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When moving from an on-premise to a cloud-based environment, scalability, capacity, and cost are major considerations.

But even on top of all that, organizations need consistency across their brand and across their applications to ensure their data is bringing the best insights possible to move the business forward.

Check out this video to learn how Philips accelerated the creation of digital experiences with integrated data and content across global properties with Adobe Experience Cloud to deliver personal experiences to their customers.

Vendor:

Adobe

Premiered:

Jul 27, 2017