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With up to 25% of B2B databases becoming inaccurate within a year, allocating precious budget and resources for data can be an overlooked requirement.
More importantly, understanding how the right data can give your marketing strategy an edge can be the difference between reaching goal or making excuses.
To assess the state of the B2B marketing data provider market and see how the vendors stack up against each other, Forrester Research evaluated the strengths and weaknesses of top B2B marketing data providers.
Get your copy of the complete report and create an achievable plan for success in 2019.
- Vendor:
- TechTarget
- Posted:
- Aug 16, 2021
- Published:
- Sep 24, 2018
- Format:
- Type:
- Research Content
