CRM Best Practices Research
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Driving multichannel engagement with the voice of the customer
Sponsored by: Oracle CorporationIn this e-guide you will learn how the right infrastructure can allow your marketers to harness your existing data to create seamless, integrated experiences for your customers on any channel.
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How to Deliver Mobile and Multichannel Customer Service
Sponsored by: MicrosoftThis expert e-guide digs into mobile and multichannel CRM strategies that companies are leveraging to connect with customers better. You'll learn how a transit system provides real-time data on arrivals, departures, and delays for bus or train to riders' mobile devices, and much more.
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How Does Social Customer Service Affect Contact Centers?
Sponsored by: Oracle CorporationIn this e-guide, our CRM experts discuss how social media is transforming the way contact centers work. Learn strategies and best practices for implementing a social media customer service plan in your contact center.
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Answering Customer Complaints Gracefully on Social Media
Sponsored by: Oracle CorporationThis exclusive e-guide digs into the challenges of implementing a social customer service strategy in your enterprise. Uncover considerations on deciding how the organization should interact with customers, which sector of the company should handle these communications, and more.
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The Business Benefits of Managing Cyber Risk and Minimizing Unnecessary Data
Sponsored by: UnitedLexCyber risk management is becoming an increasingly important area of concern as company directors' realize the limitations of insurance. How can you address this risk and instill confidence in your customer engagement? Find out how to enhance your cyber risk management using 4 key strategies.
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Social Media Customer Service: Where Companies Go Wrong
Sponsored by: Oracle CorporationThis exclusive e-guide explores the disconnect between customer service and social media in companies both large and small. Uncover the risks of ignoring customer service on social media, and learn expert tips to get it right.
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Best Practices for Creating Quota-Busting Sales Reps
Sponsored by: Oracle CorporationResearch shows that sales reps are not delivering revenue performance that their managers are counting on. In this expert e-guide, uncover the latest strategies and technologies to help your sales reps transition from always coming up short to crushing their sales quota.
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SaaS CRM Best Practices
Sponsored by: MicrosoftThis exclusive e-guide discusses the importance of examining a CRM software vendor's ecosystem before signing on the dotted line. Uncover expert tips on how to negotiate the best SaaS service-level agreement for your enterprise.
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Assessing the Benefits of Social and Cloud-Based CRM Tools
Sponsored by: MicrosoftDo the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.
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Expert Tips for Social CRM: Why Companies Are Pinning Their Hopes on Pinterest
Sponsored by: MicrosoftDiscover how you can formulate a winning social CRM strategy, and knock your customers' expectations out of the park. Tap into why Pinterest is piquing the interest of businesses and get an exclusive look at how MLB teams engage with their customers via personalized mobile updates.
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On Demand Webcast: Elaine Turner Extends Her Reach with Commerce Cloud Platform
Sponsored by: Oracle CorporationWatch now to hear Elaine Turner's Director of ecommerce, Carrie Leader, discuss key strategies for building an ecommerce business as a branded manufacturer. Learn how Elaine Turner used a Cloud ecommerce platform to create a new destination site where visitors can research, buy, or engage with the brand to support sales in all channels.
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Cactus Uses Map to Think Local and Grow Jackson Hole Revenue
Sponsored by: SysomosThis brief case study considers how one winter vacation destination was able to leverage smart marketing software to become a year-long resort. Access now for a look into the tools they used, the successes they saw, and how they were able to bolster their revenues.
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Cisco Collaboration Endpoints
Sponsored by: Global KnowledgeThis white paper provides you with product specifications and capabilities for Cisco's phone, desktop, and large screen immersive videoconferencing options.
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Cisco Unified Collaboration Solutions Infrastructure Overview
Sponsored by: Global KnowledgeLearn how Cisco Unified Collaboration infrastructure products can help you provide everything from call control which provides signaling and dial plan support to the expressway series providing firewall traversal for external access.
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4 Ways to Improve Your Mobile and Social CRM
Sponsored by: TechTarget Customer ExperienceThis expert e-book outlines the leading challenges in delivering great customer experiences via mobile and social channels. Discover how to achieve your mobile and social CRM goals with a four-point business strategy.
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The Forrester Wave™: Web Content Management Systems, Q1 2015 - Forrester wave
Sponsored by: SitecoreThis report by Forrester evaluates 10 WCM vendors on current offering, strategy, and market presence to help you pinpoint a solution that delivers the right digital experiences to your customers.
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Digital Clarity Group — Successful Customer Experience Calls for Customer Insight
Sponsored by: SitecoreIn thsi exclusive white paper glean the essentials of the new CEM. Read on to learn how understanding is the key to earning and keeping empowered consumers.
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Forbes Insights — Customers for Life: Technology Strategies for Attracting and Keeping Customers
Sponsored by: SitecoreIn this in-depth white paper, learn how to choose the best CMS for customer experience management. Understand this entity from the perspective of the marketer and developer.
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Predictive Analytics: Driving the Right Customer Interactions at the Right Time
Sponsored by: IBMThis white paper explores how predictive analytics can drive customer intimacy by facilitating effective one-on-one interactions.
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6 Steps to Smashing Silos in Your Business
Sponsored by: TeradataThis informative resource explains the steps that business leaders can take to prevent and break down silos within their organizations, particularly within marketing departments.
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Improving the Success of Your Enterprise's Email Marketing Campaigns
Sponsored by: TeradataThis document outlines some of the standard best practices that can enhance email communications, including: segmentation, personalization, mobile optimization, and landing pages. It also includes mistakes to avoid to increase customer loyalty and nurture incoming leads.
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How Companies Know Which Customers Will Buy—And Who Will Buy More
Sponsored by: TechTarget Customer ExperienceThis expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
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The Age of Social Media: Lead Generation and Brand Authenticity
Sponsored by: MarketoThis white paper considers the advantages of social media in regards to lead generation. Access now to find out how you can implement a profitable social media strategy by targeting a variety of platforms with specific plans of action, and how your sales leads will benefit.
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Content Marketing Essentials: Reach Customers Without Breaking Budgets
Sponsored by: MarketoThis white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.
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The Definitive Guide to Engaging Content Marketing
Sponsored by: MarketoThis featured resource considers content marketing as a solution to help cut through the noise and capture client attention. Read on to find out the essentials of content marketing.