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  • Enabling Scale through Centralization

    Sponsored by: ARG, Inc.

    A 46-site comprehensive lifestyle service and hospitality company was moving to the cloud and were looking for a solution that was simple to manage. Step in ARG. Access the case study to learn about the solution that allowed IT to uniformly apply network and security governance across the enterprise.

  • Is Bad Outreach Killing Your Business?

    Sponsored by: Informa TechTarget

    There are many ways an opportunity can go sour—in some cases it’s out of Sales’ hands. But other times, it’s caused at least partly by bad interaction. Buyers identified 6 behaviors that are “immediate killers”. Discover the 6 here.

  • Resource Library

    Sponsored by: Informa TechTarget

    Join Jon Brown, VP & Publisher of Market Insights at TechTarget, as he explores how AI, automation, hybrid cloud, remote work, edge computing, and enhanced security impact systems management solutions buyers—and how they’re responding. Tune in to the conversation here.

  • Bridging the Engagement Gap for Sales

    Sponsored by: Informa TechTarget

    When it comes to identifying and unifying buyers, tech sellers face an uphill battle. The recent acceleration of virtual selling has only amplified their pain. Read on to learn how Sales and Marketing organizations can better identify and bring buying teams together so sellers can more effectively engage their target accounts.

  • The B2B Buyer Persona Framework

    Sponsored by: Informa TechTarget

    In this B2B Buyer Persona Framework, explore how B2B buyers differ from B2C personas, B2B functional and emotive attributes, and much more. Save the exclusive Forrester framework here.

  • Deploying Microsoft Teams In GCC High

    Sponsored by: ARG, Inc.

    In this case study, learn how one organization needed a partner that could allow them to easily scale the conferencing use case as well as support their longer-term migration strategy to Teams Voice in GCC. Save the case study here to explore the solution.

  • Delivering On The Promise Of Intent

    Sponsored by: Informa TechTarget

    The B2B tech market is going through a transformation as marketers and sellers adapt to new types of data, new technologies and new processes. Now, companies are trying purchase intent data but are unsure of how to adjust or optimize effectively to deliver better results faster. Watch this webinar to learn how to address these challenges head-on.

  • Introducing The Insights-Driven Targeting Spectrum

    Sponsored by: Informa TechTarget

    In this report, explore the Forrester Insights-Driven Targeting Spectrum, gain a comprehensive view of 6 sequential capabilities to more effectively target buyers, and discover the best guidelines to ensure evolving levels of data maturity.

  • Beyond Activity Measures: Increase SDR Yields by Focusing on Quality

    Sponsored by: TechTarget

    When buyers and sellers divide such a limited amount of time across so many digital touchpoints, there’s little time for quality one-to-one interaction—but plenty of chances to screw things up. In this guide, explore the importance of digital touchpoints with Forrester and TechTarget.

  • Assigning Buying Groups Using Standard Functionality In Sales Force Automation Systems

    Sponsored by: Informa TechTarget

    B2B technologies and processes should reflect how B2B buyers buy — as buying groups. In this brief, discover how organizations can operationalize buying groups using currently available sales force automation (SFA) system functionality.

  • Defending A Defense Contractor With A Compliant Unified Communications Solution

    Sponsored by: ARG, Inc.

    A national, privately held defense contractor had previously leveraged Avaya on-prem PBX, Verizon PRIs and numerous collaboration and messaging tools (Teams, Slack, etc.) As many of these were disjointed, compliance risks arose. View this case study to learn how ARG helped this contractor aggregate tools and eliminate overlap.

  • National Pain Relief Network Saves Time And Money With SD-WAN + TEM Solution

    Sponsored by: ARG, Inc.

    A leading national network of pain relief centers helping over 1 million patients struggled to manage monthly invoices that spanned over 80 locations. This was in part due to the shortcomings of their legacy MPLS network. Download this case study to learn how SD-WAN and telecom expense management (TEM) helped improve bandwidth and reduce costs.

