Social Computing Research
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The Secrets of Seamless Retailing Success
Sponsored by: ComputerWeekly.comThisresearch from Accenture suggests that consumers may be having second thoughts about the benefits of online shopping and that no one should write off stores just yet.
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Straight to the Top. CIO Leadership in a Mobile, Social, and Cloud-based World
Sponsored by: ComputerWeekly.comThere is a growing trend to emphasise the business skills of CIOs, but in-depth knowledge of technology is still necessary for CIOs to succeeed, writes Gregory S. Smith, in this extract from his book, Straight to the top.
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CW Special report on Atos
Sponsored by: ComputerWeekly.comThis 9 page special report, updated for 2014, gives you the facts on Atos, its strategy, products and services and financial performance.
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How to start, refine and improve your social media business strategy
Sponsored by: ComputerWeekly.comThis extract from Adam Gray's book, Brilliant Social Media will help your organisation get started with social media, then refine and improve your strategy to get real business results.
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How CIOs drive innovation and create value across the enterprise
Sponsored by: ComputerWeekly.comToday's CIO is uniquely positioned to lead innovation and drive transformation across the modern enterprise, says Hunter Miller, in this extract from his book, Leading The Epic Revolution.
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Transforming business at the intersection of marketing and technology
Sponsored by: ComputerWeekly.comBusinesses have to change themselves quickly and dramatically if they want to survive and thrive, say Bob Lord and Ray Velez, CEO and CTO of razorfish, in this extract from their book, Covnerge.
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The Digital Enterprise
Sponsored by: ComputerWeekly.comNot every business is a digital business, but every business must become digital, writes Karl-Heinz Streibich in this book extract.
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Presentation: Virgin Media’s unified communications strategy
Sponsored by: ComputerWeekly.comColin Miles, director of IT Technical Services of Virgin Media explains how unified communications has transformed the company, in this presentation for Computer Weekly's 500 Club for IT leaders.
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Microsoft Dynamics CRM Release Preview Guide
Sponsored by: Microsoft IndiaIn this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
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The Market Within
Sponsored by: OpenTextThe following white paper explores the current state of social adoption and where innovative companies are focusing their efforts. Learn how to balance social inside and outside the enterprise, how to use social to improve worker efficiency, and much more.
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Social Media: A Unified Strategy for Success
Sponsored by: HootsuiteIn order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
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Social Media in Government: 5 Key Considerations
Sponsored by: HootsuiteGovernment agencies have begun to follow private-sector companies in leveraging social media, but may still have questions regarding the tools, processes, and organizational changes required to make social media work. This informative resource details the five top considerations for government agencies looking to deploy social media strategies.
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Social Media Education: The New Edge for Success
Sponsored by: HootsuiteDid you know that according to a report by the McKinsey Global Institute, business can unlock up to $1.3 trillion in business value by leveraging social technologies? However, if your company isn't armed with the right knowledge, tools, and skill set, those financial (and other CRM) benefits will be out of reach.
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Turning Insight Into Action: The Journey to Social Media Intelligence
Sponsored by: HootsuiteSocial media is rife with valuable information about your customers, your brand, and your competitors that can help you generate sales, foster better customer relationships, and improve marketing campaigns. But those benefits are only achievable if you know how to properly transform social media data into actual insight.
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Enabling the Business with Social Relationship Platforms
Sponsored by: HootsuiteSocial media is quickly becoming a key part of enterprise business strategy. According to an IDG Research survey, 73% of respondents expect it to be critical or very important in the coming years. So how can CIOs prepare for and encourage the adoption of social media in the enterprise in a secure, compliant way?
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Social, integrated sales performance management is the key to future success
Sponsored by: Oracle CorporationIn this white paper, learn about the new opportunities that the marriage of social collaboration, CRM, and performance management spark. Read on to find out why companies that don't adopt social, integrated sales performance management will be at a competitive disadvantage.
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Instagram Guide
Sponsored by: Oracle CorporationConsult the following white paper to uncover the latest ways top brands such as Nike, MTV, Nissan, Taco Bell, and many more are driving innovation through Instagram. Learn about key observations, what's working, and what you can do to succeed with this social movement as well.
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The Multi-Channel Marketing Chasm
Sponsored by: e-Spirit AGAccess the following infographic to uncover 5 tips that can help you close the social marketing gap. Learn how to identify your biggest gaps, why technology needs to be connected to business goals and more.
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Contact Centers Evolve with Advanced Technologies
Sponsored by: Desk.com (A Salesforce Company)Contact center modernization introduces several challenges, including legacy application integration and managing a growing amount of customer data from new channels. Consult this exclusive e-guide to learn how to overcome the hurdle of legacy application integration with new systems, and how to create a realistic modernization roadmap.
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Best Practices in Customer Experience Management
Sponsored by: IBMIn this e-guide from the experts at SearchCRM.com, find out why social media has become a powerful tool for customer experience management (CEM), and discover what you can do to drive social media success.
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Social CRM guide: GNC analyzes social data for better marketing
Sponsored by: IBMIn this exclusive Solution Spotlight, discover how nutritional products retailer GNC successfully leveraged social channels to grow their customer base and created "a net increase in the discussions about GNC,'' according to Chris James, director of social media at GNC.
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Analysts on CRM: How mobile, social, analytics are reshaping strategies
Sponsored by: IBMIn this e-guide, get advice from experts including Gartner research vice president Gene Alvarez, on how businesses can prepare for the evolving CRM market and address changing customer experience needs. Don't get left behind by relying on legacy processes and technology -- find out how to get ahead of the pack by reading now.
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Effectively Leveraging CRM Analytics
Sponsored by: MicroStrategy IncorporatedThis expert e-guide discusses how to measure success with mobile, social, and analytics with a new set of metrics. Also, discover Forrester Research Inc. analyst Mike Gualtieri's four steps to developing a customer data management strategy that allows you to successfully leverage analytics.
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Enterprise Collaboration Strategy: Tips for Success and Best Practices for Making the Business Case
Sponsored by: Jive SoftwareAccess the following expert e-guide to join Dawn Lacallade, the director of social strategy and content programming at LiveWorld in San Jose, Calif., to explore the top 10 tips for enabling a successful enterprise collaboration strategy.
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Measuring Community Health with Indicee Analytics
Sponsored by: IndiceeThe e-book provides examples of what to measure to ensure healthy, engaged communities, and how to measure it using analytics. Also included is a re-cap of the location for the full framework.
