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Customer Loyalty Research

  • 15 Steps (And More) to Improve the Customer Experience

    Sponsored by: Zendesk

    Customers – they're the lifeblood for many organizations. Which is why keeping up customer experience with the right CRM tools is a necessity. In this expert e-guide, learn 15 steps to improve the customer experience and how to use social CRM tools to your advantage.

  • Creating Personalized Experiences with Real-Time Insights for CEM

    Sponsored by: OpenText

    Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.

  • Analysts Tackle Digital Transformation, CX Struggles

    Sponsored by: Dell EMC and Intel®

    Learn about key issues impeding multinational organizations' efforts to achieve successful digital transformation strategies. Discover what The Economist Intelligence Unit (EIU) and analysts at Forrester have to say about overcoming barriers.

  • Develop a Multichannel Strategy that Supports Customer Experience Management

    Sponsored by: BoldChat - LogMeIn

    Providing a top class customer experience is the key to customer retention, yet, according to a Forrester survey, only 10% of companies plan to invest in multichannel support. This e-guide explains why a strong multichannel presence is a necessity and walks you through the steps to developing your own strategy.

  • Video, Live Chat Usher in Multichannel Customer Service Challenges

    Sponsored by: BoldChat - LogMeIn

    Customers are demanding real-time customer service and contact centers are being forced to respond. Explore the pros and cons of 4 main communication channels, how to use customer data to your advantage, and how you can achieve multichannel customer service success.

  • Is Online Video Chat the Path to a Personalized Customer Experience?

    Sponsored by: BoldChat - LogMeIn

    In this expert e-guide, customer experience pro Scott Sachs, President of SJS Solutions LLC, examines the maturation of online video chat as an effective tool in contact centers. Discover tips for architecting personalized customer journeys, and learn how to address some of the challenges of video-based customer service.

  • Service Cloud: New Capabilities Aiming to Unify Fragmented CEM

    Sponsored by: Salesforce.com

    Did you know that 61% of consumers must interact with a company on multiple channels to resolve a customer service issue? And did you also know that Salesforce has brought new capabilities to Service Cloud, aiming to help unify fragmented customer journeys? View this guide to learn about them, it's pricing and availability.

  • Why Omnichannel Experience Delivery is a Full Contact Sport

    Sponsored by: Genesys

    Expert consultants and users from eBay and Boingo Wireless discuss contact center technology trends, mistakes, and best practices. Discover ways to upgrade your existing infrastructure to enhance the customer experience and help your company run more efficiently.

  • Context-Aware Tech Senses, Responds to Customer Needs

    Sponsored by: TechTarget Content Management

    This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.

  • The American Cancer Society's Multichannel Engagement Strategy Success Story

    Sponsored by: Oracle Corporation

    In this e-guide, you will discover how the American Cancer Society's leadership is implementing a sophisticated multichannel engagement strategy to reach all those passionate about their cause. Download now to uncover how this strategy could be useful in helping your organization create meaningful multichannel engagement with your customers.

  • Driving multichannel engagement with the voice of the customer

    Sponsored by: Oracle Corporation

    In this e-guide you will learn how the right infrastructure can allow your marketers to harness your existing data to create seamless, integrated experiences for your customers on any channel.

  • How to Deliver Mobile and Multichannel Customer Service

    Sponsored by: Microsoft

    This expert e-guide digs into mobile and multichannel CRM strategies that companies are leveraging to connect with customers better. You'll learn how a transit system provides real-time data on arrivals, departures, and delays for bus or train to riders' mobile devices, and much more.

  • How Does Social Customer Service Affect Contact Centers?

    Sponsored by: Oracle Corporation

    In this e-guide, our CRM experts discuss how social media is transforming the way contact centers work. Learn strategies and best practices for implementing a social media customer service plan in your contact center.

  • Answering Customer Complaints Gracefully on Social Media

    Sponsored by: Oracle Corporation

    This exclusive e-guide digs into the challenges of implementing a social customer service strategy in your enterprise. Uncover considerations on deciding how the organization should interact with customers, which sector of the company should handle these communications, and more.

  • The Business Benefits of Managing Cyber Risk and Minimizing Unnecessary Data

    Sponsored by: UnitedLex

    Cyber risk management is becoming an increasingly important area of concern as company directors' realize the limitations of insurance. How can you address this risk and instill confidence in your customer engagement? Find out how to enhance your cyber risk management using 4 key strategies.

  • Social Media Customer Service: Where Companies Go Wrong

    Sponsored by: Oracle Corporation

    This exclusive e-guide explores the disconnect between customer service and social media in companies both large and small. Uncover the risks of ignoring customer service on social media, and learn expert tips to get it right.

  • Assessing the Benefits of Social and Cloud-Based CRM Tools

    Sponsored by: Microsoft

    Do the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.

  • Expert Tips for Social CRM: Why Companies Are Pinning Their Hopes on Pinterest

    Sponsored by: Microsoft

    Discover how you can formulate a winning social CRM strategy, and knock your customers' expectations out of the park. Tap into why Pinterest is piquing the interest of businesses and get an exclusive look at how MLB teams engage with their customers via personalized mobile updates.

  • Predicting Customer Churn in Real-Time

    Sponsored by: IBM

    This presentation considers the advantages that come with real-time customer churn intervention. Watch now to discover how machine learning and text analytics can help your company step in at the right time to avoid losing valuable customers.

  • Cisco Unified Collaboration Solutions Infrastructure Overview

    Sponsored by: Global Knowledge

    Learn how Cisco Unified Collaboration infrastructure products can help you provide everything from call control which provides signaling and dial plan support to the expressway series providing firewall traversal for external access.

  • Stay Connected With Customers, Wherever They Roam

    Sponsored by: TechTarget Customer Experience

    In this handbook, consultant Steve Robins explains how mobile location-based services work, the benefits of using them, and the potential risks. Then, executive editor Lauren Horwitz writes about how retailer Nordstrom has adopted beacon technology to better assist in-store customers.

  • Digital Clarity Group — Successful Customer Experience Calls for Customer Insight

    Sponsored by: Sitecore

    In thsi exclusive white paper glean the essentials of the new CEM. Read on to learn how understanding is the key to earning and keeping empowered consumers.

  • The Age of Social Media: Lead Generation and Brand Authenticity

    Sponsored by: Marketo

    This white paper considers the advantages of social media in regards to lead generation. Access now to find out how you can implement a profitable social media strategy by targeting a variety of platforms with specific plans of action, and how your sales leads will benefit.

  • 3 Pillars of Customer Experience in Today's Connected World

    Sponsored by: Salesforce.com

    Access this white paper to learn three steps to meeting customers' rising expectations in today's hyper-connected world: Personalized service, smarter support, and faster connection.

  • Expert Advice: E-Commerce and Social Media Drives CRM

    Sponsored by: IBM

    Access this expert guide to discover how businesses can improve their CRM strategies to ensure customers remain in control and satisfied with the user experience.

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