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Engaged customers are more likely to buy from businesses. And while a structured customer education program can engage and empower customers, knowing how to build loyalty throughout the process is necessary. However, customer education isn’t always measured through traditional marketing metrics, and it can be difficult to fully grasp what type of lenses should be applied to look at them correctly.
This resource teaches the best practices you need to know for implementing proper customer education and using it as an engine to scale your business processes for success.