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For the U.S. Census Bureau, the strategy for 2020 was always focused on digital adoption and making it easier for people to self-respond with the first online census—it was just heavily accelerated with COVID-19.

To help meet these goals in a shorter timeframe, the Census Bureau turned to Adobe. By partnering with Adobe, the bureau was able to:

• Accelerate their customer service goals
• Receive stronger analysis about who is coming to their website
• Deliver personalized content in real-time
• And more

Learn more about their experience this resource.

Vendor:

Adobe

Posted:

Feb 8, 2021

Published:

Oct 16, 2020

Format:

HTML

Type:

Case Study