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CRM Research

  • How new devices, networks, and consumer habits will change the web experience

    Sponsored by: Akamai Technologies

    Delivering a stellar web experience for customers has only become more complex in recent years, as customers visit websites not only from PCs, but from a variety of personal mobile devices. Access this helpful report to learn why new devices, networks, and consumer habits are transforming the web experience and how you can adapt.

  • Salesforce vs. Oracle: Who Will Win the CRM Battle?

    Sponsored by: Salesforce

    Between Salesforce and Oracle, who will win the CRM battle? Read this expert resource today to compare the pros and cons of leveraging technology from each vendor.

  • Overhauling a Legacy Contact Center: Starting Steps

    Sponsored by: Five9

    Overhaul of legacy contact center technology is often extremely costly and time-consuming, but it doesn't have to be. This expert e-guide offers advice on deciding when it's time to upgrade your contact center technology, making the business case for an overhaul, and important change management considerations.

  • Cost-Saving Tips for Contact Centers

    Sponsored by: Five9

    For service organizations looking to cut costs, the contact center is the go-to department, seeing as it often has high staffing counts within the company. Check out this expert e-guide to learn how you can effectively identify opportunities and decrease spending in your contact center, without sacrificing customer experience.

  • Integrating customer data for improved CRM

    Sponsored by: Infor

    This expert e-guide provides an in-depth look at how to leverage social media, customer data and analytics to achieve a unified vision of your customer and better anticipate their needs.

  • Permissions and Preferences: Let's Rethink This

    Sponsored by: Message Systems

    This insightful resources explores the changing landscape of email marketing and explains why customer engagement, rather than permissions, is the most valuable asset you have for effective customer relationship management and successful marketing campaigns.

  • Strategic insights for your social CRM strategy

    Sponsored by: Infor

    This expert e-guide provides a comprehensive look at the challenges of defining a social media strategy for CRM, offers advice on choosing the right tools, and highlights how to train employees on new social media technologies.

  • How to Send Zillions of Emails a Day

    Sponsored by: Message Systems

    Many organizations send out millions of emails each day, but unless you manage your email efforts correctly, you might be draining resources and frustrating your customer base. This white paper counts down four tips to help you get it right.

  • Smarter Commerce Global Summit: Gaylord Opryland Resort and Conference Center, Nashville, Tennessee, May 21 to 23, 2013

    Sponsored by: IBM

    Attend the Smarter Commerce Global Summit to gain insights into how to create strong customer experiences across channels.

  • Win Loyalty and Boost Sales with SAP Mobile Solutions

    Sponsored by: SAP America, Inc.

    This brief video provides real-world applications of a mobile SAP strategy for retail establishments, and highlights how associates can win customer loyalty, boost sales, and accelerate transaction processing.

  • Shred-It Goes Mobile with CRM-Service

    Sponsored by: Kony

    Shred-It, a leading information security company providing document destruction services, was looking to initiate a mobile strategy to improve the efficiency of their customer service reps (CSRs). Read this short case study to learn how  mobilizing their CRM service processes allows Shred-It to provide standardized, consistent delivery of service.

  • Why Cloud? Better Security than Most Companies Can Provide Themselves

    Sponsored by: Five9

    This white paper explains how cloud security may be a safer investment for businesses, including customer-oriented organizations and contact centers. Discover why moving applications to the cloud could better protect your data than if it were kept on-premise.

  • Keep the Lights on with SAP Mobile Solutions

    Sponsored by: SAP America, Inc.

    In this brief webcast, get a first-hand look at how SAP mobile technologies can benefit utility providers, not only just in managing and servicing mission-critical assets, but in the way you interact with customers.

  • Customer Engagement in a Mobile World

    Sponsored by: Message Systems

    This comprehensive white paper explores the state of customer-business interaction today, and outlines the capabilities and features of a "customer communication hub" – a way to unify customer interaction across a variety of modern channels, including social media and mobile.

  • Five Success Factors for CMS/Digital Marketing Success: the It Management Perspective

    Sponsored by: SiteCore

    This resource counts down five IT-specific tips that will help you ensure your content management system (CMS) project is a success, allowing your organization to deliver a high-quality, dependable, and consistent user experience.

  • Tommy Bahama Improves Messaging with Infor Epiphany

    Sponsored by: Infor

    This brief case study illustrates how Tommy Bahama, a men's and women's lifestyle retailer, developed a better understanding of customers, improved cultivation of their customer data, and implemented more customer-focused outreach thanks to a CRM interaction management system.

  • Top Six Strategies for CMS/Digital Marketing Success: The Developers Perspective

    Sponsored by: SiteCore

    This resource counts down six strategic guidelines that will help you plan a dependable and developer-friendly content management system (CMS) project and deliver a consistent, high-quality user experience.

  • Architected for Personalization: How Sitecore's coupled architecture enables individualized web experiences

    Sponsored by: SiteCore

    This resource examines the crucial role that content management systems (CMSs) play in delivering a personalized customer experience, and outlines key factors that your organization should consider in order to make the CMS selection process a success.

  • CMS selection drives customer experience: A guide for marketers & developers

    Sponsored by: SiteCore

    Content management systems (CMSs) now play a critical role in delivering an excellent customer experience. This resource highlights the key criteria you should consider when selecting a CMS to ensure interoperability with the rest of your customer experience management tools.

  • Mobilize Your CRM Investment, Empower Your Sales Teams

    Sponsored by: Kony

    This white paper introduces a mobile customer relationship management technology that gives your sales team access to account, lead, opportunity, and customer information on any device, at any time. Read on to learn how this technology enables a more efficient, productive sales force and can provide your company with a multitude of benefits.

  • Navy Federal Credit Union becomes trusted advisor with Infor

    Sponsored by: Infor

    Providing your customers with accurate, timely, pertinent information is the cornerstone of success for any client-based business. Check out this brief case study to lean how Navy Federal Credit Union implemented a cross-servicing platform to monitor customer interactions and provide more relevant services and information to their clients.

  • Integrated data mining - the core to customer analytics success

    Sponsored by: Infor

    For most companies, data mining for customer analytics fails to live up to its potential, due to the complexity and cost of traditional tools. Inside, discover the challenges that traditional data mining systems pose and gain insight on how you can overcome them to enable customer analytics success.

  • Infor Epiphany Social Commerce Solutions

    Sponsored by: Infor

    This white paper introduces a software suite that can help you gain deeper customer insights from social media data, resulting in more successful marketing campaigns and customer relationships.  Learn how this technology can help you achieve five main components of a successful CRM initiative.

  • CRM and Social Media

    Sponsored by: Infor

    Leveraging social media as part of your marketing strategy has obvious benefits, but you need the right strategy to experience all of them! This helpful resource answers questions about the why and how of social CRM, and offers five key guidelines for an effective social media strategy.

  • Infor Epiphany Brochure

    Sponsored by: Infor

    This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors.

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