CRM Research
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Advancing Your Digital Marketing Strategy with Webtrends Analytics
Sponsored by: WebTrendsIn the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
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Online Testing for Site Optimization: 101
Sponsored by: WebTrendsWeb site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.
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Ensuring Success with On-site Testing and Targeting
Sponsored by: WebTrendsYour company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.
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Improve sales cycles with mobile technology
Sponsored by: Adobe EchoSignConsult this expert e-guide to learn more about how tablets and mobile devices are affecting the enterprise. Tablets for business and sales departments have led to higher close rates and better engagement with customers. This resource outlines how you can implement the right mobile strategy to provide faster and more effective sales cycles.
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Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans
Sponsored by: WebTrendsWith over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.
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Taking Control with Marketing Optimization
Sponsored by: WebTrendsCustomers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
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Nine Real-World Results from Testing and Targeting
Sponsored by: WebTrendsIn today's wired world, you must make sure your website is optimized for optimal ROI and sales. Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.
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Landing Page Optimization: Best Practices to Lift Conversion
Sponsored by: WebTrendsYour landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.
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The Case for Big Data and Analytics in Retail: Unlocking Hidden Opportunities
Sponsored by: Hewlett-Packard CompanyMore and more information hidden in big data lies beyond a retailer's information management assets- residing in social data, customer data, market data and supplier data. Access this exclusive resource to discover how to tap into these valuable insights.
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Improve your response: HP Enterprise Cloud Services for SAP CRM Rapid Deployment Solutions
Sponsored by: Hewlett-Packard CompanyIn today's market, the most profitable businesses are those that have the agility and scalability required to respond to customer's changing needs. Their secret to success? The right CRM tools. Read on to learn about one pay-as-you-go CRM tool designed to provide you with all the key CRM features in a cost-effective package.
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Anticipate, engage and deliver exceptional web experiences
Sponsored by: IBMView this white paper to learn more about how social business is growing. It is becoming a major component of business strategies and reflects the way businesses manage both customers and information. Learn how you can help your customers and employees with better social business by reading this resource now.
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Introducing Social Business for the Mid-Market
Sponsored by: IBMConsult this resource to learn more about the insight Aberdeen research discovered by studying 229 mid-sized companies. They looked to uncover if there were specific characteristics that made companies more interested in using social business.
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Big Data Means All Your Data: Integration is Key
Sponsored by: TIBCO Software Inc.Join Mike Gualtieri, Principal Analyst at Forrester, for this webcast exploring the importance of integration in your big data initiatives. Gain insight on the 3 key big data management activities you need to consider, important technologies, how to overcome key integration challenges, and more.
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Microsoft catches up with iPad support for Dynamics CRM
Sponsored by: ComputerWeekly.comNucleus Research assesses Microsoft's long-awaited announcement for iPad support and new Yammer capabilities for Dynamics CRM.
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Integration in the Age of the Customer
Sponsored by: TIBCO Software Inc.In this on demand webinar explore the impact of cloud initiatives and new customer relationships on integration strategy. Continue on to learn what you should take into account when preparing your integration initiatives.
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Winning the Customer Service Battle... In the Cloud
Sponsored by: Siemens Enterprise CommunicationsPoor customer service is a costly business practice. The time to differentiate your customer service strategy is now – and the cloud can help. View now to learn about cloud contact centers and how they can benefit your business.
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The secrets of effective Web content management: Best (and worst) practices
Sponsored by: Adobe Systems, Inc.For WCM deployments to be effective, companies need to plan carefully and manage implementations properly. Access this expert handbook to dig into the key issues involved in setting up, developing and managing effective WCM initiatives.
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Video: Evolving to Social Intelligence
Sponsored by: Hewlett-Packard CompanyThis brief video offers insight into how traditional CRM and traditional intelligence prototype customers based on transactions, but leave out the important aspect of social intelligence. Find out how connecting social and enterprise intelligence will give you a more complete view of the customer.
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Challenges Around Developing Mobile Enterprise Applications
Sponsored by: Hewlett-Packard CompanyThis presentation transcript examines the key drivers behind the mobile trend from an enterprise perspective and looks to how it will evolve in the next few years. Access this resource to examine the challenges surrounding the development of mobile enterprise applications.
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Informatica PowerCenter to Salesforce ODBC Integration
Sponsored by: Progress DataDirectThis tutorial introduces a data connectivity platform that allows you to migrate, replicate, cleanse, and synchronize Salesforce customer relationship management (CRM) data. Find step-by-step configuration instructions that let you successfully integrate your CRM data – read on to learn more now.
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Making the most of customer data: CRM analytics
Sponsored by: SearchCRMView this white paper to unlock the power behind CRM analytics. It explains how you can develop a view of the customer by analyzing social media data. Find out how to make the most of tweets and Facebook postings by reading this resource now.
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Drive social intelligence to engage with customers in ways that were previously impossible.
Sponsored by: Hewlett-Packard CompanyIt's now possible to leverage social intelligence by combining insight from your customers' social media behavior with the classic customer intelligence from conventional marketing and CRM. Access this helpful resource to start on the path to gain the full potential of social intelligence.
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Agile, Secure, Reliable: World Class Customer Service in the Cloud
Sponsored by: Oracle Corporation UK LtdDelivering top-notch service on a budget and tight deadlines is a challenge for even the most successful organizations, so many companies are moving to the cloud for CRM initiatives. Check out this informative e-book from Oracle to discover the business benefits and IT advantages of CRM in the cloud, a platform for implementation, and more.
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‘A Little Extra Service’ Raises Customer Satisfaction and Lowers Costs
Sponsored by: Oracle Corporation UK LtdCustomers today hate calling representatives on the phone - they want answers fast, online, and easy to access. Check out this white paper to learn how your company can go the extra mile in CRM to drive customer satisfaction and save money with initiatives in web self-service, live chat, email management, and more.
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The A to Z of Mobile Workforce Scheduling Optimization
Sponsored by: ClickSoftwareThis resource offers key advice and recommendations for strategically choosing and implementing an effective mobile workforce scheduling optimization strategy. Continue reading to learn all you need to know to realize workforce scheduling success today.
