CRM Video: Customer Lifetime Value for IT
sponsored by IBM
ABSTRACT:
With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues.
You, an IT professional, have an exceptional opportunity to partner with marketing to drive business growth and maximize revenues by helping your company get the most from every customer interaction.
Check out this 2-minute webcast outlining how to put the power analytics into the hands of business users enabling nearly everyone across the organization to use company data to gain customer insight, predict outcomes and take action.
(THIS RESOURCE IS NO LONGER AVAILABLE.)