How big data analytics can improve customer service

The maturation of the data-warehouse model made businesses exceptionally good at collecting data, but when it comes to analyzing that data, many businesses are struggling to cope with the volume.

This e-zine explores the world of new big-data analytics environments which are giving companies new insight into their past archives and current data as it's generated – and helping turn it into actionable strategy.

Uncover how the rapid adoption of data-analytics platforms by ANZ organizations is providing these companies better information about their customers to improve customer service by boosting reliability, improving security, and facilitating a more responsive customer culture.

Also in this issue:

• Predictive analytics tools point to better business actions
• Mobile security SaaS provider bets on its cloud-based big data analytics
• And more

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