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CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.

Vendor:

TechTarget ComputerWeekly.com

Posted:

Jul 1, 2021

Published:

Jul 1, 2021

Format:

PDF

Type:

eGuide