Customer Data Integration Research
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Integrating multiple channels to build a single view of the customer
Sponsored by: TechTarget Customer ExperienceCEM is about so much more than just technology. It's also important to focus on implementing the right processes to facilitate collaboration across different departments and multiple applications. This expert resource describes proven strategies to optimize resources for CEM.
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Advanced Technologies Key to Next-gen Contact Centers
Sponsored by: TechTarget Customer ExperienceAccess this helpful e-guide to disscover what a Forrester Research analyst recommends when acquiring new contact center technologies- find out how to address software integration needs, social media challenges, and the growing need for accurate analytics.
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New CRM Technologies bring sales success to businesses
Sponsored by: TechTarget Customer ExperienceIn [this expert e-guide], read about how one emergency response software company integrated a CRM platform, resulting in major time-saving efficiencies – most importantly, an improved process that enables the company to sell product licensing. Also read about a lumber executive who recently bought into a successful social CRM.
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Transform customer experiences and relationships: Three disruptive forces combine for breakthrough innovation
Sponsored by: Hewlett Packard EnterpriseIn this helpful resource, explore how you can leverage data management, decision support, and agile services to better manage the customer information lifecycle, improve the customer's sentiment about your organization, and turn customers into advocates.
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Unlock the Value of Social Media Data
Sponsored by: Hewlett Packard EnterpriseSocial media data is extremely valuable for businesses, but it doesn't mean anything if you don't have the right tools and processes in place to make sense of it all. In this resource, discover a new approach to business intelligence that responds to the unique analytic challenges of social media data.
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Driving Revenue Through CRM Integration
Sponsored by: MarketoIn this helpful resource, discover four keys to establishing successful integration of your CRM system and marketing automation. Explore how your sales, marketing, customer service, and accounting teams can work together to close the loop of great customer experience.
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How to Start Your Big Data Journey
Sponsored by: IBMBig data is not just about technology. It's about the value you can extract and the problems you can solve with the technology. This webcast explores five use cases that are excellent starting points for beginning the big data journey. Watch now to learn how to leverage big data technology and strategy for success.
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E-Book: Understanding SaaS/Cloud Application Integration: Tips, Techniques and Getting Started
Sponsored by: BoomiIntegrating cloud applications with in-house legacy applications can be a difficult undertaking. The good news is that there are more options than ever that allow organizations to do all the integration themselves. This e-book examines what you need to know to develop the right cloud application integration strategy for your organization.
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Infor Epiphany Brochure
Sponsored by: InforThis helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base. Read on to learn about the specific benefits this technology offers businesses across all sectors.
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Denodo Platform 5.0
Sponsored by: Denodo TechnologiesToday's information landscape includes a variety of data sources and unlike forms of data inundating your business every second. Turn to this resource to learn about how data virtualization can make disparate data sources appear as if they are in one place, so that you can easily access your information and make better, faster business decisions.
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The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention
Sponsored by: IBMIn today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative. Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.
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Making the Most of Customer Data Using CRM Analytics
Sponsored by: TechTarget Customer ExperienceExplore this expert e-book for advice on choosing a CRM platform that suits your needs, and learn how to construct a well-defined plan to put social media analytics into a broader enterprise context.
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Social Media Analytics Software Pulls Useful Info out of Online Muddle
Sponsored by: IBMIn this white paper, see how unstructured and semi-structured data analytics are changing the relationship of businesses to their social media consumer bases.
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Getting Your Money’s Worth From Master Data Management
Sponsored by: TechTarget Business AnalyticsThis handbook will provides practical advice on how to develop and implement successful MDM programs. Gain expert advice on strategies and tactics for building effective MDM processes that can pay big business dividends.
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The Dos and Don’ts of Social Media Analytics
Sponsored by: TechTarget Business AnalyticsThis three-part expert e-guide demonstrates how to tie social networking analytics to your unique organizational goals. Access now and you'll also learn ways to execute a business-focused social media strategy while mitigating obstacles.
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E-Guide: Harnessing Social Analytics
Sponsored by: IBMIn this e-guide, discover how social media analytics software leverages text analytics capabilities to reveal patterns, trends, and potential business problems within online discussions.
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Mission impossible? Data governance process takes on ‘big data’
Sponsored by: SAP America, Inc.The importance of governing big data environments is just starting to take hold, and there are few prescriptions for how to do it right, let alone cost-effectively. This e-guide sheds light on the data governance process for big data and offers new insights from leading data management experts.
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Presentation Transcript: Eliminate Information Silos and Drive Customer Spend
Sponsored by: InforThe need for top-notch CRM tools that enhance sales strategies has never been more vital. Leveraging traditional technologies can offer impressive benefits, but savvy businesses are taking it one step further. In this transcript, learn about a technology that integrates CRM with ERP to empower sales and drive your business forward.
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Presentation Transcript: Unifying ERP and CRM to Create a Responsive Enterprise
Sponsored by: InforIn order to drive your business forward you need to close more sales. In order to close more sales you need exceptional CRM strategies. But legacy CRM technology alone provides a fragmented view of customers and ultimately hinders sales teams. Read this transcript to learn how a CRM/ERP integration can mitigate this challenge.
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Presentation Transcript: Achieve a 360 Degree View of Your Customer
Sponsored by: InforIn today's market, it's easier to keep existing customers than obtain new ones. In order to retain the most customers, you need optimal CRM strategies – but relying on CRM software alone won't cut it anymore. Read this transcript to learn how integrating CRM with enterprise resource planning (ERP) can enhance your sales strategies.
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The Business Case for Integrated ERP
Sponsored by: Scribe Software CorporationIt's critical that your ERP software is integrated and can talk to other business applications and systems. Those who embrace ERP integration will reap lower operation costs, increased customer satisfaction, and a lot of saved time. Read this paper to learn how integrating your ERP software will impact your company's operations and work flow.
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The State of Customer Data Integration 2012: The What, Why & How of CRM Integration
Sponsored by: Scribe Software CorporationCustomer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.
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A smarter approach to CRM: An IBM perspective
Sponsored by: IBMWith instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.
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Is Your CRM Solution Keeping Up with the Times?
Sponsored by: Oracle CorporationIn this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.
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Deliver a Superior Cross-Channel Commerce Experience
Sponsored by: Oracle CorporationWith the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.