Quadrant reveals fragmented social CRM market
Sponsored by: Infor CRMThis tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.
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Social Customer Service: The Pivotal Driver of the Social Enterprise
Sponsored by: LiveOpsRead this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.
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Will Your Customers Really Wait for You to Get Service Experience Right?
Sponsored by: KANAIn order to prosper in today’s challenging environment, delivering high quality customer service is critical. This paper outlines an approach to building a solid customer service strategy and addresses common challenges as well as tips for avoiding and overcoming pitfalls.
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Unified Self-Service: Delivering on the Value of Multi-Channel Customer Interactions
Sponsored by: VoxeoThis informative paper addresses how your company can enhance service, lower costs and increase revenue by taking advantage of these new mediums and expanding the ways in which you communicate with your customers.
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Gartner predictions around Social CRM
Sponsored by: Infor CRMThis tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
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Use effective call centers to build customer loyalty
Sponsored by: Infor CRMThis tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty.
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Tread carefully with social media-based customer loyalty programs
Sponsored by: Infor CRMRead this tip guide now to learn expert tips for interacting with your customers through Web 2.0.
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Gartner: Social, mobile and analytics to push CRM through 2015
Sponsored by: Infor CRMThis tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years.