Customer Satisfaction Research
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Putting the contact center at the center of the customer experience
Sponsored by: AspectToday's customers have more control of the conversation than ever before -- and your contact center must be equipped to deliver seamless interactions across a variety of channels, lest your customers take their business somewhere else. To do this, you need a comprehensive platform that enables anywhere, anytime service.
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Jumpstart your journey to personalized digital marketing
Sponsored by: IBMConsult the following white paper to uncover what you can do to empower your business to deliver personalized marketing, increase the pull of campaigns, as well as increase customer retention and satisfaction—all through the use of real-time marketing.
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Personalized Marketing and Web Analytics
Sponsored by: IBMIn this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
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Rethinking Customer Service for a Multichannel World
Sponsored by: TechTarget Customer ExperienceAccess this expert handbook to learn how to determine which communication channels to harness to effectively and easily reach customers. Explore new methods of multichannel marketing, which can help you pinpoint the first steps to a successful multichannel communication strategy.
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It's all about customer satisfaction
Sponsored by: Hewlett Packard EnterpriseTop fashion brand Valentino was looking for innovative ways to serve their customers better. In this webcast, discover how Valentino made it drastically easier for customers to select and buy their products with fully integrated mobile applications.
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A Brazilian company adopts IBM System z to handle rapid business growth
Sponsored by: IBMThis on-demand video case study explains how Sicoob, Brazil's largest cooperative credit system, achieved high performance and scalability by investing in the right server platform, allowing the company to accommodate business growth.
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5 Tips For Setting Measurable Social Media Goals
Sponsored by: MarketWiredWhile social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
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Survey insights: Marketing's impact on the customer experience
Sponsored by: IBMTo understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance.
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10 tips to integrate mobile and social marketing
Sponsored by: IBMIn this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.
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Real-time Personalization: 6 fundamental tips for marketers
Sponsored by: IBMAccess this white paper today to learn all you need to know about real-time personalization, how to overcome its challenges, and how you can increase the value of every one of your customer interactions.
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HP helps United Airlines consolidate their IT infrastructure
Sponsored by: Hewlett-Packard EnterpriseThis brief video case study examines how United Airlines was able to consolidate its IT infrastructure and fuel customer experience success with the right service. Tune in to learn more now.
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HPE Social Enterprise Services
Sponsored by: Hewlett-Packard EnterpriseSocial networks have revolutionized the way that today's customers gain information and make buying decisions. This brief video introduces a social enterprise service that enables your organization to effectively harness and exploit social information.
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Deliver a superior experience: Application Transformation Solutions
Sponsored by: Hewlett-Packard EnterpriseThis brief resource introduces a holistic approach to enterprise applications that can help you bridge the gap between the old and the new to deliver the strong, positive experiences that users are looking for.
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Content Marketing with FirstSpirit
Sponsored by: e-Spirit AGAccess the following white paper to uncover how you can create and deliver the content you need to ensure that your customers are truly engaged and approving of the received experience. Also discover the tools you need as well as where to focus business initiatives for now and the future.
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How Top Performing Organizations Embrace Web Content Management & Ecommerce Intergration
Sponsored by: e-Spirit AGAccess the following white paper to uncover the strategies and tools that the top performing organizations are using to effectively reach their consumer audience. Discover how to craft a powerful digital presence, integrate key tools, and more.
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Customer Strategies & Technologies Summit 2014
Sponsored by: GartnerView this brochure to learn about Gartner's 2014 Customer Strategies and Technologies Summit, taking place on April 28-29, 2014 in London, UK. Get a sneak preview of the schedule of events, including keynote speeches from Gartner VPs and solution provider sessions.
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FirstSpirit™ integration for Demandware Commerce
Sponsored by: e-Spirit AGAccess the following white paper to uncover the tools and strategy you need to enable the delivery of uniquely targeted advertising. Get a firsthand look at how with successful implementation, you can stand to lower maintenance costs as well as increase online sales.
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E-Guide: Rethinking WCM for Effective Customer Experience Management
Sponsored by: Bridgeline DigitalAccess the following expert e-guide to uncover the 3 rules your WCM initiative needs to follow to help ensure an optimized web presence and successful overall CEM.
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Solution Spotlight: Measuring, Monitoring and Improving Customer Experience
Sponsored by: IBMIn this e-guide, our experts sit down with Forrester analyst Zach Hofer-Shall and other industry authorities as they explore how you can address the challenges of CEM. Also inside, find 10 tips for improving customer experiences.
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Three Ways Online Anonymity Hurts Businesses and Consumers
Sponsored by: GigyaWhile protecting one's online identity has traditionally been a huge concern for Internet users, consumers and businesses alike are realizing the value of a more open, connected social web. In this white paper, explore three ways that user anonymity can negatively impact ROI for businesses and customer experiences.
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Create a strong, dynamic customer experience
Sponsored by: Hewlett Packard EnterpriseIn this white paper, learn how retail businesses should leverage technology to gather more customer info, implement the appropriate changes to their services, and create a more enjoyable shopping experience. Click now to see how to manage and maximize opportunity from omni-channel services.
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Website Performance for the Speed of Your Business
Sponsored by: Limelight Networks, Inc.Access this guide today to learn why high website performance is a business differentiator, and discover the role that content delivery networks (CDNs) play in improving user experiences.
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Power Up Your Gaming Analytics in Days
Sponsored by: Treasure DataThis brief resource examines how many industries, like the video gaming industry, can use big data analytics to capture and analyze customer behavioral data in order to respond to customer demands and deliver better experiences.
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The Power of Transformational Knowledge
Sponsored by: Oracle CorporationIn this white paper, find out how you can deliver superior customer experiences with a Transformational State of Knowledge. Inside, find specific steps you can follow to achieve transformational knowledge, and learn how this state can grant your company sustainable growth and profitability.
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Helping United Soar to New Heights
Sponsored by: Hewlett Packard EnterpriseView this short webcast to see how United Airlines benefited from a flexible data center solution that ensured constant availability, as well as the scalability to meet their ever-changing environment needs.