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CRM Research

  • How New Iterations of Analytics are Changing Business

    Sponsored by: NICE Systems, Inc

    Companies are finding that agility and real-time decision-making are critical to satisfying customers. Discover ways advanced reporting tools can help determine customer behavior for better, more targeted customer experiences.

  • Analytics with No Limits: Real Time Responsiveness at the Speed of Thought

    Sponsored by: NICE Systems, Inc

    Running up against data speed, accuracy, and accessibility challenges sounds daunting -- but it's not impossible. Discover ways to break through these barriers with automated, real-time and historical analytics tools.

  • Computer Weekly – 23 August 2016: Odeon and UCI Cinemas Group adopts hybrid cloud strategy

    Sponsored by: ComputerWeekly.com

    In this issue, we profile Odeon and UCI Cinemas Group's use of hybrid cloud as part of a digital transformation programme aimed at enhancing customer experience and staving off competition from on-demand streaming. We also look at the summertime game of musical chairs at the Government Digital Service, and at 50 years of business software.

  • Close the Customer Communication Gap: How to Use Notifications

    Sponsored by: Twilio

    Learn how to keep customers informed and up-to-date with notifications, as well as why you need to incorporate them into your applications. Access this white paper now to discover how Uber and 4 other successful companies have used notifications to deliver superior customer experiences.

  • Location-Based Services Transforming Real-Time Sales and Marketing

    Sponsored by: SearchCRM

    Mobile location-based services offer a treasure trove of customer data, but companies must walk a fine line between sound marketing and personal privacy.

  • Make CRM stick Eight ways to increase CRM adoption in your organization

    Sponsored by: Infor

    Are your employees actually utilizing your CRM solution or just checking the boxes to make it look good? Read this paper to learn the 8 ways you can increase CRM adoption across your organization to take full advantage of your CRM solution.

  • How to Build Marketplaces that Stand Out

    Sponsored by: Twilio

    Communication is the foundation of a successful marketplace and establishing your deal frequency. Producers need to be connected to consumers and vice versa. Learn how to make the most of each customer interaction by increasing the effectiveness of communication on both the customer (app) and support (CRM) sides.

  • How to Build Marketplaces that Users Trust

    Sponsored by: Twilio

    Unless you're connecting your consumers and products and services seamlessly, any attempt to attract, engage and retain them to transact on your marketplace will likely fail. With examples from Airbnb, Uber and a few others, dig into how you can establish trust with your customers via improving your communication strategies.

  • Demonstrations: Deliver Superior Customer Interactions

    Sponsored by: IBM

    Good customer service means real-time engagement and a coordinated response. Access these demonstrations to learn how to effectively engage with and respond to customers, accelerate onboarding, cut costs and improve service, and how to handle customer complaints—before they become public.

  • Guide to Modernizing Customer Service

    Sponsored by: ServiceNow

    CRM isn't enough anymore. Improving customer service is a top concern for most businesses, and we all know that acquiring new customers is more expensive than retaining existing ones. In this guide, find a checklist for modernizing your customer service and the benefits of doing so.

  • Simplify Your Operations to Deliver Quality Web Experiences

    Sponsored by: Akamai

    Delivering web experiences that meet growing customer expectations while also keeping sites and services simple for end users is difficult. Learn how you can foster collaboration across your teams, provide quality customer experiences, and overcome IT complexities by leveraging APIs and highly available apps.

  • Transform Your CRM into a Complete Business Management Solution

    Sponsored by: Sage Software - Live

    This white paper explores the possibilities of using Salesforce as complete business management and accounting tool. Learn how you can gain a single, unified view of real-time data using Salesforce and an integrated cloud accounting suite.

  • The Key to Improving Customer Experience and Decreasing Disloyalty

    Sponsored by: [24]7 Customer, Inc.

    Providing customers with a "delightful" experience has become a focus for business differentiation. It's garnered a lot of attention, but is it actually worthwhile? Discover the key to improving customer loyalty and 8 questions that are essential to decreasing disloyalty through reducing customer effort.

