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CRM Research

  • How CPQ Software Can Help You Construct a Smarter Sales Organization

    Sponsored by: Oracle Corporation UK Ltd

    Your sales team may have the right tools, but if they're missing a fixative--something to hold everything together--they'll never be truly efficient. Access this white paper to explore the 5 core mechanics of configure, price and quote (CPQ) software that can empower your sales team, drive efficiency, and more.

  • Full-Featured Mobile CRM at your Fingertips

    Sponsored by: Infor

    Mobile CRM tools should help put detailed customer information at your fingertips and enable you to perform key actions quickly. Discover features and functions that make these goals a reality when you access key customer information from your mobile device.

  • How Manufacturers Can Use Value Selling to Deliver Great Experiences at Every Touch Point

    Sponsored by: Infor

    Learn how manufacturers are developing long-term customer relationships while providing great service to existing customers. Also discover the role of CRM software in value-selling, delivering a consistent experience, and using customer data to build better insight.

  • It's a Mobile World: Is Your Sales Team Equipped For Success?

    Sponsored by: Infor

    74% of sales organizations have already enabled mobile CRM access. Does your organization fit into that majority, or is it at risk for falling behind? Learn about the state of mobility today and the importance of mobile CRM access for your sales team.

  • 2016 대한민국 디지털 경험 보고서

    Sponsored by: SAP

    대다수 대한민국 기업은 디지털 변혁을 통해 고객 경험을 개선하고자 노력합니다. 하지만 디지털 경험에 만족하는 소비자는 네 명 중 한 명에 불과합니다.총 3천 명의 소비자를 대상으로 7,500여 건의 디지털 경험에 대해 조사한 결과 37개 대표 브랜드 중 9개만이 만족하는 고객이 불만족 고객보다 많은 것으로 나타났습니다.대한민국 대표 브랜드가 제공하는 디지털 경험에 대한 소비자의 목소리를 담은 이번 조사 결과를 통해 우리 기업들이 지향해야 할 디지털 변혁의 전략적 방향을 확인해 보세요.

  • RBC Implements Virtual Agents to Improve Online Customer Experiences

    Sponsored by: [24]7

    RBC, a large financial services institution, wanted to improve customer relations while reducing the number of calls coming into its contact centers. Access this case study to learn how they implemented virtual agents across their banking, direct investing, and insurance websites to enhance the customer experience and improve their bottom line.

  • Top CRM Lead Management Providers: An Analyst Report

    Sponsored by: Marketo

    This Magic Quadrant report by Gartner evaluates 17 CRM lead management providers to help IT leaders make the right choice for their company, in collaboration with marketing, sales, and digital commerce leaders. Uncover an extensive comparison of CRM products and learn who the top performers were in customer experience, innovation, and more.

  • Sales & Marketing Alignment: Bridging the Gap

    Sponsored by: TechTarget

    Sales and marketing alignment involves a solid partnership to ensure a seamless customer experience. In this guide, Sales & Marketing Alignment: Creating a Solid Partnership, uncover sales and marketing alignment strategies to get the best results from customer service, customer experience, sales, and marketing initiatives.

  • The Value of Cloud ERP to Your Business

    Sponsored by: NetSuite

    Finding the right ERP strategy is critical because it helps perform and improve critical functions like automating core business operations, improving financial compliance, enhancing customer service, and more. Access this buyer's guide to help decide if on-premise ERP is right for your needs or if it's time to consider migrating to the cloud.

  • Cox Automotive Turbocharges Cloud Customer Experience

    Sponsored by: Red Hat

    Create a private cloud that provides a self-service IT portal for its resource provisioning—unlocking the potential to support development of new products while avoiding the risk of shadow IT.

  • Geospatial intelligence on the move

    Sponsored by: ComputerWeekly.com

    By having access to a centralised geographic information system (GIS), valuable context can be added to an organisation's existing data assets which can be accessed by any mobile worker, including the field force.

