CRM Software White Papers
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Real-time analytics possible fuel for post Covid pandemic growth
Sponsored by: TechTarget ComputerWeekly.comReal-time analytics promises the last word in business agility. There is obvious business value in being able to react immediately to changing patterns in customer behaviour or to prevent problems ahead of time, to give but two examples. And becoming more real-time could be an element in accelerating economic growth beyond the pandemic.
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CRM enters maturity as customer experience custodian
Sponsored by: TechTarget ComputerWeekly.comCRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
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2020 Media Consumption Series Infographic Pack
Sponsored by: TechTarget ComputerWeekly.comHere they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
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A Computer Weekly e-Guide to CRM
Sponsored by: TechTarget ComputerWeekly.comWe take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
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Digital experience focus broadens to encompass employees
Sponsored by: TechTarget ComputerWeekly.comThis e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
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Owner’s Manual for the Modern Demand Gen Engine
Sponsored by: TechTargetDownload this e-book to learn how you can build a demand generation strategy that scales with your business to accelerate the pipeline and increase win rates.
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Partnering to Accelerate Results
Sponsored by: TechTargetWhether it’s to fill short-term gaps, raise you over a barrier, or serve as a bridge across territory you always need to avoid, building the right partnerships can elevate your value delivery and demand gen strategy. Download “Partnering to Accelerate Results” to learn how to create partnerships that can help you reach your goals.
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Inside Sales: It’s Time to Bury Your Cold Contact List
Sponsored by: TechTargetIt’s a common industry practice to focus primarily on prospects who match a specific persona or job title—but is that really the best method? According to recent research, the answer is no. Download this resource to learn how you can refocus your efforts and get more leads by homing in on prospects with recent, relevant, pre-purchase activity.
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Third-party marketing automation vs. native CRM tools
Sponsored by: TechTarget ComputerWeekly.comThough many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
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Power Your Pipeline with Purchase Intent
Sponsored by: TechTargetWith this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
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An Introduction to ABM Scoring
Sponsored by: TechTargetDownload this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
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Decoding ABM: Simple data-driven strategies for successful ABM
Sponsored by: TechTargetLots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
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Infographic: 2019 Europe IT Priorities - Business Applications
Sponsored by: TechTarget ComputerWeekly.comIn this infographic, we take a look at what the most popular business applications being deployed, the most popular deployment models and the most popular applications being deployed in SaaS mode. Survey results taken from the 2019 IT Priorities survey carried out by ComputerWeekly.com, ComputerWeekly.de and LeMagIT.fr.
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Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
Sponsored by: TechTargetAs account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
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The long march of S/4 Hana
Sponsored by: TechTarget ComputerWeekly.comS/4 Hana, the ERP system built on SAP's in-memory, columnar database Hana has been on a long march through the enterprise since its launch in February 2013. In this e-guide, we discuss the pros and cons of upgrading to S/4 Hana, what the future has in store for the system and how its users are feeling about C/4 Hana integration.
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The last mile to the individual customer: Sales and marketing software trends
Sponsored by: TechTarget ComputerWeekly.comFrom this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
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CRM Evolves Towards Digital Customer Engagement
Sponsored by: TechTarget ComputerWeekly.comThis e-guide focuses on how customer relationship management has evolved towards engaging with customers through every channel, with digital to the fore.
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Geospatial intelligence on the move
Sponsored by: TechTarget ComputerWeekly.comBy having access to a centralised geographic information system (GIS), valuable context can be added to an organisation's existing data assets which can be accessed by any mobile worker, including the field force.
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Real-time analytics possible fuel for post Covid pandemic growth
Sponsored by: TechTarget ComputerWeekly.comReal-time analytics promises the last word in business agility. There is obvious business value in being able to react immediately to changing patterns in customer behaviour or to prevent problems ahead of time, to give but two examples. And becoming more real-time could be an element in accelerating economic growth beyond the pandemic.
-
A Computer Weekly e-Guide to CRM
Sponsored by: TechTarget ComputerWeekly.comWe take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
-
2020 Media Consumption Series Infographic
Sponsored by: TechTarget ComputerWeekly.comHere they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
-
CRM enters maturity as customer experience custodian
Sponsored by: TechTarget ComputerWeekly.comCRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
-
Digital experience focus broadens to encompass employees
Sponsored by: TechTarget ComputerWeekly.comThis e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
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CSM Essentials Guide: Advanced self-service platforms open new customer frontiers
Sponsored by: ServiceNowGartner recently found that 15% of all customer service interactions will be handled completely by AI by 2021. But many organizations have also reported difficulty with managing AI technologies. Read the 3 articles in this handbook to learn about the benefits and drawbacks of customer service AI and other self-service platforms
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Customer service technologies revolutionize CX engagements
Sponsored by: ServiceNowCustomer service has evolved in ways that were unthinkable just a few short years ago. They now play a strategic and multidimensional role in fulfilling positive customer experiences that lead to brand loyalty and increased revenues. Download this expert guide to explore the evolution of customer service
