Analyst report: MDM strategies that improve strategic data strength
Harvard Business Review: The Path to Trustworthy Data: Effective Strategies to Bolster Enterprise Data Management
Research by the Harvard Business Group demonstrates that organizations that go beyond data governance and implement master data management (MDM) programs are better able to leverage data as a strategic asset and find success.
So what issues, exactly, would an MDM initiative address? And how can organizations looking to implement one see the most success?
Access the results of this Harvard Business Review survey, covering 343 executives, to learn how you can build a stronger foundation of trusted data with MDM from which to run your business.