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CRM Research

  • Case Study: Home Healthcare Company Drives Its Business and Improves Patient Care

    Sponsored by: Salesforce.com

    This IDC report analyzes the CRM tool one home healthcare provider implemented and how it improved patient tracking, enabled them to retain patients for repeat business and increased referral acceptance from 10% up to 75%.

  • Infor CRM Customers will keep coming back

    Sponsored by: Infor

    If you already have a CRM solution, there's a good chance that you are not taking full advantage of it. Many CRM strategies are failing to meet their full potential. Access this infographic to discover how to patch the holes in your CRM strategy.

  • Step-By-Step CRM Data Analytics for Sales Teams

    Sponsored by: Infor

    Metrics aren't answers; they are prompts for questions that probe statistics for deeper insight. Discover the simplest way to find the actionable insights hidden in your data analytics. Learn best practices and considerations for using metrics in analytics and see how to turn them into powerful tools.

  • Why CRM is Critical for Value-Selling

    Sponsored by: Infor

    Today, salespeople have less control over the sales process than ever before. Discover ways to help salespeople continue to be a valuable part of a transaction with value-selling and CRM by collecting, analyzing, and sharing customer data.

  • Make CRM stick Eight ways to increase CRM adoption in your organization

    Sponsored by: Infor

    Are your employees actually utilizing your CRM solution or just checking the boxes to make it look good? Read this paper to learn the 8 ways you can increase CRM adoption across your organization to take full advantage of your CRM solution.

  • Demonstrations: How To Deliver Superior Customer Interactions

    Sponsored by: IBM

    Your customer service reps need to be able to engage customers in real-time with a coordinated response across all channels. These demonstrations show how to effectively engage with and respond to customers, accelerate onboarding, cut costs and improve service, and handle customer complaints before they become public.

  • The Key to Improving Customer Experience and Decreasing Disloyalty

    Sponsored by: [24]7

    Providing customers with a "delightful" experience has become a focus for business differentiation. It's garnered a lot of attention, but is it actually worthwhile? Discover the key to improving customer loyalty and 8 questions that are essential to decreasing disloyalty through reducing customer effort.

  • Benefit from Automated Services Without Sacrificing Customer Experience Using Enterprise Intelligent Assistants (EIAs)

    Sponsored by: [24]7

    Enterprise intelligent assistants (EIAs) are growing in popularity but do you have the knowledge that you need to choose the right one? In this Opus Research report, learn 8 core characteristics of highly successful EIAs. Discover how you can benefit from automated services without sacrificing quality customer experience.

  • 5 Must-have Features in a Marketing Automation Platform

    Sponsored by: Marketo

    There are many marketing automation platforms to choose from, so it is critical that you choose the one that best meets your organization's needs. In this e-guide, uncover which 5 must-have features to look for in a marketing automation platform and find a further outline of their clusters of features.

  • The Future of Retail Customer Experience

    Sponsored by: [24]7

    71% of in-store shoppers who use smartphones say the device is more important than the in-store experience. Uncover the future of retail shopping with 5 key predictions based on current trends and the changing perception of shopping experiences for you to consider.

  • Relying on Paper Processes? How to Upgrade Your Content to Stand Apart

    Sponsored by: IBM

    23% of companies still haven't achieved any paper-free processes. Is your company relying too much on outdated paper processes? Read this white paper to learn how to reduce your reliance on paper and speed up your processes to improve customer experience.

  • IBM Case & Data Capture for Banking

    Sponsored by: IBM

    As banks focus more on enhancing customer experience, they need to accelerate processes be more responsive to customer needs. ECM allows banks to streamline data capture for key content processes, drive profitability and business flexibility. Check out this video to see how ECM allowed one bank to develop a richer customer experience.

  • Case & Capture for Government

    Sponsored by: IBM

    Governments make it their mission to improve the quality of life for all of their citizens, in every aspect but case documents can pile up and become difficult to manage. Learn how document capture and case management allowed one agency to better serve their citizens.

  • How to Determine the Best CRM Software for Your Organization

    Sponsored by: bpm'online

    It's no secret that CRM enables you to better serve your customers, thus boosting retention rates. However, you need to ensure that the CRM tool you invest in is the best fit for your organization. In this expert guide, compare features and functionalities of 11 leading market vendors, and receive an overview of the latest CRM trends.

  • Salesforce Marketing Cloud Takes Customers Personally

    Sponsored by: Salesforce.com

    Amid the noise of burgeoning channels of communication, Salesforce's marketing automation platform helps companies address customer needs more personally.

  • How an Entertainment Company Improved Marketing with Advanced Analytics

    Sponsored by: Intel Corporation

    This brief video explores how Caesars Entertainment, a large and geographically diverse casino company, handled the influx of large unstructured data types. Find out how they updated their analytics strategy to adapt to changing customer needs, create stronger marketing campaigns, and improve overall customer experiences.

  • Benchmark Your Omnichannel Customer Service Readiness

    Sponsored by: Genesys

    Omnichannel customer service is the new norm in our mobile-first world. This webcast will help you determine where your omnichannel presence stands, where to go, and figure out how much value this adds to your business.

  • Computer Weekly – 23 August 2016: Odeon and UCI Cinemas Group adopts hybrid cloud strategy

    Sponsored by: ComputerWeekly.com

    In this issue, we profile Odeon and UCI Cinemas Group's use of hybrid cloud as part of a digital transformation programme aimed at enhancing customer experience and staving off competition from on-demand streaming. We also look at the summertime game of musical chairs at the Government Digital Service, and at 50 years of business software.

  • Location-Based Services Transforming Real-Time Sales and Marketing

    Sponsored by: SearchCRM

    Mobile location-based services offer a treasure trove of customer data, but companies must walk a fine line between sound marketing and personal privacy.

  • Social Media Monitoring Long on Promise, Short on Results

    Sponsored by: SearchContentManagement

    Every company knows that social media holds great insight into customer desires, but many are failing. This handbook on social media monitoring identifies some of the difficulties and provides suggestions on converting raw data into actionable information to successfully engage audiences, identify prospects and enhance brand awareness.

  • A Guide to Choosing the Right ECM Tools for Your Business

    Sponsored by: IBM

    ECM tools should be a cornerstone in your enterprise information toolkit, but there are many variables in play, and choosing the right platform requires consideration of your industry, objectives, existing software and in-house resources. In this e-guide, we explain the criteria you should use to evaluate and select ECM tools.

  • Service Cloud Brings Intuitive UI to Customer Service and Support

    Sponsored by: Salesforce.com

    Call center agents need to be able to access customer account information, but historically they have struggled to do so. In this guide, explore how Service Cloud can help you streamline your agents' access to critical customer information, and how the platform's UI and Lightning development architecture play large roles in that.

  • Improving Customer Service with Knowledge Management Systems

    Sponsored by: Salesforce.com

    Customer service is a battleground on which many companies fight to gain competitive edge. Access an exclusive Q&A with Larry Robinson, Senior VP of Product Management for the Service Cloud, and learn how to create solid customer experience and agent productivity using a knowledge management system.

  • Cloud-Based Business Management Software Guidebook

    Sponsored by: Dell Boomi

    This white paper explains how you can get the real-time access to synchronized customer data you need. Discover a cloud-based business management software suite that enables companies to manage core business operations in a single, integrated system, including ERP and CRM.

  • Case Study: Streamlining Customer Service in Dental Care

    Sponsored by: Avaya TSG

    This case study examines the strategies one chain of dental practices adopted to streamline its patient service processes, including automated call redirection, reduced call center staff and phone lines, and more.

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