Customer Data Management Research
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Microsoft Dynamics CRM Release Preview Guide
Sponsored by: Microsoft IndiaIn this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
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3 Reasons Why CEM Is the Place to Innovate
Sponsored by: OpenTextThe following webcast intends to clarify the current state of customer experience management and how companies can start powerful initiatives of their own. Tune in now to find out how CMOs and CIOs need to work together to make CEM take flight, what needs to be addressed, and much more.
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Sales Intelligence: 28% More Reps Achieving Annual Quota
Sponsored by: Salesforce Data.comThis survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
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Real-Time insights with SAP HANA
Sponsored by: HP & Intel®Technology has always played a considerable role in helping organizations manage data. However, with today's ever-increasing reliance on information-based operations and communications, organizations need to be on the cutting edge of data technology to stay ahead of the competition. Learn why by watching this video from HP and SAP HANA.
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Social Media Education: The New Edge for Success
Sponsored by: HootsuiteDid you know that according to a report by the McKinsey Global Institute, business can unlock up to $1.3 trillion in business value by leveraging social technologies? However, if your company isn't armed with the right knowledge, tools, and skill set, those financial (and other CRM) benefits will be out of reach.
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The Journey to Smarter Commerce: Your Customer in Context
Sponsored by: IBMTwo of the biggest trends in commerce -- big data and more empowered customers -- are creating huge challenges for modern businesses. However, equally huge opportunities exist if you can successfully leverage big data to create a comprehensive, single view of the customer, resulting in optimum customer experiences.
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Understanding the Millennials
Sponsored by: SDLIn this resource, explore the results of a 2014 survey on how Millennials operate as consumers, so you can use that information to optimize your marketing strategy and business processes. Find out how Millennials share personal data, how they relate to mobile devices, how they'd like to connect with companies, and more.
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Make the most of customer interactions in the contact center
Sponsored by: Calabrio, Inc.In this white paper, discover how to optimize your contact center processes with the help of new interaction channels such as social media, and make the most of interaction data to learn more about your customers and your company.
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Seven Ways to Make the First Mile of Business Smarter
Sponsored by: Kofax, Inc.Explore this game-changing white paper to uncover the seven ways to make the first mile of business interactions smarter.
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Three Tips for Measuring Voice in the Sea of Big Data
Sponsored by: Calabrio, Inc.This resource explores why the contact center has remained a highly untapped source of customer insight, explains how recent advances are giving organizations the power to analyze voice interactions, and counts down three essential success factors that you should consider.
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Making the First Mile™ of Business Smarter
Sponsored by: Kofax, Inc.This guide reveals how organizations can be better prepared to get customer interactions right from the start in order to drive success, increase revenue and improve profitability. It also discusses a suite of applications that can provide an essential link between systems of engagement and systems of record.
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Consult the new dictionary for customer experience KPIs
Sponsored by: Oracle CorporationThis guide was written to help identify or measure those critical CX measurement points that provide feedback on the health and success of a CX initiative. It is intended to familiarize you with important CX measurements and Key Performance Indicators (KPIs) along with providing a definition and a method to calculate their value.
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MDM and Data Quality for the Data Warehouse
Sponsored by: InformaticaThis executive brief explains how the combination of master data management (MDM) and data quality (DQ) can significantly enhance the accuracy and reliability of data, enabling timely, confident decisions and accurate reporting.
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Choosing the Right Master Data Management Solution for Your Organization
Sponsored by: InformaticaLearn about the 10 essential MDM requirements, which will allow you to address both your current and future business needs, and quickly reap the returns from your MDM initiative.
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Measuring, Monitoring, and Improving Customer Experience
Sponsored by: IBMIn this SearchCRM.com expert e-guide, find insights from leading organizations and industry authorities to help you address the challenges of monitoring and measuring your CEM strategy. Also inside, find 10 steps for improving your customer experiences.
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Best Practices in Customer Experience Management
Sponsored by: IBMIn this e-guide from the experts at SearchCRM.com, find out why social media has become a powerful tool for customer experience management (CEM), and discover what you can do to drive social media success.
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Digital CRM and the Customer Experience
Sponsored by: IBMThis expert e-guide describes why digital technologies are proving to be the "next big thing" in the world of CRM, and explores the strategies that small businesses are using to stay competitive in e-commerce.
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Effectively Leveraging CRM Analytics
Sponsored by: MicroStrategyThis expert e-guide discusses how to measure success with mobile, social, and analytics with a new set of metrics. Also, discover Forrester Research Inc. analyst Mike Gualtieri's four steps to developing a customer data management strategy that allows you to successfully leverage analytics.
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Close the Omni-channel Customer Experience Gap
Sponsored by: IBMIf your customers cannot move smoothly across all channels, their experiences will suffer. Access this guide to learn how you can close the omni-channel customer experience gap and bring online visibility to your contact center.
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Rethinking Marketing for Today's Customer Engagement
Sponsored by: UStreamThe following expert e-Guide explores the shift in the balance of power and influence between seller and buyer. Uncover how this has created a need for a transformation in digital marketing approaches and what you can do to cope with it.
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From Social Media to Social CRM: Reinventing the Customer Relationship
Sponsored by: IBMAccess the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
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Social Business - Patterns in achieving social business success
Sponsored by: IBMConsult the following white paper to uncover the social business practices top performing organizations are leveraging to gain a strong foothold in the market. Gain insights on 6 focus points that will improve your social business initiative, and much more.
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Manage it all, better - HP Mobility Solutions for SAP
Sponsored by: Hewlett-Packard EnterpriseThe following white paper explores the new mobility trend and how it is transforming the way retailers do business. Uncover the technology that makes handling the shift easier by allowing businesses to create unique functionality with retail websites and more.
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Why the empowered consumer can hinder business success
Sponsored by: IBMAccess the following white paper to uncover how to leverage enterprise marketing management to optimize every aspect of online and cross-channel analytics and marketing.
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Jumpstart your journey to personalized digital marketing
Sponsored by: IBMConsult the following white paper to uncover what you can do to empower your business to deliver personalized marketing, increase the pull of campaigns, as well as increase customer retention and satisfaction—all through the use of real-time marketing.
