eCommerce Research
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Growing Revenue with Smart Marketing
Sponsored by: TechTarget Customer ExperienceIn this expert e-guide, find out why integrating sales and marketing is essential for making the most of every customer contact in today's e-commerce landscape. Discover how a new way of approaching your revenue cycle, revenue performance management (RPM) can enhance customer interactions with this powerhouse combination.
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Optimizing Magneto E-commerce Sites for Increased Sales and Customer Satisfaction
Sponsored by: ZeroLag Communications Inc.Find out which platform is capable of maximizing the performance of your e-commerce web site, increasing sales and improving customer satisfaction.
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Computer Weekly – 27 May 2014: Targeting the digital customer
Sponsored by: TechTarget ComputerWeekly.comIn this week's Computer Weekly, we go behind the scenes of John Lewis's £40m e-commerce transformation plan to find out how to target the digital customer. Starbucks' European CIO talks about the coffee chain's IT strategy. And we evaluate three big suppliers' plans for virtualised networking. Read the issue now.
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Revamp Retail Transactions with Omni-Channel Technology
Sponsored by: ToshibaRead this exclusive white paper now to find out the differences between omni-channel and multi-channel technologies, as well as which more is more highly recommended.
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Giving Customers Better Protection While Reducing Costs
Sponsored by: ThreatMetrixThis case study outlines a top e-commerce business and their strategy for preventing fraud, lowering costs and ensuring consumer trust.
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Digital CRM and the Customer Experience
Sponsored by: IBMThis expert e-guide describes why digital technologies are proving to be the "next big thing" in the world of CRM, and explores the strategies that small businesses are using to stay competitive in e-commerce.
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Personalized Marketing and Web Analytics
Sponsored by: IBMIn this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
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One Click Away: Where Does the Data Come From?
Sponsored by: LANSAThirty-five percent of consumers say they would never use a mobile app again if it contained incorrect product data. This brief resource explores how the global standards body GS1 established the Global Data Synchronization Network (GDSN) as a means of combatting outdated, inconsistent product information.
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Create a strong, dynamic customer experience
Sponsored by: Hewlett Packard EnterpriseIn this white paper, learn how retail businesses should leverage technology to gather more customer info, implement the appropriate changes to their services, and create a more enjoyable shopping experience. Click now to see how to manage and maximize opportunity from omni-channel services.
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Modernize CRM and ecommerce: 4 steps
Sponsored by: IBM.Tune in to this exclusive podcast with Martin Gill from Forrester Research to get a four-step guide to developing an agile commerce strategy that will enable your company to swiftly adapt to changing customer demands and new technology.
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Create a Strong, Dynamic Customer Experience
Sponsored by: Hewlett-Packard EnterpriseThis resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.
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Omnichannel Shoppers Trendagram
Sponsored by: Hewlett-Packard EnterpriseThis brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.
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Look out, Big Data: In-memory data grids start to go mainstream
Sponsored by: IBMIn this expert e-guide, learn about the prime drivers and challenges of adopting in-memory data grids (IMDGs). Find out what to look for in an IMDG vendor, and learn what middleware vendors are offering data grid-enabled software.
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PECOS Product Features Guide
Sponsored by: elcom inc.Take a look at this informative white paper to gain insight into an innovative solution designed to simplify the publishing and management of supplier content and seamlessly connect to buyers.
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Case Study: Create a Private Market for eProcurement
Sponsored by: elcom inc.This case study discusses how Tennessee Valley Authority created their eProcurement marketplace, and the benefits they have gained from this.
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Case Study: Customer and Channel Insight Shapes Business Decisions
Sponsored by: AriaThis brief case study reveals how the right billing system enabled communications provider IMN to meet the needs of sales growth by supporting enterprise-wide billing and customer management.
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Delivering a Seamless Experience Across Every Channel
Sponsored by: IBMThis white paper reveals the results of a survey of over 500 e-commerce and e-business professionals, and provides key insights and best practices for improving customer experiences across all channels.
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Addressing changing customer behavior
Sponsored by: IBMThis resource offers valuable insight to help you better understand customer behaviors and improve online customer experiences.
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Whitepaper: Meet the Real Lean Portal
Sponsored by: BackbaseThis in-depth resource explores how a lean portal can help your organization trim the operational fat and deliver the kinds of experiences that customers crave. Read on to learn key differences between lean portals and suites, and uncover the benefits of "going lean."
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How to Consolidate & Simplify Your Order Management Systems
Sponsored by: TechTarget HR SoftwareIn e-commerce, many organizations are investing in order management technology to streamline and consolidate their ERP systems. But the right order management technology can do a business good. In this expert handbook, learn how to improve your order management to be effective and boost sales.
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Forging a CEM Strategy
Sponsored by: TechTarget Customer ExperienceShoppers are looking for more personalized, responsive, relevant experiences, and in order to provide that, your business needs an effective customer experience management (CEM) strategy. Learn how when you access this expert three-part e-guide and discover six top concepts that make up a successful CEM strategy.
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IBV Study: Capitalizing on the Power of the Smarter Consumer
Sponsored by: IBMBusiness survival in the age of the smart consumer means empowering your customers to shop how and when they want. In this white paper, find the results of a recent survey of more than 30,000 consumers and uncover the key trends shaping the world of retail.
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MOBILE OPTIMIZATION: How Testing on Smartphones and Tablets Lifts Conversion
Sponsored by: WebTrendsIn this white paper, discover a new set of best practices for optimizing and monetizing mobile development, focusing on CRM, layout, and usability. Read on for more information and best practices on testing and optimization, segmentation and targeting, case studies of successful mobile migrations, and more.
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Benefits Management: How to increase the business value of your IT projects
Sponsored by: TechTarget ComputerWeekly.comThis book extract explains how organisation can uses benefits management techniques to increase the value of IT projects to the business.
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Personalization Driving E-Commerce
Sponsored by: Limelight Networks, Inc.Gartner analysts predict that mobile apps and Web 2.0 will be a deciding factor in 50% of your sales by 2015. In order to keep pace, your e-commerce processes need to evolve to include CRM technologies. Read on to learn what 6 factors are essential for an effective e-commerce/CRM merger.
