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CSO Insights Summary Report: The Impact of Sales Process and CRM on Optimizing Sales Effectiveness

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Why sales CRM tools are gaining traction

For small businesses, aligning sales processes and training sales reps are business imperatives from the get-go.

To take it one step further, small businesses are using sales CRM tools to shorten sales cycles, cut costs, and integrate sales, support, and messaging.

Learn which CRM tools are at the forefront in this article.

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    Freshsales, a cloud-based sales CRM software, was recently recognized in the Gartner Magic Quadrant for Sales Force Automtion. Learn about the next generation of CRM—read more about Freshsales here.

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