Unified Self-Service: Delivering on the Value of Multi-Channel Customer Interactions
In today’s digital age, consumer expectations for speed, convenience and on-demand information continue to skyrocket. Smartphones and tablets are now the norm, and information is transmitted through texts, social networks, and countless virtual mediums with which companies struggle to keep up.
But while many companies have attempted to tap into these new portals of communication, few have been able to keep up with the widespread adoption of interaction channels such as SMS, IM, video, mobile web, and social networks. This informative paper addresses how your company can enhance service, lower costs and increase revenue by taking advantage of these new mediums and expanding the ways in which you communicate with your customers.