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A Harvard Business Review report examines generative AI's impact in 2024, surveying 500 Asia-Pacific executives. Findings show 73% see generative AI as valuable, 78% as disruptive, but only 41% report a positive ROI.
Key insights include:
- 76% are adopting or testing generative AI
- 61% are investing financially, with 70% planning to increase funding
- Main hurdles are skill shortages and data privacy
For a deeper understanding of generative AI's role and challenges in business, read the full report.