How big data analytics can improve customer service
The maturation of the data-warehouse model made businesses exceptionally good at collecting data, but when it comes to analyzing that data, many businesses are struggling to cope with the volume.
This e-zine explores the world of new big-data analytics environments which are giving companies new insight into their past archives and current data as it's generated – and helping turn it into actionable strategy.
Uncover how the rapid adoption of data-analytics platforms by ANZ organizations is providing these companies better information about their customers to improve customer service by boosting reliability, improving security, and facilitating a more responsive customer culture.
Also in this issue:
- Predictive analytics tools point to better business actions
- Mobile security SaaS provider bets on its cloud-based big data analytics
- And more