4 steps to foster customer loyalty in the digital age

CRM in the Digital Age: Building Profitable Relationships

Cover

Cold-calling a potential customer was a good business strategy a few decades ago – but you don’t have to do that anymore.

With access to data from sites such as LinkedIn and analytics that predict who are most likely to buy, your sales reps can take a laser-focused approach to building customer relationships and shorten the sales cycle.

In this e-book, explore the following 4 steps that can help you build profitable relationships:

  • Identifying the right leads
  • Nurturing leads and build relationships
  • Capitalizing on opportunities to convert
  • Delivering relationship sales at scale
Vendor:
Microsoft
Posted:
12 Jan 2018
Published:
31 Dec 2017
Format:
PDF
Length:
23 Page(s)
Type:
White Paper
Language:
English
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