CRM Research
-
How Companies Know Which Customers Will Buy—And Who Will Buy More
Sponsored by: TechTarget Customer ExperienceThis expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
-
The Age of Social Media: Lead Generation and Brand Authenticity
Sponsored by: MarketoThis white paper considers the advantages of social media in regards to lead generation. Access now to find out how you can implement a profitable social media strategy by targeting a variety of platforms with specific plans of action, and how your sales leads will benefit.
-
Content Marketing Essentials: Reach Customers Without Breaking Budgets
Sponsored by: MarketoThis white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.
-
Tangerine Case Study: A Growing Bank's Fruitful New Approach to Data Helps It Lead in Online Banking
Sponsored by: MicrosoftThis brief case study discusses the analytics system Tangerine Bank implemented to pull actionable insights from customer feedback regarding online banking. Access now to see how this financial institution secured their footing and profitably navigated a brand change.
-
The Definitive Guide to Engaging Content Marketing
Sponsored by: MarketoThis featured resource considers content marketing as a solution to help cut through the noise and capture client attention. Read on to find out the essentials of content marketing.
-
3 Pillars of Customer Experience in Today's Connected World
Sponsored by: Salesforce.comAccess this white paper to learn three steps to meeting customers' rising expectations in today's hyper-connected world: Personalized service, smarter support, and faster connection.
-
Top 10 reasons to Choose Infor CRM
Sponsored by: InforThis brief whitepaper shines light on one CRM infrastructure platform, and the 10 benefits your business could enjoy from a system like this. Access now to see what competitive CRM advantages can help your company's growth.
-
How to achieve sales tax accuracy within your CRM system
Sponsored by: AvalaraThis featured resource discusses one platform that ensures correct sales tax calculation, managing taxation from start to finish. By considering taxes from the beginning, see how companies are able to maximize sales and revenue.
-
The Internet of Things—Opening Doors For Future Possibilities
Sponsored by: TechTarget ComputerWeekly.comIn this week's Computer Weekly, we report from CES in Las Vegas, where car makers gave a glimpse of how the internet of things is going to improve the driving experience. We look at the price wars in the public cloud market and assess what it means for enterprise IT. And we start our buyer's guide on software-defined everything. Read the issue now.
-
3 Keys to a 5-Star Mobile User Experience
Sponsored by: Hewlett Packard EnterpriseAccess this brief resource to find fast facts about the mobile user experience, and find out why the user experience should be at the top of every enterprise's list. View now to discover how your mobile experience may be handicapping your business and damaging your brand presence.
-
Business Information: Customer Data Quality Reaches New Highs
Sponsored by: TechTarget Data ManagementIt's not enough to just collect customer data. You also need to ensure that your customer data is correct, up-to-date, and readily available. In this issue of Business Information e-zine, experts weigh in on strategies to optimize customer data quality and leverage analytics to identify unsatisfied customers.
-
Sales in the Cloud: Engage customers, close more deals
Sponsored by: Oracle Corporation UK LtdAccess this white paper to find out the perfect recipe for a modern sales strategy, and how process automation and social media can gracefully integrate in the cloud.
-
Is Sales an Endangered Species? Save It With Integrated CRM
Sponsored by: Oracle Corporation UK LtdThe sales environment is evolving at an unprecedented rate. In this white paper, discover how success has been redefined for sales organizations in the digital age, and what you can do to optimize current performance management strategies with new technology.
-
How Best-in-Class Sales Teams Maximize Revenue and Customer Experience
Sponsored by: Oracle Corporation UK LtdThis vendor-neutral report discusses CRM essentials every company needs for effective sales management. Read on to find out why enterprises using CRM technology are seeing measurable advantages over non-users and how they leverage these tools for higher revenue.
-
5 Best Practice Steps for B2B and B2C Convergence
Sponsored by: IBMAccess this Aberdeen research report to find out how customer requirements and cross-channel logistics flow, grow, and coverage – and what that means for your supply chain strategy.
-
Proactively Manage Service Levels - How to Improve Customer Experience, Avoid Penalties, Improve Performance, and Increase Agility
Sponsored by: AutomicThis whitepaper starts by exploring the challenges of meeting SLAs in this new world that we find ourselves in. It then goes on to highlight the critical capabilities needed to proactively manage SLAs and explains how the Automic Business Automation platform provides the capabilities.
-
Expert Advice: E-Commerce and Social Media Drives CRM
Sponsored by: IBMAccess this expert guide to discover how businesses can improve their CRM strategies to ensure customers remain in control and satisfied with the user experience.
-
A New Measure of Sales Success
Sponsored by: TechTarget Customer ExperienceThis expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.
-
How APIs Displace ESBs and SOA in the Enterprise
Sponsored by: ApigeePowering interactions via apps requires a new architecture. Companies today seek to leverage the latest forms of mobile and rich-client engagement to build new experiences. Enterprises must move from delivering web apps as the primary interaction channel to powering interactions across multiple interactive touch points.
-
Putting Customers on the Map With Geolocation Apps
Sponsored by: TechTarget Customer ExperienceThis e-book chapter is a guide to geolocation apps—what they are, what they do, and how they can benefit companies and their customers. You'll learn why providing a consumer with the right information at the right time is necessary in today's marketplace and look at the hurdles blocking widespread use of location-based data and analytics.
-
Moving Forward with CRM: Key Trends and Technologies
Sponsored by: IBMThis expert e-guide uncovers key CRM technologies and trends, and explores the best ways to measure the real value of an investment in social CRM.
-
Take Advantage of Multi-Channel to Improve CEM
Sponsored by: Five9In this expert e-guide, explore the benefits and business drivers of integrating your data across all channels. Discover what tools and strategies you'll need to achieve a truly integrated, cross-channel customer experience.
-
Putting Customers on the Map With Geolocation Apps
Sponsored by: TechTarget Customer ExperienceGeolocation mobile apps are giving companies new insights about customers: where they are at any given time. But this ability spooks many.
-
Old-Hat Technologies Put a Cap on Customer Care
Sponsored by: TechTarget Customer ExperienceContact centers are struggling to stay on top of myriad communication channels. That's why contact center upgrades are on the minds of many. In this three-part guide, veteran IT reporters cover infrastructure trends, strategies and technologies.
-
Kicking off an e-health revolution
Sponsored by: TechTarget ComputerWeekly.comIt has been hailed as the next big thing for many years but, it is fair to say, e-health has failed to fulfill its potential. Issues around cost, ease of use and privacy have held back its adoption. Now, find out how Telefonica hopes to kick start the e-health revolution.
