CPQ - How Modern CPQ Supercharges Sales Productivity
By: Oracle Corporation View more from Oracle Corporation >>
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How to speed up testing and deployment with automation
By: Qualitest Group
Type: Case Study
A global cloud data management company was seeking to provide its clients with the most reliable and efficient solution possible to meet their dynamic needs. However, to achieve this goal, the organization needed to implement much higher test automation coverage and required assistance in developing an automation framework.
In this case study, you’ll learn why the company decided to partner with Qualitest, who helped them by automating the test scripts around all tracks and providing maximum coverage, thereby enabling faster testing and deployment. Read on to discover the potential of automation for your organization.
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A Computer Weekly e-Guide to CRM
By: TechTarget ComputerWeekly.com
Type: eGuide
We take a look at the fundamental do’s and don’ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
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A Computer Weekly Buyer's Guide to Customer Experience
By: TechTarget ComputerWeekly.com
Type: eBook
Today, CRM is data-intensive and organizations need fresh strategies to coordinate massive amounts of data from a variety of sources – both internal and external.
This CW Buyer’s Guide for CRM explores how to bring the power of advanced analytics to bear on all of the data that currently exists in your organization. Learn how to craft data-first CRM strategies and get tips about:
- How to coordinate data sources for effective CRM
- 5 ways to reduce risks for Salesforce deployments
- The pros and cons of current CRM software offerings
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Leveraging MXDR: A business’s journey
By: Gradient Cyber
Type: Case Study
Operations for Magnaflux – a business that specializes in non-destructive testing (NDT) – span 6 continents. So, how does Magnaflux ensure high-quality network security in such dispersed locations? Find out in this case study.
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Marketing software moves closer to centre of the CIO's vision
By: TechTarget ComputerWeekly.com
Type: eGuide
In this e-guide: Software for marketing, from content marketing through customer experience management to marketing automation, and the rest, has not been as central to the vision of CIOs as ERP and the full panoply of IT infrastructure: storage, security, networking, data centres, and all of the above delivered by way of the cloud.
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MicroScope – January 2023: Channel themes for 2023
By: MicroScope
Type: Ezine
In this month's ezine, we provide a guide to the main areas of focus for the channel in the year ahead and look at what makes a good partner incentive programme.
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Getting sales reps to embrace analytics tools
By: Oracle Corporation
Type: eGuide
This e-guide, written by Scott Robinson (Director of BI at Lucina Health), explains why sales teams can be resistant to analytics tools, and how they can enhance the results of sales reps and managers.
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Every Touch Counts: Creating High-Quality Interactions
By: TechTarget
Type: White Paper
When buyers and sellers divide such a limited amount of time across so many digital touchpoints, there’s little time for quality one-to-one interaction—but plenty of chances to screw things up. In this guide, explore the importance of digital touchpoints with Forrester and TechTarget.
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Empowering sales reps with data and AI
By: Exponentia.ai and Databricks
Type: Case Study
To gain a more complete view of the customer journey and reduce churn rates, the firm decided to invest in a sales enablement platform equipped with a variety of tools, including an AI-driven virtual assistant, to support the sales team. Download this case study now to learn how they were able to unlock intelligent insights and empower sales reps.
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How to power a more integrated ABM with intent data
By: TechTarget
Type: eBook
82% of revenue teams say their investment in intent data will increase over the next 12 months, with 34% indicating it will increase significantly.Discover why teams are shifting to intent data to power more fully integrated ABM—and how your team can do the same—in this DemandGen report.Download the report here.
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The last mile to the individual customer: Sales and marketing software trends
By: TechTarget ComputerWeekly.com
Type: eGuide
From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
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Get B2B Sellers Back on Track With Intent Data
By: TechTarget
Type: Infographic
Many sellers have struggled to pivot their tactics to address changes in how buyers are doing business. Tap into this infographic to gain insights from recent survey results from TechTarget’s enterprise technology customers to learn where B2B sellers are struggling and how data can help them overcome challenges in engaging and converting buyers.
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Could BANT be killing your sales efforts?
By: TechTarget
Type: White Paper
In this white paper, “Could BANT Be Killing Your Business?” you’ll explore the limitations of BANT (budget, authority, need, timing) and how to overcome challenges to better qualify leads and maximize productivity. Check it out now.
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Unlock ABM Potential: Innovate Your Strategy with Intent Data
By: TechTarget
Type: eBook
Download this e-book to discover 3 ways to boost your account-based marketing (ABM) revenue through harnessing high-quality intent data.
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Leader’s guide for transforming your sales operation
By: Teleperformance
Type: Case Study
Transforming your organization’s in-house sales into a digital operation is no easy task. This was the case for a large food and beverage company. That’s when they found Teleperformance, who was able to help them revamp their tools, analytics, and reporting. Dig into this case study to learn more.
