Four Elements of Well-Designed Video

As the demand from B2B buyers for video content continues to grow, the market has become flooded
with videos – some good, some great and some better left undone. 61% of B2B marketers expect their
organization to increase investment in videos in 2025.

As a result, there’s more pressure for marketing teams to create videos that beat out the competition
and win their audiences’ attention. In this e-book, we’ll walk through four foundational elements that
bring the power of good design into your webinars:

How to use storytelling to connect with your audience.
How to get the most ROI from your videos.
How to create an always-on cadence with your videos.
How to use video to reach buyers where they’re at.

Vendor:: BrightTALK by TechTarget
Posted:: Jan 7, 2025
Published:: Jan 7, 2025
Format:: PDF
Type:: BrightTALK

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