Sales Channels White Papers
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MicroScope – September 2023: Channel pushes on against the odds
Sponsored by: MicroScopeIn this issue, we take a look at the struggles and triumphs faced by the channel this year so far. Also read up on possible solutions to the skills shortage, including the opening up of STEM to a more diverse range of students, and the necessity for improving skills on the job.
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MicroScope – October 2022: 40 years of MicroScope
Sponsored by: MicroScopeAs we celebrate MicroScope's 40 anniversary, we look back (and forward) to assess how the channel keeps changing, with experts weighing in with their opinions
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MicroScope – April 2022: Can life ever really be simple for partners?
Sponsored by: MicroScopeIn this issue, discover whether simplifying programmes and interactions with partners is achievable, and what barriers stand in the way for vendors looking to make life easier. Also read about why reskilling in a post-pandemic world is key to boosting industry, and learn about what to expect from the manufacturing sphere over the next year
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MicroScope – November 2021: Scaling the skills shortage
Sponsored by: MicroScopeNavigating the challenges of retaining talent is an increasing concern for the channel, with many professionals set to change jobs – discover why this is and how big of a problem the industry faces. Also read about the increase in demand for anything as a service, and why exactly the channel keeps enduring through the years
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MicroScope – October 2021: Choosing a channel career
Sponsored by: MicroScopeIn this issue, we explore whether more partners equals better business, and take a closer look at how IT consumption is changing thanks to subscription services. Also read a special feature looking into whether the channel offers good prospects for school-leavers hoping to start on a career path that could make a difference
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Intent Data: It’s Becoming a Key Ingredient for Revenue Growth
Sponsored by: TechTargetA new study from Demand Gen Report has uncovered that intent is now a key pipeline accelerator and use cases for intent data are rapidly expanding within sales and marketing organizations. Download this exclusive report sponsored by TechTarget to discover 10 emerging use cases to put to use in your company.
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How to Use Purchase Intent to Refocus ABM Priorities
Sponsored by: TechTargetThis new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
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The Science of Cross-Sell and Upsell
Sponsored by: TechTargetDownload this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
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How ISRs Improved Sales Appointment Rates by 19X
Sponsored by: TechTargetDownload this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.
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Media Consumption Study 2017 UKI Infographic
Sponsored by: TechTarget ComputerWeekly.comThe results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
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Media Consumption Study 2017 UKI
Sponsored by: TechTarget ComputerWeekly.comThe results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
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Creating Personalized Experiences with Real-Time Insights for CEM
Sponsored by: OpenTextCreating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.
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Mobility Services 101
Sponsored by: TechTarget IT ChannelIf you are struggling to deliver managed mobility services, this guide is meant to help. We offer insight into the challenges of delivering managed mobility services, the managed mobility market and the benefits of partnering with EMM vendors.
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Online Christmas Shopping Recap Report 2014
Sponsored by: IBMThis report provides a summary of online retail shopping data and trends from the 2014 November and December Christmas season.
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5 Tips to Sell Faster, Easier
Sponsored by: Oracle CorporationAccess this white paper to find out how you can leverage technology and consumer trends to build a successful modern sales force.
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3 Funnel Points for Successful Lead Management
Sponsored by: Harte HanksAccess this whitepaper to discover the 3 main funnel points for a successful sales strategy. Read on to find out how to calculate your campaign for success, and how to measure your call center metrics appropriately.
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Social Media: The New Frontier
Sponsored by: TechTarget IT ChannelThis handbook examines social media-related opportunities for channel professionals, with discussions on social media platforms for business, integration, professional services and regulatory compliance concerns.
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Marketing Automation Software Buying Considerations
Sponsored by: Act-On SoftwareIn this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
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5 Secrets: Build Your Sales Pipeline and Keep it Growing
Sponsored by: SalesforceIn this e-book, find out how to make a major shift in your sales approach for the better in order to both increase individual sales rep effectiveness and improve collaborative team selling.
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How to Move from Opt-Out to Community Relevance: 31 Keys to Success in the SAP Ecosystem
Sponsored by: JonERPIn this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
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Selling Solutions: How to Use the Pain Chain to Sell Technical Solutions
Sponsored by: ConnectWiseThis resource explores selling solutions for IT service providers. Learn about what a Pain Chain is, how it works, and how to use it as a successful sales strategy. When used correctly, the Pain Chain becomes a useful tool that can help strengthen your relationship with your clients.
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Channel Strategies Ezine: June 2011
Sponsored by: TechTarget IT ChannelThis Ezine features actionable information on technologies and sales tactics. Read on for expert advice on how resellers are using iPads to generate extra revenue, new opportunities with BPOS Suite, and how to navigate the vendor merger and acquisition binge.
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Intel Technology Provider
Sponsored by: IntelDesigned for Business Resellers, Intel® Technology Provider has been designed specifically to support your technology sales and marketing efforts and enhance long term relationships with your customers. Read on to learn more.
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Channel Strategies E-Zine - June 2010/ No.2
Sponsored by: TechTarget IT ChannelFor organizations who are patient and willing to follow the rules, the payoff from cashing in on the 2009 American Recovery and Reinvestment Act (ARRA) can be big. Check out this E-Zine to read about how to use the stimulus to your advantage, ROI and green IT, and more.
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Winning in Today's Environment: Six Imperatives for the Chief Sales Officer
Sponsored by: Oracle CorporationDownload the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.