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[Research] Buyer Behavior and the New Marketing Funnel
By: TechTarget
Type: eBook
Take a look through this e-book to discover 5 significant changes in IT buyers’ behavior and how your organization can leverage intent data in order to improve your content for and outreach to those buyers.
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Technology industry at the cross-roads: Transforming quote-to-cash operations
By: TechTarget ComputerWeekly.com
Type: Essential Guide
This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process.
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A Computer Weekly buyer's guide to modern enterprise resource planning
By: TechTarget ComputerWeekly.com
Type: eBook
The use of modern enterprise resource planning can make a business more agile. In this 14-page buyer's guide, Computer Weekly looks at how to best prepare for modernisation, the opportunity to build sustainably and how to unshackle your firm from unplanned upgrade needs.
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Get Citrix's best ABM strategies
By: TechTarget
Type: eBook
In this e-book, global digital workspace leader Citrix shares how it is winning with strategies that identify, influence and deliver opportunities from existing and net-new ABM accounts. Download your copy to learn more.
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Advancing high tech inside sales with data-driven best practices
By: TechTarget
Type: Webcast
The old days of "dialing for dollars" is gone. Today it takes more than a room full of ISRs calling down a contact list to win deals and set meetings. Find out how you can leverage new data sources and advanced sales technologies to increase pipeline and improve the frequency and quality of meetings set.
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Because Your MQLs Just Won’t Cut It: Cornerstone’s Transition to Full-Funnel ABM
By: TechTarget
Type: eBook
Explore in this e-book Cornerstone’s journey from legacy demand to full-funnel, intent-fueled account-based marketing (ABM), and discover how they realigned Sales and Marketing systems to realize the full potential of ABM and drive sustained success.
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Unlock 24/7 security support with an MSP
By: Flagship Solutions Group
Type: Product Overview
Download this overview to learn about how your organization can unlock 24/7 security support by employing a managed services provider.
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Declutter your sales tools and applications
By: Oracle Corporation
Type: eGuide
New studies show that the abundance of sales tools that has negatively affected the output of sales departments. In this expert e-guide, learn why there can be too much of a good thing and why finding the right tool is just one part of making sure it fits with your sales strategy plan.
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Avon calling: what happens when lockdown eliminates your business model?
By: TechTarget ComputerWeekly.com
Type: eGuide
In this week's Computer Weekly, global beauty brand Avon explains how it coped with a lockdown dilemma – a door-to-door sales model when its reps couldn't leave home. Our buyer's guide examines the use of artificial intelligence in IT security. And we analyse the government's decision to strip Huawei from the UK's 5G network. Read the issue now.
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Avon calling: what happens when lockdown eliminates your business model?
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, global beauty brand Avon explains how it coped with a lockdown dilemma – a door-to-door sales model when its reps couldn't leave home. Our buyer's guide examines the use of artificial intelligence in IT security. And we analyse the government's decision to strip Huawei from the UK's 5G network. Read the issue now.
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Media Consumption Study 2017 UKI
By: TechTarget ComputerWeekly.com
Type: eGuide
The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
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Key SDR challenges and how to resolve them
By: TechTarget
Type: eBook
To compete for pipeline in their markets, companies have had to add more and more SDRs to their prospecting program. This e-book, The Frightening Realities of Your SDR Program ... and What to Do About Them, explores recent research that highlights key failures and how to go about solving them. Download your copy to get started.
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What Is Great Content for Buyers and Why’s It So Hard?
By: Enterprise Strategy Group
Type: eBook
This e-book, “What Is Great Content for Buyers and Why’s It So Hard?” explains why great content is so important, what makes for greatness, why that’s so hard, and how your team can get there. Download your copy to get started.
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Customer experience insights guide
By: ARG, Inc.
Type: Analyst Report
According to a recent study, every year $98 billion is lost by companies failing to provide “simple” experiences that customers want. This report provides a complete breakdown of the current state of customer experience, looking at the key trends defining the modern customer’s demands. Read on to learn more.
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Put Purchase Intent Data to Work for You
By: TechTarget
Type: eBook
Simply adopting a CRM system doesn’t guarantee better customer relationships. The data you put into the system matters. In this e-book, Patricia Anton, founder of Anton Consulting, Inc. discusses how you can bring together data, human processes and technology to create a competitive advantage.
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Dash to Flash
By: MicroScope
Type: Ezine
It's time for flash Users have started to move towards flash storage in serous numbers and now is the time for the channel to get behind the technology
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TechTarget: Key findings from media consumptions study
By: TechTarget
Type: TechTarget Media
We know buyers are constantly evolving. To better understand how buyers are researching tech solutions, we surveyed 600+ global technology buyers across IT management and senior business roles in TechTarget’s 2024 Media Consumption Study. Read on to learn more.
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2020 Media Consumption Series Infographic Pack
By: TechTarget ComputerWeekly.com
Type: eGuide
Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
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MicroScope – September 2022: The green agenda
By: MicroScope
Type: Ezine
Sustainability is now seen as a necessity for business to have on their agenda, so read about how the channel is turning green to capture customer attention. Also discover how the pandemic has changed sales forever and boosted the importance of relationships, as well as learn about how to handle currency fluctuations, rises and inflation.
