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CRM Research

  • Designing a Marketing Organization for the Digital Age

    Sponsored by: Marketo

    More than 90% of smartphone users look up information while they are in the middle of another task. Read on to learn more about the urgent need for fundamental changes needed for digital marketing success and how waiting to make these changes could be hurting your organization.

  • Manufacturers Turn to Internet of Things to Boost Customer Engagement

    Sponsored by: Infor

    The Internet of Things (IoT) is coming. By 2020, experts expect the IoT to make 28 billion connections to the Internet. This white paper explores how investing in the right CRM solution can help manufacturers further enhance their IoT strategies, as well as support their customer-centric initiatives.

  • Building a Business Portfolio to be Customer-Centric: 3 Considerations

    Sponsored by: Infor

    Is your business positioned to meet the new customer expectations and demands, and add services to your business portfolio? Access this white paper now to learn how you can best take advantage of CRM technology to grow your business portfolio and understand your customers.

  • Full-featured mobile CRM at your Fingertips

    Sponsored by: Infor

    Mobility is becoming the norm. Extending your CRM solution to smartphones and other mobile devices gives your field force a strong competitive advantage that can help drive revenue and enhance the customer experience. Learn about Infor's mobile CRM solution and their on-the-go benefits.

  • It's a Mobile World: Is Your Sales Team Equipped For Success?

    Sponsored by: Infor

    74% of sales organizations have already enabled mobile CRM access. Does your organization fit into that majority, or is it at risk for falling behind? Learn about the state of mobility today and the importance of mobile CRM access for your sales team.

  • CRM Cloud Brochure

    Sponsored by: Infor

    What if you could combine the flexibility and rapid time-to-value of traditional SaaS solutions with the security and control of on-premise solutions? Read on to learn how to combine SaaS and on-premise CRM solutions and the myriad benefits this technology presents.

  • First Transit Transforms the Backbone of Their Fleet with SCM

    Sponsored by: Infor

    Tune into this video to discover how to optimize resource and labor utilization, improve inventory and shipping accuracy, respond faster to changing market conditions with an open architecture SCM platform. Learn how to gain the visibility you need to deliver the perfect order every time.

  • Up-To-Date Integrated Business Platform: YouGov Achieves Significant Growth

    Sponsored by: NetSuite

    In this case study, learn how YouGov, an international market research firm, was able to leverage an integrated business software suite successfully, giving them the latest ERP features without losing customization. Access now to learn how you can achieve a complete view of your business too.

  • One Integrated Solution Vs. Software Silos

    Sponsored by: NetSuite

    Data is often fragmented and scattered across different databases and applications, making it difficult and time-consuming to tie multiple sources of data together. Access this comparison guide to discover how a single, integrated software suite provides you with the key business data you need for a unified view of your customers.

  • How an Integrated Business Platform Helped Lucy Locket Grow its Online Business to 50% of its Revenue

    Sponsored by: NetSuite

    This case study examines how an integrated business platform helped Lucy Locket grow its online business to 50% of its revenue. Discover how the cloud can help you easily manage finance, inventory, e-commerce, and CRM with real-time reporting and seamless scalability.

  • Case Study: Learn How EcoBox Shipping Supplies Co. Grew Its Business by 500%

    Sponsored by: NetSuite

    Learn how EcoBox, a distributor of moving boxes and shipping supplies, were able to expand business capabilities while keeping costs low, and the benefits they gained. Do you want to build efficiency into your own workload, prevent process delays, and improve visibility? Read this case study for ideas on how to get started.

  • A Buyer's Guide to ERP Business Management Software

    Sponsored by: NetSuite

    The definitions and implementations for ERP seem to vary from one site to the next. These differences, however, underscore the flexibility that can make an ERP system a powerful business management tool. This ERP buyer's guide compares solutions, and weighs the benefits of on-premise vs. cloud ERP.

  • Business Customer Strategies for a Complex World

    Sponsored by: UXC Oxygen

    Taming complexities behind the customer journey requires your consolidation of each model, channel, and market. Discover ways to make your commerce channels profitable by having the right infrastructure in place.

  • Case Study: Streamlining Customer Service in Dental Care

    Sponsored by: Avaya TSG

    This case study examines the strategies one chain of dental practices adopted to streamline its patient service processes, including automated call redirection, reduced call center staff and phone lines, and more.

  • Build and Manage Highly Personalized Customer Experiences

    Sponsored by: UXC Oxygen

    Customers are looking for high-quality, relevant content within tailored, contextual experiences based on their available customer data. Discover fully-integrated strategies and learn to build these experiences into seamless, cohesive omni-channel experiences.

  • Healthcare Case Study: Improving Customer Experience and Cost-Efficiency

    Sponsored by: Avaya TSG

    In this case study, learn about a global pharmaceutical company improved its customer service and the productivity of its contact center while also achieving significant cost savings in communications.

  • Integrating with Salesforce Health Cloud

    Sponsored by: Salesforce.com

    Providers must build personalized, engaging relationships with each patient in order to succeed in today's healthcare industry. Learn how you can bridge the gap between data silos by integrating your EHR with a patient relationship manager in the cloud.

  • Deliver Contextual Customer Experiences and Join the Digital Evolution

    Sponsored by: UXC Oxygen

    22% of CEOs believe that business model change dictates the next big thing. Discover why delivering a contextual customer experience is key to meeting new expectations and thriving in the new era, and learn how to integrate all digital and physical touch points for a seamless customer experience.

  • Predictive Marketing Analytics Removes the Guesswork

    Sponsored by: SearchCRM

    Predictive marketing can eliminate the guesswork in the highly competitive marketplace and improve the customer journey on the road to increased sales.

  • Mining Data for a Personalized Customer Experience

    Sponsored by: UXC Oxygen

    Contextual marketing can help gain insight into motivations and intent on every channel through every user. Explore how you can leverage these insights to deliver highly targeted customer experiences in real time.

  • Deploy a Truly Omnichannel Strategy

    Sponsored by: UXC Oxygen

    For many companies, making the digital transformation is a huge undertaking. Learn how to be smart with your time and resources as you fully integrate the customer journey across web, mobile, and social channels.

  • Creating the Perfect Commerce Experience for the Omni-Channel Customer

    Sponsored by: UXC Oxygen

    Customer loyalty is dependent on a brand's ability to deliver a consistent, compelling customer experience regardless of purchase path. Explore actionable strategies for uniting the customer experience for increased loyalty and repeat sales.

  • Driving Customer Loyalty through Network Service Quality

    Sponsored by: IBM

    Communication service providers (CSPs) are searching for CEM solutions that take advantage of the link between network service quality and customer loyalty. Read on to learn about the principles of next-generation CEM architecture and what that means for CSPs.

  • Service Cloud Brings Intuitive UI to Customer Service and Support

    Sponsored by: Salesforce.com

    Call center agents need to be able to access customer account information, but historically they have struggled to do so. In this guide, explore how Service Cloud can help you streamline your agents' access to critical customer information, and how the platform's UI and Lightning development architecture play large roles in that.

  • Improving Customer Service with Knowledge Management Systems

    Sponsored by: Salesforce.com

    Customer service is a battleground on which many companies fight to gain competitive edge. Access an exclusive Q&A with Larry Robinson, Senior VP of Product Management for the Service Cloud, and learn how to create solid customer experience and agent productivity using a knowledge management system.

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