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Web 2.0 Research

  • Shoppers Disrupted: Retailing Through the Noise

    Sponsored by: IBM

    Savvy technology-enabled customers are demanding what they want, when they want it and how they want it delivered. Access this executive report to understand the full potential of new technologies across the retail space.

  • How New Technology is Changing the Way Marketing and Sales Interact With Leads

    Sponsored by: Conversica

    In a time when 48% of salespeople never follow up with a lead, and 33% of leads who display interest are never contacted, what can sales teams do to improve their effectiveness and efficiency? Access this white paper today to learn about a new approach to intelligently finding and nurturing hot leads using sales conversion management.

  • Salesforce Social Customer Service

    Sponsored by: Salesforce.com

    In today's social world, expectations have changed. Now, more than ever, your customers are turning to social channels for fast and personalized service. Download this free datasheet to learn more.

  • Activision: A Social Customer Service ROI Story

    Sponsored by: Salesforce.com

    In this case study, you'll learn how Activision integrated Salesforce Social Studio with its Service Cloud deployment to create a more modern way to support their customers on the channels where they prefer to communicate.

  • How to Implement a Successful Intranet

    Sponsored by: Cloud Sherpas

    This white paper emphasizes the importance of individualizing your intranet. Discover how building a framework-based strategy allows you to gain significantly more freedom to customize and maximize your organization's digital work environment.

  • Moving to the Forefront of Marketing

    Sponsored by: Teradata

    This white paper highlights the benefits of personalization to digital marketing. Additionally, learn how to make your digital marketing practices future focused, and how responsive email design can increase open rates and reduce subscriber opt-outs.

  • 5 Ways to Cut Costs While Improving Mobile Collaboration

    Sponsored by: BlackBerry

    How can companies invest in enterprise mobility to boost collaboration, when they're simultaneously exploring ways to reduce costs? This webcast explores five key areas where businesses can optimize their IT spending. Unlock strategies that will help you cut costs while improving mobile collaboration productivity.

  • The Mobile Collaborator's Guide to Maximizing Productivity

    Sponsored by: BlackBerry

    Don't contribute to the $37B wasted every year from unproductive meetings. In this webcast, learn from business experts that collaboration sessions through mobile devices are a key business enabler.

  • Employing WCM Systems to Improve the Customer Experience

    Sponsored by: Rackspace

    This expert e-guide reveals best practices, advice, and real-life insight into how WCM systems have been used to improve the customer experience. Delve into content that drives users with strategies that make engagement possible.

  • The 2015 Digital Transformation Roadmap

    Sponsored by: The Pulse Network

    This guide lays out four essential steps to collaborative content creation. From changing your attitude to motivating with data, learn how to better service your customers and your own company.

  • The Customer-Experience Mandate: Build Lasting Engagement with Better Websites

    Sponsored by: Rackspace

    The following report will help CIOs, IT leaders, and senior technologists understand how to satisfy the digital customer. Discover which tools are essential for delivering the ultimate web-based customer experience.

  • The 2015 Digital Transformation - Digital Media Workstream

    Sponsored by: The Pulse Network

    This webisode of Digital Media Workstream highlights what you can expect in the digital transformation for 2015. Discover top industry analysts as they share their knowledge and expertise about the current state of digital media.

  • Workplace Transformation: How to Embrace Change and Innovation

    Sponsored by: Intel

    This white paper delves into today's corporate transformation. Explore the challenges, barriers, and core principles that can help organizations retain competitive advantage in the midst of a pressured business landscape.

  • Why Marketing Should Be Personal

    Sponsored by: Adobe EchoSign

    This white paper reveals eight facets of leveraging personalization in your marketing strategy. Discover how to make intelligent use of customer data in a way that is not intrusive to your audience.

  • The Future of Email Marketing

    Sponsored by: Adobe EchoSign

    This brief report, with findings from Forrester, is your email marketing playbook. Learn how to refine your efforts when challenged with email accessibility across all channels and devices, in turn influencing customers through valuable ongoing brand interactions.

  • The Importance of Website Performance: Everything You Need to Know

    Sponsored by: Melbourne IT

    In order to improve conversion rates and profitability, businesses need to invest sufficient resources to ensure that their website is efficient, quick and uses technology intelligently to deliver an outstanding customer experience both now and into the future. Find out how it's done in the following white paper.

  • The Importance of Multi-Layered Web Security

    Sponsored by: Melbourne IT

    The following white paper examines the importance of having a multi-layered Web security approach in today's quickly evolving online market. Access now and uncover what you can do to ensure your Web security strategy is as effective and adaptive as it should be.

  • An E-Guide to Online Security

    Sponsored by: Melbourne IT

    The following white paper examines several ways to develop and implement long-term security strategies to proactively defend against evolving security risks. Access now and learn what it takes to beef up your online security quick and efficiently.

  • Checklist: Considerations for the Best UX

    Sponsored by: Melbourne IT

    Building an effective user experience combines both design and technology into a single interface that delivers the information visitors need, and steers them towards making a purchase. Consult this checklist to ensure that when building a new website, the user interface is properly aligned to deliver those goals.

  • The Perfect E-Retail Site

    Sponsored by: Melbourne IT

    This white paper explores what it takes to develop and deploy the perfect e-retail site. Access now and learn how to deliver what the customer wants, the technology you should consider, and more.

  • Best Practices for Benchmarking Web & Mobile Site Performance

    Sponsored by: Melbourne IT

    This white paper examines how to accurately and effectively calculate website success through the use of benchmarks. Access now and uncover the best practices for doing so and ultimately, ensure your web and mobile site performance is where it should be.

  • Collaboration Matters: Lay the Foundation and Keep the Momentum

    Sponsored by: Dropbox for Business

    In this expert e-guide, you will learn the importance of ensuring that all organizational channels understand the benefits of enterprise collaboration as necessary for getting optimum value from user buy-in. Plus, discover how to use technology to initiate collaboration from T.J. Keitt, a senior analyst at Forrester Research Inc.

  • Strategy Spotlight: Making the Business Case for Content Analytics

    Sponsored by: IBM

    This expert guide covers best practices for making the business case for content analysis tools now. Examine the technology's ability to deliver real value to your enterprise, as you uncover how to educate management about its benefits.

  • 130 Sales Tips for 2015 from Salesforce

    Sponsored by: Salesforce.com

    This e-book rounds up 130 of the best sales tips for success in 2015 and beyond. Read on to absorb experts' wisdom on a variety of topics, from productivity and sales culture to prospecting and cold calling.

  • E-book Title: The Multichannel MandateChapter 2 Title: Make Mobile, Social Channels Work

    Sponsored by: SearchCRM

    Companies won't reap the benefits of a multichannel business if they don't marry their technology wish lists with a strategy that works for them.

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