  • Bring the Quoting Process Into the 21st Century

    Sponsored by: Quosal

    With references from 80's classic Back to the Future II, this e-book explores how implementing advanced proposal and quoting software can quickly bring your quoting process into the 21st century. Tap into 7 ways to get your quoting strategies out of the 90s to close more deals.

  • How to Move Beyond Traditional CRM and Modernize Your Customer Service

    Sponsored by: ServiceNow

    According to a Forrester study, 80% of businesses believe they deliver a superior customer experience, but only 8% of their customers agree. Explore a holistic approach that brings together people, workflows, and systems to deliver a superior customer experience beyond traditional CRM.

  • Case Study: How Honda France Consolidated Their BI Platforms

    Sponsored by: Yellowfin

    This case study explains how Honda France found a web-based program that was hassle-free and allowed them to spend less time worrying about collecting analytics. Learn how they adopted a program which is accessible from mobile devices, merged seamlessly with their existing CRM platform, cut the cost of their existing BI capabilities, and more.

  • Modernize Your SAP Implementation to Make Real-Time Business a Reality

    Sponsored by: Pure Storage

    Learn how businesses can extract data directly from SAP ERP, CRM, and SCM systems and analyze data in real-time, enabling business managers to quickly make data-driven decisions.

  • Customer Engagement Strategies Hinge on Social Media Savvy

    Sponsored by: Bazaarvoice

    Social media plays an important role in customer engagement strategies, but many sales and marketing teams struggle with how to use social platforms. This guide features insights from Sales Machine 2016, a two-day sales best practices and technology convention. Learn how you can use social media as an effective customer engagement tool.

  • Digital Business: 5 Tech Trends Changing Everything

    Sponsored by: SAP

    To help you create a competitive digital business framework, this e-book explores the 5 key pillars of a digital strategy. Find out how these 5 factors impact successful strategies and discover an integrated cloud platform that boosts data management, mobile, collaboration, and analytic capabilities.

  • Report: Transforming Your Business to Meet Customer Expectations, React to New Challenges

    Sponsored by: SAP

    Advanced technology plays an important role in the transition to digital consumer engagement. Learn which tools can enhance your omnichannel potential, along with monitoring and analysis of consumer interactions.

  • Wholesale: SMBs are Using Technology to Sharpen Business Practices, Improve Customer Engagement

    Sponsored by: SAP

    The Internet of Things (IoT) can offer new insights and provide more value to customers and consumers. Learn more ways disruptive technology can help you engage your audience and maintain your competitive advantage by reading this report.

  • IDC: How Retailers Can Drive Revenue, Efficiency, and Loyalty with Smart Adoption of Advanced Technology

    Sponsored by: SAP

    The digital transformation of retail is changing the buying, sourcing, merchandising, and sales strategies of our in-store past. Learn what your competitors are doing to expand their omni-channel reach, and uncover new ways to approach these changes.

  • Manage Your Contact Center For More Meaningful KPI's

    Sponsored by: Genesys

    In this expert e-guide you'll find some helpful hints as to how you can identify the proper metrics needed to produce meaningful contact center KPI's. In addition, read 7 dos and don'ts of call center management to help you nourish your agent's best CRM practices.

  • Key Pros and Cons of Salesforce Sales Cloud

    Sponsored by: Salesforce

    In this brief expert guide, explore the pros and cons of Salesforce Sales Cloud. Learn why some users praise Sales Cloud's usability and accuracy, while others mourn its mobile CRM capabilities.

  • What to Expect from the Salesforce Sales Cloud Platform

    Sponsored by: Salesforce

    In this expert guide, explore what you can expect from the Salesforce Sales Cloud Platform with account/contact management, marketing, lead management, sales, and analytics features. Learn about the five different editions of this platform, their value, and details about trial periods.

  • Predictive Analytics Foretells Consumer Wants on Social Media

    Sponsored by: SearchContentManagement

    Predictive marketing analytics can show companies how to tap and target consumers on the vast and fertile communications real estate known as social media.

  • Data Analytics Maps Positive Customer Journeys

    Sponsored by: SearchCRM

    Amid the noise of multiple communication channels, data analytics strategies can identify needs, predict behavior and enhance the customer experience.

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