Sales Channels White Papers
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MicroScope – September 2023: Channel pushes on against the odds
Sponsored by: MicroScopeIn this issue, we take a look at the struggles and triumphs faced by the channel this year so far. Also read up on possible solutions to the skills shortage, including the opening up of STEM to a more diverse range of students, and the necessity for improving skills on the job.
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MicroScope – October 2022: 40 years of MicroScope
Sponsored by: MicroScopeAs we celebrate MicroScope's 40 anniversary, we look back (and forward) to assess how the channel keeps changing, with experts weighing in with their opinions
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MicroScope – April 2022: Can life ever really be simple for partners?
Sponsored by: MicroScopeIn this issue, discover whether simplifying programmes and interactions with partners is achievable, and what barriers stand in the way for vendors looking to make life easier. Also read about why reskilling in a post-pandemic world is key to boosting industry, and learn about what to expect from the manufacturing sphere over the next year
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MicroScope – November 2021: Scaling the skills shortage
Sponsored by: MicroScopeNavigating the challenges of retaining talent is an increasing concern for the channel, with many professionals set to change jobs – discover why this is and how big of a problem the industry faces. Also read about the increase in demand for anything as a service, and why exactly the channel keeps enduring through the years
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MicroScope – October 2021: Choosing a channel career
Sponsored by: MicroScopeIn this issue, we explore whether more partners equals better business, and take a closer look at how IT consumption is changing thanks to subscription services. Also read a special feature looking into whether the channel offers good prospects for school-leavers hoping to start on a career path that could make a difference
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Intent Data: It’s Becoming a Key Ingredient for Revenue Growth
Sponsored by: Informa TechTargetA new study from Demand Gen Report has uncovered that intent is now a key pipeline accelerator and use cases for intent data are rapidly expanding within sales and marketing organizations. Download this exclusive report sponsored by TechTarget to discover 10 emerging use cases to put to use in your company.
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How to Use Purchase Intent to Refocus ABM Priorities
Sponsored by: Informa TechTargetThis new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
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The Science of Cross-Sell and Upsell
Sponsored by: Informa TechTargetDownload this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
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How ISRs Improved Sales Appointment Rates by 19X
Sponsored by: Informa TechTargetDownload this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.
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Media Consumption Study 2017 UKI Infographic
Sponsored by: TechTarget ComputerWeekly.comThe results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
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Media Consumption Study 2017 UKI
Sponsored by: TechTarget ComputerWeekly.comThe results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
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Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
Sponsored by: Oracle CorporationThis white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
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It's All about the Salesperson: Taking Advantage of Web 2.0
Sponsored by: Oracle CorporationThis paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
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Placing a Lens on Supply Chain Planning
Sponsored by: IBM Line of BusinessSales and Operations Planning (S&OP) is becoming a necessity for successful supply chain execution.
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Not Business as Usual. The Changing Channels in Consumer Electronics
Sponsored by: IBM Line of BusinessIBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.
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Siebel CRM On Demand: Best Practices for Pipeline Management
Sponsored by: Oracle CorporationThis white paper discusses common factors that impact the ability to effectively manage the sales pipeline and details processes and best practices that can help companies overcome sales challenges and establish a critical competitive advantage.
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Why CRM? The Business Case for Customer Relationship Management
Sponsored by: Oracle CorporationOrganizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