  • Fedramp-Compliant Unified Communications Solution Delivers Simplicity, Scalability, And Savings

    Sponsored by: ARG, Inc.

    A top 10 federal defense contractor with over 20,000 employees was managing a complex environment with large Avaya and Cisco footprints for PBX and contact center. They required a FedRAMP environment that provided a seamless consolidation of collaboration, conferencing and voice. Download this case study to learn how they got it.

  • Account-Based Selling: A Foundation

    Sponsored by: Informa TechTarget

    In this brief, explore the concept of account-based selling in the B2B market, and learn how to define the conditions that must be in place to realize the desired return on effort and investment. Download the brief here to start learning.

  • 2021 DevOps Pulse Survey Results

    Sponsored by: Informa TechTarget

    This short webinar is designed to offer practical insights to tech vendor marketing and sales professionals on the state of global DevOps adoption across today’s enterprise organizations. Tune in here.

  • Buying Group Service-Level Agreements 101: Defining What To Pass Between Revenue Engine Teams

    Sponsored by: Informa TechTarget

    In this exclusive Forrester report, explore the importance of standardizing service-level agreements (SLAs).

  • Growing Sales Revenue Using High-Value Offers for ABM Engagement

    Sponsored by: Informa TechTarget

    In this e-book, explore how, through a shift in thinking and close collaboration between teams, Sales and Marketing together can develop High-Value Offers (HVO) to deliver stronger, more impactful engagement with the accounts that matter most.

  • Flip the Switch - Virtual Events 101

    Sponsored by: BrightTALK by TechTarget

    Have you been tasked with launching a virtual event, but don’t know where to start? Join us for Flip the Switch: Virtual events 101 and let the BrightTALK team guide you step-by-step through creating and launching your virtual event.

  • Marketing Insights - COVID-19’s Impact on Webinar and Virtual Event Strategies

    Sponsored by: BrightTALK by TechTarget

    This summer, BrightTALK surveyed 1,000 marketing professionals across the globe to better understand how strategies have shifted. In this live session, BrightTALK’s Nick Markwith will dig into the data with a special emphasis on webinars and virtual events.

  • Content Intelligence - Developing a Data-Driven Content Strategy

    Sponsored by: BrightTALK by TechTarget

    In the second episode of the Content Intelligence Series, Nick Markwith will explore how to start developing a data-driven content strategy that produces results from an analytical perspective.

  • Creating B2B Engagement, Not Just B2B Content

    Sponsored by: BrightTALK by TechTarget

    Join marketing experts as they break down underutilized tactics you can use to improve engagement at all stages of the funnel. From executing an on-demand promo plan to leaning into real-time personalization, you'll walk away with tips and tricks you can implement immediately to broaden your content’s exposure.

  • Practical Ways to Turbocharge Marketing and Sales with Intent Data

    Sponsored by: Informa TechTarget

    Many companies are trying out purchase intent data, but are unsure of how to adjust or optimize what they’re doing to deliver better results faster. View this webinar for an insightful discussion reflecting first-hand input from dozens of B2B providers on how they are tackling these challenges head-on.

  • Achieving Channel Growth by Recruiting Influential MSPs

    Sponsored by: Informa TechTarget

    Managed services and MSPs’ increasing influence on enterprise technology purchases has created an urgency for IT companies to recruit the right MSP partners. In this e-book, learn how to define and execute successful MSP recruitment initiatives. Discover how you can generate more recurring revenue and create a salesforce multiplier effect here.

  • Digital Demand Generation

    Sponsored by: Informa TechTarget

    In this e-book, “Digital Demand Generation,” part of a new series, Digital Skills Acceleration, we discuss how more intelligent content syndication can drive results in the short term and set you up for long-term success. Check it out now.

  • Forrester Collaborative Work Management

    Sponsored by: Atlassian

    Tap into the findings of 155 collaboration leaders in this analyst report, and discover how collaboration tools enable innovation in a post-pandemic world.

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