CRM Software Research
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How to Determine the Best CRM Software for Your Organization
Sponsored by: bpm'onlineIt's no secret that CRM enables you to better serve your customers, thus boosting retention rates. However, you need to ensure that the CRM tool you invest in is the best fit for your organization. In this expert guide, compare features and functionalities of 11 leading market vendors, and receive an overview of the latest CRM trends.
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5 Must-have Features in a Marketing Automation Platform
Sponsored by: MarketoThere are many marketing automation platforms to choose from, so it is critical that you choose the one that best meets your organization's needs. In this e-guide, uncover which 5 must-have features to look for in a marketing automation platform and find a further outline of their clusters of features.
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Service Cloud Brings Intuitive UI to Customer Service and Support
Sponsored by: Salesforce.comCall center agents need to be able to access customer account information, but historically they have struggled to do so. In this guide, explore how Service Cloud can help you streamline your agents' access to critical customer information, and how the platform's UI and Lightning development architecture play large roles in that.
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Improving Customer Service with Knowledge Management Systems
Sponsored by: Salesforce.comCustomer service is a battleground on which many companies fight to gain competitive edge. Access an exclusive Q&A with Larry Robinson, Senior VP of Product Management for the Service Cloud, and learn how to create solid customer experience and agent productivity using a knowledge management system.
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Creative Strategies Yield Greater Customer Insight
Sponsored by: TechTarget Customer ExperienceTo improve customer experience, companies need to tune into the different platforms consumers use, unify data silos, integrate information systems and plan thoughtful strategies for engaging customers. Discover how to plug the holes in your business' customer experience strategy.
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Why Omnichannel Experience Delivery is a Full Contact Sport
Sponsored by: GenesysExpert consultants and users from eBay and Boingo Wireless discuss contact center technology trends, mistakes, and best practices. Discover ways to upgrade your existing infrastructure to enhance the customer experience and help your company run more efficiently.
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Salesforce Sales Cloud Helps Reps Seal the Deal
Sponsored by: TechTarget Customer ExperienceIn this 3-part expert handbook, learn how Salesforce Sales Cloud strives to make data entry easy for sales reps and create CRM data that's clean, accurate and complete. Plus, explore the pros and cons of the Salesforce Sales Cloud.
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Context-Aware Tech Senses, Responds to Customer Needs
Sponsored by: TechTarget Content ManagementThis expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.
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Popular Technologies Enrich Customer Experience Strategies
Sponsored by: TechTarget Customer ExperienceThis expert e-book looks at modern changes in customer experience management. Access to explore mobile and social CRM's increasingly dominant and multidimensional role in customer engagement, as well as ways to transform customer data from disparate digital sources into more personalized messaging.
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CRM System vs. Spreadsheets for Managing Client Information
Sponsored by: InsightlyThis expert e-guide discusses why Prosound, a consulting company that focuses on improving customer phone experience, traded in their spreadsheets for a CRM system with mobile integration. Plus, learn the questions you need to ask yourself before implementing a CRM system.
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Optimize Sales Performance with Sales Intelligence Tools
Sponsored by: TechTarget Customer ExperienceHow can you determine which sales leads are worth your time and which ones aren't likely to go anywhere? Discover how predictive lead-scoring software can help you zero in on the right prospects and drive better sales performance.
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How to Select a CRM Tool
Sponsored by: MicrosoftThis expert e-guide offers considerations for buying the right CRM tool. You'll also take a closer look into Microsoft Dynamics CRM 2015 for a breakdown of features and functions.
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Mobile CRM: Conquering the Data Integration Challenge
Sponsored by: MicrosoftWithout an effective way to integrate data from disparate systems, your mobile CRM can't help you optimize the customer experience. This expert guide explores how companies have overcome their data integration challenges to improve their mobile CRM.
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The American Cancer Society's Multichannel Engagement Strategy Success Story
Sponsored by: Oracle CorporationIn this e-guide, you will discover how the American Cancer Society's leadership is implementing a sophisticated multichannel engagement strategy to reach all those passionate about their cause. Download now to uncover how this strategy could be useful in helping your organization create meaningful multichannel engagement with your customers.
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Six Signs Your Customer Service Strategy Is Broken
Sponsored by: Oracle CorporationIn the "age of the customer" business leaders and decision makers are focusing more than ever on designing customer experiences to attract, engage, and retain finicky consumers. This white paper aims to help CIO's achieve this goal by training them to recognize 6 ineffective customer service strategies.
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Driving multichannel engagement with the voice of the customer
Sponsored by: Oracle CorporationIn this e-guide you will learn how the right infrastructure can allow your marketers to harness your existing data to create seamless, integrated experiences for your customers on any channel.
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How Does Social Customer Service Affect Contact Centers?
Sponsored by: Oracle CorporationIn this e-guide, our CRM experts discuss how social media is transforming the way contact centers work. Learn strategies and best practices for implementing a social media customer service plan in your contact center.
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Answering Customer Complaints Gracefully on Social Media
Sponsored by: Oracle CorporationThis exclusive e-guide digs into the challenges of implementing a social customer service strategy in your enterprise. Uncover considerations on deciding how the organization should interact with customers, which sector of the company should handle these communications, and more.
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Social Media Customer Service: Where Companies Go Wrong
Sponsored by: Oracle CorporationThis exclusive e-guide explores the disconnect between customer service and social media in companies both large and small. Uncover the risks of ignoring customer service on social media, and learn expert tips to get it right.
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Best Practices for Creating Quota-Busting Sales Reps
Sponsored by: Oracle CorporationResearch shows that sales reps are not delivering revenue performance that their managers are counting on. In this expert e-guide, uncover the latest strategies and technologies to help your sales reps transition from always coming up short to crushing their sales quota.
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SaaS CRM Best Practices
Sponsored by: MicrosoftThis exclusive e-guide discusses the importance of examining a CRM software vendor's ecosystem before signing on the dotted line. Uncover expert tips on how to negotiate the best SaaS service-level agreement for your enterprise.
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Assessing the Benefits of Social and Cloud-Based CRM Tools
Sponsored by: MicrosoftDo the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.
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On Demand Webcast: Elaine Turner Extends Her Reach with Commerce Cloud Platform
Sponsored by: Oracle CorporationWatch now to hear Elaine Turner's Director of ecommerce, Carrie Leader, discuss key strategies for building an ecommerce business as a branded manufacturer. Learn how Elaine Turner used a Cloud ecommerce platform to create a new destination site where visitors can research, buy, or engage with the brand to support sales in all channels.
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Cactus Uses Map to Think Local and Grow Jackson Hole Revenue
Sponsored by: SysomosThis brief case study considers how one winter vacation destination was able to leverage smart marketing software to become a year-long resort. Access now for a look into the tools they used, the successes they saw, and how they were able to bolster their revenues.
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Cisco Collaboration Endpoints
Sponsored by: Global KnowledgeThis white paper provides you with product specifications and capabilities for Cisco's phone, desktop, and large screen immersive videoconferencing options.