Business Information ANZ May 2014
Australian companies have a global reputation for being fast adopters of all technologies, including on the mobile and internet fronts. As a result, businesses today are collecting large amounts of information about their customers. Turning this data into actionable business insight without wasting time and money – and while still protecting customers -- is a major business challenge. This feature explores the state of big data in Australia with an eye toward the real business value that companies in Oz are extracting today.
The issue also takes a look at how technology alone cannot crack big data, how to manage mobile strategies and building a big data team.