Database Marketing White Papers
-
Jargon buster guide to GDPR
Sponsored by: TechTarget ComputerWeekly.comIn this guide, we provide the 10 most important things you need to know about GDPR, and a jargon-buster explanation for some of the key terminology.
-
From Top-Line Growth to Bottom-Line Profits: 10 Reasons to Use Automated Web Data Monitoring and Extraction
Sponsored by: ConnotateSavvy organizations are turning their attention to the Web, and extracting data and transforming the useful content on websites into valuable business assets. This white outlines 10 proven business benefits that companies have realized by automating this process.
-
SearchBusinessAnalytics.com eGuide: Predictive Analytics: The next big thing in BI?
Sponsored by: IBMIn this e-guide you'll learn about predictive analytics technology and why it's getting increased attention from prospective users.
-
Magic Quadrant for Data Warehouse Database Management Systems
Sponsored by: TeradataThe database warehouse DBMS market is evolving as needs change and demands for better, more efficent technology increase. With the competition for the next big database warehouse becoming more and more intense, vendors are stepping up their own marketing efforts. Because of this, it's important to know how to tell which system is right for you.
-
DataFlux Delivers Improved Data Quality, Address Verification for the Miami Herald Media Company
Sponsored by: DataFlux CorporationThe Miami Herald Media Company used the DataFlux data quality and data integration platform to improve and enhance the data that drives its Database Marketing division.