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Customer feedback is essential for product teams who want to create products their customers love. But too often, product and CX teams work in silos.
A customer experience plan brings the voice of the customer into everyday decisions for product teams, ensuring their final results are customer-centric. But how can product teams capture customer feedback and integrate it into their everyday work? The key is to listen to customers, at scale.
Explore this guide to learn how to run an agile customer experience program, from choosing which metrics to track, and leveraging customer feedback to set priorities, to proving the ROI of your efforts.