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Mobile CRM Research

  • Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical

    Sponsored by: IBM

    As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation.

  • Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member

    Sponsored by: AT&T Corp

    This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world.

  • AT&T Brings Consumers Closer to Their Favorite Musicians with Red Light Management

    Sponsored by: AT&T Corp

    This brief white paper examines the business benefits associated with promotional marketing campaigns aimed at barcode scanning via consumer mobile devices.

  • Mobile Presence and Instant Messaging: Key Strategies for Mid-Sized Companies

    Sponsored by: Cisco Systems, Inc.

    This e-guide discusses steps to develop a UC strategy for presence in the anywhere office. Additionally, uncover the dangers of instant messaging, how to tackle potential security challenges, what role mobility plays within presence and more.

  • Tip Guide: Expert Predictions for in-memory analytics strategy

    Sponsored by: SAP America, Inc.

    Gain insight and predictions for analytics appliances for the upcoming year.

  • SAP Real-Time Analytics

    Sponsored by: SAP America, Inc.

    In this video, see real-time mobile analytics in action and never be out of reach again. See how mobile analytics can help improve productivity across your business.

  • Taking Mobile CRM Beyond the Sales Force

    Sponsored by: SAP America, Inc.

    The success of consumer-friendly smart phones has changed the game. People are bringing their iPhones and Droids to IT asking for CRM functionality.

  • Expert guide to mobile unified communications: Implementation best practices

    Sponsored by: TechTarget Security

    This expert e-guide uncovers the benefits of mobile UC, best practices for implementing fixed mobile convergence and mobile UC solutions as well as products that will make the execution easier.

  • What’s the value of unified communications?

    Sponsored by: Plantronics

    In this expert E-Guide, uncover a list of important questions that should be asked of you and your organization when you are considering a UC implementation. Explore seven phases of implementation for the analysis of the value of UC in each.

  • Mobile Presence and Instant Messaging:  Key Strategies for Mid-Sized Companies

    Sponsored by: Cisco Systems, Inc.

    This e-guide discusses steps to develop a UC strategy for presence in the anywhere office. Additionally, uncover the dangers of instant messaging, how to tackle potential security challenges, what role mobility plays within presence and more.

  • Enterprise Mobility Guide 2011

    Sponsored by: Sybase, an SAP company

    Mobile apps and tablets are transforming enterprises across the globe right now. How can you be sure you're staying ahead of the curve while increasing productivity and enhancing customer satisfaction? Get the The Enterprise Mobility Guide 2011.

  • Advancing Enterprise Mobility to Improve Sales and Service

    Sponsored by: SAP America, Inc.

    Explore the latest thinking on use of mobile technology to deliver business value by enabling sales and service processes – and transform processes across the enterprise. Business software vendors can best support their customers by collaborating with strategic partners to co-innovate and foster a mobile ecosystem.

  • Editorial Tip: CRM Expert Predictions for 2011

    Sponsored by: Infor

    With 2010 behind us, SearchCRM.com asked some industry experts what they see in store for 2011. It's clear that CRM practitioners can look forward to a heavy dose of social CRM, mobile requirements and a continued emphasis on the customer experience.

  • E-Book: Mobilizing enterprise applications: Trends, best practices and strategy advice

    Sponsored by: Sybase, an SAP company

    The evolution of smartphones and mobile networks enable new possibilities for enterprise applications and new challenges for IT. The benefits span organizations. But delivering this requires a sound strategy and close collaboration between business and IT. Learn about key mobile trends and how to develop a mobile enterprise application strategy.

  • E-Book: Leveraging CRM to Increase Sales Effectiveness in a Challenging Economy

    Sponsored by: SugarCRM

    This e-book will explore the methods for optimizing sales efforts and working smarter to meet business needs in today’s economy. Continue reading to learn methodologies for increasing sales effectiveness and making this year a successful one for your organization.

  • E-Book: Taking Mobile CRM Beyond the Sales Force

    Sponsored by: Sybase, an SAP company

    Mobility was going to be "the next big thing" in CRM but didn’t pan out, with "road warriors" frustrated with user interfaces meant for a PC. But the success of smart phones has changed the game. This e-book helps enterprises understand the marketplace for devices, applications and managing it all in order to create a mobile CRM program.

  • Realizing Rapid ROI Through Mobility

    Sponsored by: BlackBerry

    Companies are reaping the benefits from mobile CRM, field service and sales force automation processes with the latest Research In Motion (RIM) offerings. Read this white paper to learn more!

  • Mobilizing I.T. Support to Achieve Efficiency, Speed, and Effectiveness

    Sponsored by: BMC Software, Inc.

    To survive in today's economy, your IT organization will face increasing pressure to do more with less and work from anywhere at anytime. Imagine how much more productive your service desk personnel could be if they were able to periodically manage and respond to issues from the field, rather than having to check in at their desktops.

  • Sybase Mobile University

    Sponsored by: Sybase, an SAP company

    These 4 online classes provide you with the knowledge to make your organization's mobile projects a success. Get up to speed on the latest mobile application developments and learn how to overcome common pitfalls. Topics include Mobile Application Platforms, Going Wireless, Platform Power and Safety Matters.

  • Which Off-line CRM solution for Field Force?

    Sponsored by: Wipro

    This paper explores four different choices available for offline CRM solution based on SAP platform, namely SAP CRM Mobile Solutions for Laptop users, SAP CRM on Blackberry on other PDA's, CRM Online solution accessed over internet, Offline recording of information using SAP Interactive forms by Adobe.

  • HP OpenCall Media Platform: A Cost-effective, Agile IP Media Server

    Sponsored by: Hewlett Packard Enterprise

    Mobile communication technologies are evolving quickly and new customer demands arise almost every day. At the same time, the economic downturn has impacted budgets, so that cost efficiency now tops the corporate agenda. Service providers must now must not only test and develop new services to meet customer demand, but do it within tight budgets.

  • Taking a Strategic Approach to Enterprise Mobility

    Sponsored by: Sybase, an SAP company

    This webcast discusses everything you need to know about adopting a Mobile Enterprise Application Platform, such as the true value of adopting a Mobile Enterprise Application Platform, the trends you need to be tracking, and how to take a strategic approach to deployment.

  • Mobilizing Field Forces on Smartphones

    Sponsored by: BlackBerry

    This ABI Research white paper examines the use of smartphones as tools for mobile field workers as a replacement for rugged devices. Through interviews with multiple companies with we found that the TCO of owning smartphones was 14% - 85% less than rugged devices.

  • Make the Right Database Investment

    Sponsored by: Sybase, an SAP company

    This paper compares the TCO of Oracle11g and Sybase ASE 15 databases, and demonstrates Sybase as the clear winner. Read this paper to learn why enterprises choose Sybase ASE on Linux for mission-critical applications that demand lightning-fast performance.

  • The Potential ROI of a Remote Support Solution via the SaaS Model Presentation Transcript

    Sponsored by: GoToAssist

    Increased productivity, better customer interactions and quicker response times are all benefits of using SaaS-based remote support solutions. But how do you quantify these savings? This presentation transcript will address the real dollar savings of using this model and the potential for ROI.

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