This resource is no longer available

When it comes to forging the path to customer loyalty and profitable business growth, CX has become the only long-term differentiator Consumer Packaged Goods (CPG) companies can rely on to grow and succeed.

But CPG companies face the particular challenge of operating with thin margins due to intense competition across product features, and pricing as well as CX, which is especially difficult amidst turbulent market conditions like supply chain shortages and rising prices.

Access this report to learn about the role of agile CX programs in helping CPG firms keep up with shifts in buyer behavior and discover 5 key building blocks needed to cultivate a top-notch CX program.

Vendor:

SAP

Posted:

May 13, 2022

Published:

May 13, 2022

Format:

HTML

Type:

Research Content