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CRM White Papers

  • Popular Technologies Enrich Customer Experience Strategies

    Sponsored by: SearchCRM

    To improve customer experience, companies need to tune into the different platforms consumers use, unify data silos, integrate information systems and plan thoughtful strategies for engaging customers.

  • Case Study: Oldcastle Increases Sales & Product Data Visibility

    Sponsored by: Tableau Software

    Discover how Oldcastle's teams use Tableau's Salesforce data connector to get quick insight into product sales and margin trends. Learn how sales reps use the dashboards to drill down into their performance data and analyze customer buying behavior.

  • How to generate high quality leads sustainably in the German market

    Sponsored by: NetPress

    The German market holds very lucrative potential, especially when it comes to IT, but it requires a cautious approach that is very different from US and UK sales tactics. Read on to learn six key "dos and don'ts" for content marketing in the German market.

  • BUILD THE FOUNDATION FOR GREAT CUSTOMER EXPERIENCES

    Sponsored by: Tribridge

    Learn how to overcome the build-up of siloed, on-premise, channel-specific tools to deliver smooth customer experiences. Discover what all great customer experiences must be, customer experience breaks and remedies, how to find long-term solutions, and best practices for consistently delivering great experiences.

  • Why Omnichannel Experience Delivery is a Full Contact Sport

    Sponsored by: Genesys

    Expert consultants and users from eBay and Boingo Wireless discuss contact center technology trends, mistakes, and best practices. Discover ways to upgrade your existing infrastructure to enhance the customer experience and help your company run more efficiently.

  • Driving Sales with Mobile, Real-Time Analytics

    Sponsored by: Tableau Software

    In this blog post, learn how you can combine the mobile app for Salesforce with live analytics so you can get a visual read on your entire pipeline and prioritize calls accordingly. Plus, watch a quick demo to see this strategy in action.

  • Customer Engagement: From Interactions to Relationships

    Sponsored by: Avaya

    Improving customer experiences has replaced operational efficiency gains as the top objective in customer care executives' agendas. This Aberdeen report details how "best-in-class" firms are achieving greater customer retention and annual growth as a result. Discover more in the report now.

  • Service On-Demand: Diving into the Future of Customer Service

    Sponsored by: Genesys

    Discover in this report the on-demand, omnichannel customer self-service model your organization should consider when accommodating consumers in the APAC region. Read on to additionally discover 4 next steps for on-demand leaders, advising to embrace disruption and the new age of customer self-service.

  • Setting up a solid payment foundation

    Sponsored by: CyberSource

    Are you making it too hard for your customers to pay for items online? Enabling seamless payment processes can lead to customer retention, loyalty and spending. Discover key factors in payment success with the ability to offer multiple payment options on multiple devices.

  • Trends 2016: The Future of Customer Service

    Sponsored by: ServiceNow

    Today's customer expectations for easy, effective, and personal service are shaping customer service technology priorities. Explore this summary of the top 10 customer service trends that application development and delivery (AD&D) pros and CIOs alike must pay attention to.

  • How to Achieve a Unified View of Your Customers

    Sponsored by: Trillium Software

    Considering a master data management (MDM) project to achieve a unified view of your customers but worried about cost, complexity and timing? Explore an alternative approach – focused on CRM technology – to see if it can work for your organization.

  • 10 Ways An Omnichannel Engagement Centre Helps You Deliver Next-Generation Customer Experience

    Sponsored by: Genesys

    Firms are increasingly building true engagement based on integrating customer experience with existing systems. Explore 10 ways to support all channels and touchpoints, and scale to any number of consumers, geographies, and agents.

  • Trends: The Future of Customer Service

    Sponsored by: Genesys

    Today's customer expectations for easy, effective, and personal service are shaping customer service technology priorities. Explore this summary of the top 10 customer service trends that application development and delivery (AD&D) pros must pay attention to.

  • Five Tips for Mastering Digital Customer Service

    Sponsored by: Genesys

    As contact center engagement reaches critical mass, customers now expect the same level of service from digital and voice interactions. Discover ways to provide a seamless experience as your audience navigates across multiple channels.

  • Why Cloud-based CRM Systems Make Sense

    Sponsored by: Microsoft

    One of the last bastions for cloud computing adoption is enterprise-level CRM, primarily because the systems involve so much customer data. Why? Examine the advantages of deploying CRM systems in the cloud, and learn the boons of utilizing cloud alongside newly available technologies like Hadoop for high-volume data processing.

  • How to Build a Modern, Cloud-Enabled Sales Experience

    Sponsored by: Oracle Corporation UK Ltd

    Explore how you can build a modern sales experience using innovative cloud and mobile tools. Plus, learn how you can drive efficiency, gain insights, and make better decisions across financial services, communication, high tech and manufacturing, and consumer goods.

  • Enabling Businesses to Acquire and Retain Customers as the Digital World Turns

    Sponsored by: HPE and Intel®

    This white paper highlights technology spending trends from polled IT organizations. Access this resource and discover why so many CIOs believe improved data analytics for BI and customer insight should drive technology spending.

  • Sales Intelligence: Efficiently Gain Insights into Customer Data

    Sponsored by: IBM

    How can you encourage a data-driven sales team without wasting time sifting through volumes of irrelevant information? This expert e-guide discusses the sales intelligence strategies that several companies have implemented to efficiently gain actionable insights into customer data and drive sales.

  • Where is Healthcare Customer Experience Heading?

    Sponsored by: [24]7 Customer, Inc.

    What will the future of healthcare customer experience management (CEM) look like given today's trends toward digitization? Examine 5 key predictions for the future of CEM in healthcare, based on current trends and changing perceptions of consumer experiences.

  • Are Microsoft Customers Cooling on Cloud Concerns?

    Sponsored by: TechData Corporation

    In this expert e-guide, consultant Dave Nelson explores why many Microsoft users are more readily adopting cloud services, especially in CRM software. Uncover why users' objections to the cloud are beginning to fade away.

  • Dynamics CRM and NAV Integration Tips to Boost Efficiency

    Sponsored by: TechData Corporation

    Discover tips on how you can successfully integrate Microsoft Dynamics CRM and NAV. Learn how to customize the integration for your business and customer processes to ensure that you maximize your experience and gain every advantage.

  • Productivity Apps Get a Boost From the Cloud

    Sponsored by: TechData Corporation

    Take a look at how cloud applications have fundamentally changed the way we work. See how collaboration apps, CRM tools, and other platforms get a boost from the cloud, as well as dealing with integration, patching and other painful realities.

  • Are New CRM Features Causing New Problems?

    Sponsored by: TechData Corporation

    This exclusive e-guide examines how many CRM vendors are packing platforms with extra features that aren't necessarily tailored to customers' needs. Discover what Forrester Research analyst Kate Leggett said about this problem.

  • What You Can Expect in Microsoft Dynamics CRM 2016

    Sponsored by: TechData Corporation

    As Microsoft updates its ever-growing Dynamics CRM portfolio in 3 important areas and integrates technologies from two recent acquisitions, what can you expect? In this exclusive e-guide, consultant Robert Peledie reveals the most important changes and updates you'll come across in Microsoft Dynamics CRM 2016.

  • Hitachi Supports Rapid Growth with Cloud-Based Sales Software

    Sponsored by: Oracle Corporation

    As Hitachi Consulting Corporation planned for rapid expansion, they needed to establish a scalable CRM and marketing platform to support this growth and consolidate their existing systems. Discover how Hitachi deployed cloud-based sales and marketing tools to support rapid annual revenue growth from $80 million to $740 million.

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