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Analytics are a cornerstone of providing the modern personalized, predictive, and agile customer experience.

Italian olive oil company Fratelli Carli deployed SAS’s customer analytics platform to create an integrated marketing approach.

Read on to learn how SAS’s advanced analytics and marketing automation allows Fratelli Carli to extract useful information from huge sets of data, leading to a faster decision-making process and deeper customer knowledge.

Vendor:

SAS

Posted:

Dec 13, 2021

Published:

Dec 14, 2021

Format:

HTML

Type:

Case Study