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2022 Media Consumption Study: Fact or fiction - The rep-free buying experience
By: TechTarget ComputerWeekly.com
Type: Infographic
In this infographic, we look at the ever-increasing buyers' need to find information without intrusive sales pitches and give you practical tips on how to shape your digital marketing strategy to address this change in how your buyers' are researching solutions.
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Pros and cons of major CRM providers
By: TechTarget ComputerWeekly.com
Type: Ezine
In this issue of Computer Weekly, as the UK votes for a new government, examine the digital policies in the manifestos of the Conservative, Labour and Liberal Democrat parties, and hear what IT trade body TechUK would like to see for the tech sector from the next administration. Read the issue now.
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How to Build a Culture of Analytics With Alteryx
By: Alteryx
Type: eBook
Companies that embrace an end-to-end culture of analytics are agile, flexible, and able to seize business-defining opportunities before they’re spotted by the competition. Read this e-book to learn how you can build the case for adopting a single, powerful APA platform and help your organization create a culture of analytics.
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Breaking Free from Leads-Based Models
By: TechTarget
Type: TechTarget Media
To learn why and how to shift away from Marketing Qualified Leads (MQLs) and evolve your business’s revenue engine, read this e-book that features insights from Forrester VP and Principal Analyst Terry Flaherty.
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How To Build A Data-Driven Demand Gen Engine
By: TechTarget
Type: eBook
In this e-book, explore the key considerations for how to begin, grow and continuously optimize a complete demand gen engine while staying responsive to changing business conditions as you go.
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2020 Media Consumption Series - When
By: TechTarget ComputerWeekly.com
Type: eGuide
In this inforgraphic, we show the results of our 2020 Media Consumption Survey. Find out what to do when IT buyer's are ready to talk to vendors, and how to prepare for the first meeting.
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MicroScope – September 2023: Channel pushes on against the odds
By: MicroScope
Type: Ezine
In this issue, we take a look at the struggles and triumphs faced by the channel this year so far. Also read up on possible solutions to the skills shortage, including the opening up of STEM to a more diverse range of students, and the necessity for improving skills on the job.
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Use Data-Driven Personalization to Boost SDR Success
By: TechTarget
Type: eBook
17% of sales development representatives (SDRs) have been achieving 90% or higher attainment, according to a TechTarget and Tenbound study. So, how can SDRs improve their outreach? Dig into this TechTarget e-book to discover why relevant personalization is the key.
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The technological evolution of IT industry leaders: Part one
By: TechTarget ComputerWeekly.com
Type: eGuide
This first part of this e-guide explores the technological evolution of Oracle, Cisco and Dell throughout the past two decades, including the technologies that have risen to the forefront, from real-time analytics and data management to Cisco's edge computing ambitions.
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Unveiling Chronic Breakdowns in Sales Development
By: TechTarget
Type: TechTarget Media
To understand the factors leading to poor SDR retention, TechTarget, Tenbound and RevOps Squared surveyed 218 sales leaders. Review the findings in this report, “How Does Your Sales Development Program Measure Up?”
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Upgrade or rework: Pathway to application modernisation
By: TechTarget ComputerWeekly.com
Type: eGuide
If there is one certainty in IT, it is that at some point, every shiny new application will become legacy. The tech sector is driven by a fast cadence of innovation, which means that last year's "must have" phenomenon quickly becomes stale and out-of-date. In this e-guide, we explore the different approaches to modernising outdated IT systems.
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Ten Ways to Replace Ineffective Meetings
By: Slack
Type: White Paper
How your business can increase productivity and cut costs by swapping meetings with asynchronous work and task automation.
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Ten Ways to Replace Ineffective Meetings
By: Slack
Type: White Paper
How your business can increase productivity and cut costs by swapping meetings with asynchronous work and task automation.
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Improve your customer service: 8 best practices & more
By: Teleperformance
Type: White Paper
Today, 88% of consumers have higher customer service expectations than in past years. This means that it has become critical to ensure efficient, personalized, and memorable customer experiences (CX) to meet new standards and increase loyalty. So, what exactly do customers want? Dig into this guide to learn more.
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Boost Your Reach with the Right Content Distribution Plan
By: TechTarget
Type: Infographic
Yes, creating standout content is important for successful marketing. But if you don’t effectively distribute that stellar content, then it goes to waste. Check out this TechTarget infographic to unlock 3 pro tips for improving your content-distribution strategy.
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Your customer experience can boost revenue for your company
By: Teleperformance
Type: eBook
In a world where customer experience means everything, organizations must have the capabilities to meet modern standards for contact center service. So, what strategies, tools, and technologies can you leverage to ensure better, more effective CX? Browse this guide to learn more.