Intent Monitoring for Strategic Purposes

Along with exploring the GTM revolution, in this webcast Rebecca Kitchens, President of TechTarget, maps out the evolution of intent activation.

In her presentation, Kitchens considers questions like:

What makes good intent data?
How does intent 3.0 differ from intent 1.0 and 2.0?
How can marketers look at intent data differently in order to enhance their GTM strategies?

Watch now to unlock answers.

Vendor:: Informa TechTarget
Posted:: Aug 11, 2023
Published:: Aug 11, 2023
Format:: HTML
Type:: BrightTALK Webinar

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