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CRM Research

  • How to generate high quality leads sustainably in the German market

    Sponsored by: NetPress

    The German market holds very lucrative potential, especially when it comes to IT, but it requires a cautious approach that is very different from US and UK sales tactics. Read on to learn six key "dos and don'ts" for content marketing in the German market.

  • Why Omnichannel Experience Delivery is a Full Contact Sport

    Sponsored by: Genesys

    Expert consultants and users from eBay and Boingo Wireless discuss contact center technology trends, mistakes, and best practices. Discover ways to upgrade your existing infrastructure to enhance the customer experience and help your company run more efficiently.

  • Utilities are Getting 'Smarter' About Using Big Data

    Sponsored by: Oracle Corporation

    Utilities companies that develop a collaborative culture are better able to apply analytics to new uses and new kinds of data. Explore ways utilities companies are using data to exercise increasing control over energy usage and costs, provide personalized customer service, and better equip call center reps to resolve issues quickly.

  • Strengthen Customer Relationships Through Data

    Sponsored by: Oracle Corporation

    Consolidating different relationships into a comprehensive view is a key way to fully leverage big data and analytics tools. Discover ways to determine customer behavior, as well as how to shape marketing materials and offers based on a complete understanding of the customer.

  • Timing is Everything: How Companies are Using Data to Make Customers Happier

    Sponsored by: Oracle Corporation

    Personalization is the reason a coffee enthusiast can receive a coupon as they pass their local cafe during their morning commute. Explore ways to become more customer-centric when you analyze customer data for one-on-one marketing.

  • Driving Sales with Mobile, Real-Time Analytics

    Sponsored by: Tableau Software

    In this post, learn how you can combine the mobile app for Salesforce with embedded dashboard technology to get a rapid visual read on your entire sales pipeline, shorten pipeline review times, and prioritize calls accordingly. Plus, watch a brief demo to see how it works.

  • Customer Engagement: From Interactions to Relationships

    Sponsored by: Avaya

    Improving customer experiences has replaced operational efficiency gains as the top objective in customer care executives' agendas. This Aberdeen report details how "best-in-class" firms are achieving greater customer retention and annual growth as a result. Discover more in the report now.

  • Service On-Demand: Diving into the Future of Customer Service

    Sponsored by: Genesys

    In this report, discover on-demand, omnichannel customer self-service model your organization should consider when accommodating consumers in the APAC region. Read on to explore 4 next steps for on-demand leaders, advising to embrace disruption and the new age of customer self-service.

  • Setting up a solid payment foundation

    Sponsored by: CyberSource

    Are you making it too hard for your customers to pay for items online? Enabling seamless payment processes can lead to customer retention, loyalty and spending. Discover key factors in payment success with the ability to offer multiple payment options on multiple devices.

  • Trends 2016: The Future of Customer Service

    Sponsored by: ServiceNow

    Today's customer expectations for easy, effective, and personal service are shaping customer service technology priorities. Explore this summary of the top 10 customer service trends that application development and delivery (AD&D) pros and CIOs alike must pay attention to.

  • Deliver Upon Customers' Ever-Growing Expectations

    Sponsored by: Genesys

    Using one man's adventures in online automotive shopping as an example, you'll explore ways to build exceptional customer relationships across all phases of their omnichannel journey.

  • 10 Ways An Omnichannel Engagement Center Helps You Deliver Next-Generation Customer Experience

    Sponsored by: Genesys

    Firms are increasingly building true engagement based on integrating customer experience with existing systems. Explore 10 ways to support all channels and touchpoints, and scale to any number of consumers, geographies, and agents.

  • Trends: The Future of Customer Service

    Sponsored by: Genesys

    Today's customer expectations for easy, effective, and personal service are shaping customer service technology priorities. Explore this summary of the top 10 customer service trends that application development and delivery (AD&D) pros must pay attention to.

  • Five Tips for Mastering Digital Customer Service

    Sponsored by: Genesys

    As contact center engagement reaches critical mass, customers now expect the same level of service from digital and voice interactions. Discover ways to provide a seamless experience as your audience navigates across multiple channels.

  • How to Build a Modern, Cloud-Enabled Sales Experience

    Sponsored by: Oracle Corporation UK Ltd

    Explore how you can build a modern sales experience using innovative cloud and mobile tools. Plus, learn how you can drive efficiency, gain insights, and make better decisions across financial services, communication, high tech and manufacturing, and consumer goods.

  • Enabling Businesses to Acquire and Retain Customers as the Digital World Turns

    Sponsored by: HPE and Intel®

    This white paper highlights technology spending trends from polled IT organizations. Access this resource and discover why so many CIOs believe improved data analytics for BI and customer insight should drive technology spending.

  • Orrstown Bank Invests in Centralized Security Visibility to Promote Business Intelligence

    Sponsored by: Splunk

    Read this case study to determine how Orrstown Bank leveraged a cloud security platform to provide increased visibility into its complex hybrid IT infrastructure, resolve threats and maintain required compliance.

  • Sales Intelligence: Efficiently Gain Insights into Customer Data

    Sponsored by: IBM

    How can you encourage a data-driven sales team without wasting time sifting through volumes of irrelevant information? This expert e-guide discusses the sales intelligence strategies that several companies have implemented to efficiently gain actionable insights into customer data and drive sales.

  • 25 Tips and Tricks For Amazing Customer Service

    Sponsored by: Salesforce.com

    Learn how to provide a tailored customer experience that today's sophisticated tech-savvy customers have come to expect. From boosting agent productivity to enabling a premier self-service experience that won't bust your budget, view now and get the top 25 tips guaranteed to help transform your team into a world-class service organization.

  • Best Practices for Transforming the Customer Experience with Connected Field Service

    Sponsored by: Salesforce.com

    Managing field service presents unique challenges that require a complete customer view to resolve: siloed teams out in the field, poor resource allocation, lack of mobile support, and lack of integration with CRM all raise the difficulty level. Find out how to resolve these pain points so you can deliver the ultimate customer experience.

  • How to Jumpstart Your Journey to the Cloud

    Sponsored by: Salesforce.com

    More than ever, businesses can harness the power of data to connect with each customer throughout the entire customer lifecycle. It's just a matter of leveraging the right technology to help you get there. Keep reading to find out how on-premise legacy solutions are holding you back and why now's the right time to move to the cloud.

  • Make the Sales Transformation to Engage with Customers Earlier

    Sponsored by: Oracle Corporation UK Ltd

    Digital disruption has changed how customers research, select, and buy products and services. Learn how aligning your selling behaviors with what customers expect can help you meet today's sales challenges.

  • Best Practices for Website Localization

    Sponsored by: Transifex

    With your valuable time at stake, how can you design a localization strategy that aligns with your business goals? This expert e-guide provides fundamental advice on website localization, revealing the biggest opportunities and challenges to watch out for.

  • Using Modern Technology to Reinforce Classic Sales Disciplines

    Sponsored by: Oracle Corporation UK Ltd

    It's harder to engage with customers now that they have access to your products and services upfront. How can your sales team re-engage with informed, empowered customers? Learn how modern technology and tactics can help you improve sales productivity, drive stronger revenues, and more.

  • Hitachi Supports Rapid Growth with Cloud-Based Sales Software

    Sponsored by: Oracle Corporation

    As Hitachi Consulting Corporation planned for rapid expansion, they needed to establish a scalable CRM and marketing platform to support this growth and consolidate their existing systems. Discover how Hitachi deployed cloud-based sales and marketing tools to support rapid annual revenue growth from $80 million to $740 million.

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