  • Putting Context at the Center of Sales Success

    Sponsored by: SAP

    To gain a thorough understanding of the challenges facing sales departments, a team of vendors and sales directors have unearthed sales leaders' insights and views on several issues. Uncover key details on the tension between targets and costs, changes within the sales funnel, and more.

  • Customer Centricity and the CMO: An Interview with 10 CMOs

    Sponsored by: [24]7 Customer, Inc.

    Read this interview with 10 chief marketing officers (CMOs) to find out why customer centricity has emerged as an urgent management mandate and how this is affecting their marketing strategies. What did these CMOs say about fostering a deeper understanding of the customer's reality? Access now to find out.

  • Benefit from Automated Services Without Sacrificing Customer Experience Using Enterprise Intelligent Assistants (EIAs)

    Sponsored by: [24]7 Customer, Inc.

    Enterprise intelligent assistants (EIAs) are growing in popularity but do you have the knowledge that you need to choose the right one? In this Opus Research report, learn 8 core characteristics of highly successful EIAs. Discover how you can benefit from automated services without sacrificing quality customer experience.

  • Are You Meeting Today's Mobile Mandate?

    Sponsored by: Akamai

    While mobility provides amazing opportunities for business growth, the rapid rate of mobile adoption represents unprecedented challenges in mobile delivery. In this e-book, learn about challenges in mobile delivery and how to master them by optimizing for fast APIs, mobile apps, and mobile sites.

  • Overcoming Siebel Complexity to Achieve Agile and Continuous Deployments

    Sponsored by: Automic

    This webcast explores how you can successfully and efficiently automate Siebel CRM deployments with one automation platform. Find out how this platform enables your business with service orchestration, release automation, and workload automation.

  • Release Automation and Continuous Delivery for Siebel CRM

    Sponsored by: Automic

    This white paper explains how you can achieve release automation and continuous delivery with technology that supports Oracle's Siebel CRM. Find out how to deliver Siebel-specific upgrades with increased agility for a better all-around customer experience.

  • Cloud-based IT-as-a-Service: Providers, SLAs, and More

    Sponsored by: Catchpoint Systems Inc.

    This white paper explores ITaaS providers, SLAs and more. Examine the keys to an ITaaS business, what reporting and analysis in the cloud can do to your business performance and revenue, and 5 reasons your SaaS business should monitor behind the firewall.

  • Honeywell Success Story: Performance Management with Real-Time Analytics

    Sponsored by: Catchpoint Systems Inc.

    This case study explores how Honeywell isolated poorly-performing components, ensured online content delivery, and guaranteed performance of individual internal apps and products using digital performance analytics.

  • Social Media Monitoring Long on Promise, Short on Results

    Sponsored by: SearchContentManagement

    Companies see great potential in using social monitoring to gain insight into consumer behavior, but the tools have been falling short of expectations.

  • Data Sheet: Uncover Complex Issues & Optimize the Customer Experience

    Sponsored by: Catchpoint Systems Inc.

    Website and application user experience is the diff¬erence between success and failure in digital business, making it more critical than ever to measure and analyze real user experience. Access this data sheet to learn how continuous customer experience monitoring drives results and revenue.

  • Case Study: Omni-channel Point of Sale Gives Fat Face a Lift

    Sponsored by: BT

    With an old point of sale (POS) system struggling to cope, international active lifestyle brand Fat Face needed something that would better support the company's omni-channel and international ambitions. Find out how they replaced mission critical legacy systems with an on-demand, scalable cloud-based platform.

  • 5 Must-have Features in a Marketing Automation Platform

    Sponsored by: Marketo

    There are many marketing automation platforms to choose from, so it is critical that you choose the one that best meets your organization's needs. In this e-guide, uncover which 5 must-have features to look for in a marketing automation platform and find a further outline of their clusters of features.

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