Web 2.0 Research
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Marketing strategies to improve customer understanding
Sponsored by: TechTarget Customer ExperienceIn our customer-centric market, the voice of the consumer is having a major effect on day-to-day business decisions. This expert e-guide reveals tips and advice to help readers utilize marketing strategies to best improve the customer experience and understanding.
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Thwarting Sophisticated Attacks with Today’s Firewalls
Sponsored by: TechTarget SecurityThis expert resource explores modern network security, offering key insight into fighting today’s sophisticated threats as well as the differences between next-generation firewall (NGFW) and unified threat management (UTM).
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The mini-guide to social customer service
Sponsored by: Salesforce.comSocial media has fundamentally changed the world of customer service. This comprehensive guide outlines the keys to success to realize your social customer service potential. Learn why actively engaging with customers is imperative, 4 vital customer services areas to focus on, and more.
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Gartner Magic Quadrant reveals fragmented social CRM market
Sponsored by: Infor CRMThis tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.
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Social Customer Service: The Pivotal Driver of the Social Enterprise
Sponsored by: LiveOpsRead this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.
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Geoffrey Moore on Application Transformation –Part 2
Sponsored by: Hewlett Packard EnterpriseWatch this video featuring renowned author and venture capitalist Geoffrey Moore as he discusses the future of enterprise IT and specifically how your application strategy can take full advantage of the latest tools and technology from mobile, the cloud, social media and more.
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Application Transformation – evolution or revolution?
Sponsored by: Hewlett Packard EnterpriseWith a variety of new application transformation solutions, businesses are attempting to bring together cloud, mobile and collaborative technologies to expand reach, enhance customer engagement, and drive bigger revenues. Access this video for more on the application transformation evolution and how it can affect your business and its success.
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Improve web content management with mobile marketing
Sponsored by: OpenTextThis analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing.
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Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service
Sponsored by: DMG ConsultingThis paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business.
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Customer Experience Exchange E-Zine: Taking a swing at social CRM
Sponsored by: TechTarget Customer ExperienceThis edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments.
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Five Calls to Make When Developing a Mobile Learning Strategy
Sponsored by: SkillsoftThis brief resource provides tips for deploying mobility in the workplace.
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Become a social business on the cloud: IBM SmartCloud for Social Business collaboration services
Sponsored by: IBMThis brief paper outlines a social business cloud solution that provides integrated e-mail, social business capabilities and third-party applications, all delivered through cloud computing. Learn how it offers a security-rich environment that will allow your business to become a social butterfly in addition to reducing costs and complexity.
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8 contact center best practices
Sponsored by: Salesforce.comRead this expert e-guide to see what Donna Fluss and Michael Krigsman have to say about how companies can ensure contact centers utilize new social media, video and mobile support to their best advantage.
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A more social contact center
Sponsored by: Salesforce.comIn this expert e-guide, you will discover ways that contact centers are using social media channels to manage customer contact volume and the 10 steps to creating a call center social media strategy.
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The future of mobile CRM
Sponsored by: SugarCRMIn this expert e-guide, find out how social and mobile customer relationship management (CRM) are changing the CRM landscape.
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Unified Self-Service: Delivering on the Value of Multi-Channel Customer Interactions
Sponsored by: VoxeoThis informative paper addresses how your company can enhance service, lower costs and increase revenue by taking advantage of these new mediums and expanding the ways in which you communicate with your customers.
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E-Guide: Top 3 Trends That Could Influence CIOs
Sponsored by: Dell, Inc. and Intel®This expert e-guide from SearchCIO.com offers advice on how to capitalize on cloud computing, social networking and big data for big payoffs in both their business and career by examining strategies for shared services, data analytics and consumerization of IT.
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Webinar: Best Practices in Managing and Monitoring Mobile End User Experiences
Sponsored by: CorrelsenseWatch this webcast to discover best practices for managing and monitoring your mobile end-user experiences. Learn common technical issues businesses are facing in today's mobile environment and see case studies of different techniques organizations are using to monitor mobile web devices.
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Understanding the Value behind Enterprise Application-Aware Firewalls
Sponsored by: Dell SonicWALLThis expert resource examines the value of enterprise application-aware firewalls and why they are in such high-demand among users.
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Gartner predictions around Social CRM
Sponsored by: Infor CRMThis tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
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Tread carefully with social media-based customer loyalty programs
Sponsored by: Infor CRMRead this tip guide now to learn expert tips for interacting with your customers through Web 2.0.
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Gartner: Social, mobile and analytics to push CRM through 2015
Sponsored by: Infor CRMThis tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years.
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The Social-Powered Enterprise
Sponsored by: Salesforce.comThis e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.
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The Social Sales Revolution
Sponsored by: Salesforce.comThis e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
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Social Media-based Customer Loyalty Programs
Sponsored by: Infor CRMThis e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.
